engaging with students and/or alumni at HBS? We have leveraged events, resume databases, HBS alumni and club partnerships and more to engage with HBS students. Understanding that recruiting is not a one-and-done proposition, our strategy in 2015 was to increase touch points with students beyond just the company presentation and engage with students meaningfully at every step of the way so that GSG would stay top-of-mind. [...]

A must-have element in our recruiting plan at HBS each year is personal engagement of senior leaders – both HBS alums and even non-HBS alums. Bringing leaders to campus to interact with students or hosting students at our office demonstrates our commitment to hiring fresh talent and also connects students on an intimate level to very senior leaders for informal career path talks and other discussions. [...]

On-campus interviews is what we find most successful. We love investing time to meet with HBS students on campus in order to understand why they came to HBS, what makes them get out of bed every morning and what will get them excited post-HBS. [...]

Leveraging HBS alumni at Wayfair to help with recruiting efforts has been key to our success. We’re lucky to have quite a few of them, and whether it’s a coffee chat, an info session on campus, or a networking event hosted in our offices, we feel the alumni connection makes engaging with students more impactful. We also like to leverage our Boston location and enjoy having students visit our office so they can meet a wide range of employees - from executives, to recent MBA grads, to people right out of college - and experience our culture up close. [...]

Some of our key successes in engaging students at HBS are coffee chats and student club events such as industry education presentations, conferences and brown bag lunches. We also attend the HBS Company Information Day, including the meet and greet. These events, coupled with posting on Career Hub, have provided very valuable touchpoints to students. HBS alumni at CPPIB are also great contributors as they are constantly in touch with current students, alumni and faculty. [...]