CrossFit is able to grow at unprecedented rates because of the Internet and their emphasis on creating significantly more value than they capture.
- Briefly describe the company/organization you selected
- Summarize super quickly how the company creates value
- Now dive into the company’s model for capturing value
- How does the company make money? How does it price its goods? Who does it charge?
- Does the company use price discrimination effectively? Does it use a “freemium model”? Does it bundle its goods?
- Is the value capture model effective? Why or why not?
By Sunday March 9st, 5:00 pm contribute 500 word post on how the company you selected captures value.
By Monday March 10nd, 5:00 pm contribute 2 short comments on other posts.