13 Dec 2016
Digital Innovation and Transformation: Goggles Not Required
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The digital revolution is rapidly transforming the fundamental nature of many companies in a wide range of industries. Executives, entrepreneurs, and general managers need to understand the economics, technology paradigms, and management practices of innovating in digital-centric businesses to ensure corporate and personal success. Professors Karim Lakhani and Feng Zhu discuss how the elective course they’re teaching, Digital Innovation & Transformation, equips students to conceive, lead, and execute digital innovation initiatives.

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