Get to Know Bone Health Technologies, an Alumni Track New Venture Competition Team
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With the New Venture Competition (NVC) finale right around the corner, we wanted to learn more about team Bone Health Technologies, which has created the first vibration belt specifically designed to treat osteopenia and prevent osteoporosis. Alumni team member: Laura Yecies (MBA 1988)  What inspired you to start your company? I was excited to assume a leadership position and help grow the company when I learned about the scope of the unmet need for a safe and effective treatment for osteoporosis, as well as the research results we have achieved. How has HBS helped with your entrepreneurial journey? Are there any HBS resources you have been using? My network of fellow alumni have been a great resource, both business wise and personally. How have you been preparing for the competition? The coaching session before the regional competition was very helpful. Whittling our pitch down to 90 seconds was also a great forcing function on tightening our message. What part of the NVC journey has been the most helpful for your team? It has been wonderful getting exposure for our company, and gratifying to have so many fellow alumni reach out with interest in our product. Osteoporosis is an important public health problem, particularly for women of my age and the age of my classmates, and they are excited about the possibility of a safe, effective, non-medication treatment. For early stage startups it can be a challenge to get the word out, and the NVC process has really helped. What advice do you have for inspiring entrepreneurs? Be sure to validate the problem you aim to solve with those who really experience it. It is tempting to skip this step and operate based on your own assumptions. |
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