Great American Business Leaders of the 20th Century
Bruce D. Henderson
Boston Consulting Group
1968–1980
1968–1980
Boston Consulting Group
1968–1980
1968–1980
Henderson founded one of the most influential strategy consulting organizations in the world. During its heyday, the Boston Consulting Group popularized such notions as the “experience curve” – the more a company manufactures a given product, the more efficient it becomes and the lower its costs. A master of the two-by-two matrix, Henderson’s classification of businesses as “cash cows, stars, question marks, or dogs” became required curriculum for business school strategy courses.
Education / Military
- Undergraduate: Vanderbilt University