Great American Business Leaders of the 20th Century
James E. Burke
Johnson & Johnson Company
1976–1989
1976–1989
Johnson & Johnson Company
1976–1989
1976–1989
- Industry: Healthcare
- Era: 1970
When Burke took over Johnson & Johnson, the company had thousands of products including Tylenol, which had a 35% share of the analgesic market. Two incidents of cyanide-laced Tylenol capsules dropped Tylenol’s market share to 7%. Burke’s dramatic and swift actions resulted in Tylenol regaining its 35% market share. While leading Johnson & Johnson, Burke also invested in new products such as Retin-A and disposable contact lenses.
Personal
- Born-Died: 1925
- Birthplace: Vermont
- Race: White
- Gender: Male
- Father: White Collar Worker
Education / Military
- Graduate: Harvard University
- Undergraduate: Holy Cross College
- Military Service: Navy