About Us
- 400+media-rich cases since 1995
- 200+faculty partners 
- 750k+units sold at HBP since 2007 
- 30k+unique student views each year 
Assets from a variety of multimedia cases produced by the Multimedia Team at HBS
Innovation and GrowthÂ
The 1995 Pacific Dunlop: Beijing caseÂ
Multimedia development at HBS grew out of a strategy by Dean Kim Clark in the mid-1990s to transform HBS IT and infuse technology into the HBS Case Method. Dean Clark saw an opportunity to differentiate HBS from other academic institutions with multimedia technology in the classroom. The first multimedia case, Pacific Dunlop: Beijing, was produced in 1995 in partnership with Professor David Upton. Featuring unstyled screen text and low-resolution embedded videos, the case was primitive by today’s standards but ground-breaking for its time—10 years before YouTube would make streaming video ubiquitous. Â
Multimedia cases are a breath of fresh air for students with rich AV and the unique opportunity to prepare a case immersed in real-time, behind-the-scenes recreations.
Behind the Scenes
Dave Habeeb on location at Advanced Micro Devices
Dave Habeeb on location at Advanced Micro Devices
Professor Joshua Margolis interviews AMD executive
Professor Josh Margolis interviews AMD executive
Professor Josh Margolis interviews AMD executive
Dave Habeeb on location at Advanced Micro Devices
Chairman & CEO Jamie Dimon JPMorgan Chase & Co. shares thoughts on the importance and value of DEI programs
Mellody Hobson, Co-CEO & President of Ariel Investments
Dave Habeeb on location at Pal's Sudden Service
Dave Habeeb shooting CEO Thom Crosby interacting with Pal's staff
A queue of customers ready to order from the drive-thru at Pal's Sudden Service
Professor Josh Margolis interviews Jay Fishman
On location at Lucky Ones Coffee
Dave Habeeb, Creative Director, on location for the New Life case.