News & Highlights

  • NOVEMBER 2017
  • EVENTS

Professor Ranjay Gulati Meets with Executives in Istanbul

On November 21st, the Chair of the Advanced Management Program at Harvard Business School, Professor Ranjay Gulati, met a group of 32 AMP alumni during an event held in Istanbul. He announced the retirement of Kathy Venne, Portfolio Director of the Advanced Management Program (AMP), who served at Harvard Business School for 40 years. Professor Gulati also emphasized the importance of staying connected within the network of HBS alumni. He highlighted the AMP Renewal Programs that are held in different parts of the world in an effort to keep alumni links active globally. Professor Gulati further announced plans for an upcoming refresh program in Europe, one that would be facilitated by Kathy Venne and a group of faculty members.
  • NOVEMBER 2017
  • EVENTS

HBS Interviewee Event in Dubai

First-round interviews for the MBA Class of 2020 were held between mid-October and mid-November. Beyond its main campus in Boston, MA, HBS conducts interviews globally; in Shanghai, Tokyo, Dubai, Mumbai, São Paulo, New York City, Bay Area CA, London, and Paris. The interviews were conducted in Dubai between Nov. 1st – Nov. 4th and a special Interviewee Event was held on November 1st. A panel session was led by Alpana Thapar, MBA 2012 and Assistant Director of the Dubai Office. These events aim to provide a platform for interviewees to interact with alumni and learn more about their experience in different programs. Decisions for first-round of interviews will be released as of December 12, 2017.
  • JULY 2017
  • EVENTS

Professor Joshua Margolis Leads Case Study in Tel Aviv for Alumni

On July 3rd over 30 alumni gathered in the AOL office in Tel Aviv to participate in a lively case study led by Professor Joshua Margolis about leadership and change management. Margolis taught his case "Ron Johnson: A Career in Retail" about Ron Johnson's successful career with Target and Apple, and his unsuccessful attempt to turnaround JCPenny. The case included a video of Ron Johnson speaking with HBS students, filmed when the case was first taught on campus. The ensuing discussion explored a framework on how to diagnose, design and deliver change in an organization.

New Research on the Region

  • April 2018
  • Teaching Material

Saudi Arabia: Vision 2030

  • March 2018
  • Teaching Material

Mavi: Fashioning a Path to Brand Growth

By: Jill Avery and Gamze Yucaoglu

Mavi, a leading Turkish apparel retailer, had sales of $419 million in 2015, up 20%. Growth rates like these were becoming routine at Mavi. But, its path to growth was getting more challenging, and Turkven, Mavi’s private equity partner, was planning its exit options after seven years of investment. There were three growth levers Mavi could pull, but each involved selecting one growth path while neglecting another. Should the company invest in growth domestically or internationally? Should they change the price positioning of its brand to move up-market and/or down-market? Which type of brand value proposition offered the most future promise for brand extension: functional differentiation, lifestyle differentiation, or celebrity endorsement? Managers realized that these choices would not only determine the company’s short term growth trajectory but also shape the longer term value of the Mavi brand as it was extended into new areas. Teaching Note for HBS No. 517-075.

  • March 2018
  • Case

EKOL Logistics: Thinking Outside the Box

By: Willy C. Shih and Esel Çekin

This case describes Ekol, an intermodal transportation and logistics company, and how it manages capacity planning. Its busiest routes linked motor vehicle assemblers in Germany and Turkey with many of their parts suppliers, but it had also developed key links in fast-fashion supply chains. It used combinations of land, short-sea, and rail routes to provide different levels of service. The challenge was maximizing utilization of its trucks and trailers, especially on key bottleneck links, in the face of unbalanced traffic. To address the issue Ekol developed a consolidation center in Turkey and a cross-dock deconsolidation center in Germany, its largest market. As Chairman Ahmet Musul and his team looked at ways to squeeze out more capacity, they reconsidered their planning model and whether they should build more consolidation/deconsolidation centers to optimize costs and wring out more efficiency in its operations.

See more research

Istanbul Staff

Esel Çekin
Executive Director
Yasemin Çağlar
Educational Programs Manager
Eren Kuzucu
Research Associate
Zeynep Maggonul
Office Manager
Gamze Yucaoglu
Assistant Director

Dubai Staff

Alpana Thapar
Assistant Director, MENA Region
Samer Al-Rachedy
Research Associate

Tel Aviv Staff

Margot Eiran
Associate Director
Dhalia Tabori
Administrative Assistant