News & Highlights

  • OCTOBER 2019

HBS Admissions Roadshow

HBS hosted recruitment sessions in eight cities in the region this year: Mexico City, Guadalajara, Monterrey, Lima, Santiago, São Paulo and Buenos Aires and Miami. The sessions welcomed more than 580 guests. In Buenos Aires and São Paulo panelists shared their personal HBS experiences and discussed the case method.
  • JULY 2019

MBA Voices: A Brazailian Student’s Experience—Meet Vivian Scalfi, MBA Class of 2020

MBA Voices is Harvard Business School’s admissions blog. A collection of community perspectives on the blog provide prospective students with insight into life at HBS. In this interview, Brazilian student Vivian Scalfi, MBA 2020, explains her journey to become one of the applicants admitted to the school.
  • MAY 2019

2019 Alumni Achievement Award

Álvaro Rodríguez Arregui (MBA 1995) was one of five individuals to receive the 2019 HBS Alumni Achievement Award at this year’s Class Day. Harvard Business School's mission is to educate leaders who make a difference in the world. Every day more than 80,000 HBS graduates strive to make these words a reality in a wide array of organizations that affect the lives of millions of people around the globe. For 50 years, the School has selected a number of outstanding men and women to receive its most important honor, the Alumni Achievement Award. Rodríguez is managing partner of IGNIA, a venture capital firm he cofounded in 2007 that invests in entrepreneurs who are brining goods and services to Mexico’s emerging middle class. Rodríguez’s interest in using microloans to invest in developing economies was first sparked at HBS in 1994 when he helped organize the Latin American Conference.
  • Events
  • MARCH 2019

Business as Social Intervention with Professor Michael Chu

The Latin American Research Center in collaboration with Brazil’s HBS Club welcomed Professor Michael Chu, Senior Lecturer of Business Administration and Faculty Chair for Latin America. Professor Chu presented, “Business as Social Intervention: Commercial Enterprises in the Building of a More Equitable World, from the Scars of the Street and the Rigors of research,” and shared his research findings with more than 80 alumni in São Paulo.

New Research on the Region

  • December 2019
  • Case

Mãe Terra and Unilever (A)

By: Lynn S. Paine, Ruth Costas and Priscilla Zogbi

The case concerns the sale of Mae Terra, one of Brazil's leading brands for packaged organic foods, to the consumer goods giant Unilever in 2017. Working with Unilever management, Mae Terra’s CEO Alexandre Borges must determine whether and how to keep Mae Terra's B Certification, which attests to its commitment to having a positive social and environmental impact, and what internal governance mechanisms will enable MaeTerra to maintain its mission, values, and practices even as it is integrated into a large volume-driven multinational whose governance follows standard listed company principles.

  • December 2019
  • Teaching Material

Mãe Terra and Unilever (B)

By: Lynn S. Paine, Ruth Costas and Mariana Cal

Unilever is making strides to integrate the operations of Mae Terra—one of Brazil's leading brands for packaged organic foods—into its own structures, after acquiring the company in 2017. Mae Terra’s CEO, Alexandre Borges, must decide whether to implement his original plan as written into the purchase and sales agreement to create an advisory board to help ensure that the company maintain its mission, values and practices as part of a volume-driven multinational like Unilever—and, if so, how the board will operate and who its members will be. Some executives believe that such a board is not necessary given Unilever's own culture and commitments.

  • Article
  • Journal of International Business Studies

Organizational Innovation in the Multinational Enterprise: Internalization Theory and Business History

By: Teresa da Silva Lopes, Mark Casson and G. Jones

This article engages in a methodological experiment by using historical evidence to challenge a common misperception about internalization theory. The theory has often been criticized for maintaining that it assumes a hierarchically organized MNE based on knowledge flowing from the home country. This is not an accurate description of how global firms operate in recent decades, but this article shows it has never been true historically. Using longitudinal data on individual firms from the nineteenth century onwards, it reveals evidence of how entrepreneurs and firms with multinational activity faced by market imperfections changed the design of their headquarters and their organizational structures.

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Buenos Aires Staff

Fernanda Miguel
Executive Director
Mariana Cal
Assistant Director, Research
Jenyfeer Martínez Buitrago
Research Associate
Maria Martha Ruiz Melo
Office Manager

São Paulo Staff

Ruth Costas
Senior Researcher
Patricia Thome
Office & Program Manager
Pedro Levindo
Senior Researcher

Mexico City Staff

Carla Larangeira
Senior Researcher