News & Highlights

  • September-December 2019
  • Events

Off-Campus Information Sessions on the HBS MBA Program

Throughout the fall of 2019, the ERC co-organized MBA Admissions Events in London and Paris and visited school fairs in Milan and Warsaw. These presentations were designed for prospective applicants to learn more about the MBA program, student life, curriculum, admissions, and funding. Plans are already in the works to organize future presentations in the next coming months in several more cities around the continent.
  • September 2019
  • Working Knowledge

Cold Call Podcast: At Booking.com, Innovation Means Constant Failure

In this podcast, Professor Stefan Thomke discusses the subject of a new Harvard Business School case study, co-authored by Daniela Beyersdorfer of the ERC. Professor Thomke explains how past experience and intuition can be misleading when launching a new product, service, or process. Instead, Booking.com embrace a culture where testing, experimentation, and even failure are at the heart of what they do.
  • September 2019
  • Working Knowledge

HBS Working Knowledge: Germany May Have the Answer for Reducing Drug Prices

In Germany, drugmakers must prove that a new medication’s benefits merit a higher price than existing drugs. In this article, Professor Ariel Dora Stern asks whether "value-based pricing" should become the standard elsewhere.

New Research on the Region

  • March 2020
  • Case

ZEISS Group: Organize by Customer Culture?

How should ZEISS, the German manufacturer of precision optical and optoelectronic systems manage two historic businesses that operated fairly autonomously? The Industrial Quality Solutions (IQS) business sold measurement equipment to manufacturing companies in sectors like automotive and aerospace. The Research Microscopy Solutions (RMS) business sold into scientific research laboratories and industrial materials laboratories. The two units had many similar characteristics. Both served demanding customers in complex and competitive market segments, and the use of RMS microscopy products in materials research meant an increasing amount of cross-selling into IQS customers. Yet there were many differences in the sales processes, product development processes, and approaches to product and market planning. RMS and IQS had very different ways of working, and most team members would say that the organizational cultures and the customers were very different as well.

  • February 2020
  • Case

Leading Change in Talent at L'Oréal

By: Lakshmi Ramarajan, Vincent Marie Dessain and Emer Moloney

Jean-Claude Le Grand had dedicated almost his entire career to following talent at L'Oréal. He strongly believed that L'Oréal's workforce needed to be diverse in order to ensure creativity and innovation. In early 2018—as he was about to take up the position of EVP for Human Relations and a place on the Executive Committee—L'Oréal still struggled to diversify its senior leadership team, which was often male, French, elite-educated and made up of executives who had spent their entire careers at the company. At the same time, in an increasingly competitive market for talent, and given digitalization and new ways of working Le Grand was preoccupied that L'Oréal would no longer be able to attract vibrant young talent.

  • February 2020
  • Case

Fake News at DER SPIEGEL (A)

By: Aiyesha Dey, Jonas Heese and Tonia Labruyere

The case discusses the strategy of DER SPIEGEL, the leading news magazine in Germany, in the aftermath of the discovery of a fake reporting scandal. It had come to light that one of DER SPIEGEL’s own reporters had falsified and made up entire articles for years, despite DER SPIEGEL’s large fact-checking departments. New editor-in-chief Steffen Klusmann and an internal investigation commission had set to work to discover the problems within DER SPIEGEL that made this failure possible, and had come up with a series of recommendations for improvement. At the heart of the investigation was the question whether the scandal was the result of one bad apple or whether DER SPIEGEL had systematic failures in its control systems.

See more research

Paris Staff

Vincent Dessain
Executive Director
Daniela Beyersdorfer
Senior Associate Director, Research and Administration
Emilie Billaud
Assistant Director
Giulia Bussoletti
Executive Assistant
Elena Corsi
Assistant Director
Federica Gabrieli
Research Associate
Mette Hjortshoej
Research Associate
Tonia Labruyere
Research Associate
Emer Moloney
Senior Researcher
Jan Pianca
Associate Director, Educational Programs
Oksana Sichi
Assistant Director, Administration