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All HBS Web
(115,106)
- Faculty Publications (3,231)
- November 1996 (Revised September 1997)
- Case
BancZero New Product Development
By: Marco Iansiti and Alberto Moel
The Mexico City office of a large U.S. bank is asked by clients to develop currency swaps, a derivative financial product. This case deals with the new product development process in financial services, and the problems and issues that are raised in product development...
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Keywords:
Product Development;
Banks and Banking;
Financial Instruments;
Situation or Environment;
Problems and Challenges;
Risk and Uncertainty;
Volatility;
Banking Industry;
Mexico City;
United States
Iansiti, Marco, and Alberto Moel. "BancZero New Product Development." Harvard Business School Case 697-044, November 1996. (Revised September 1997.)
- November 1996 (Revised June 1999)
- Case
Living on Internet Time: Product Development at Netscape, Yahoo!, NetDynamics, and Microsoft
By: Marco Iansiti and Alan D. MacCormack
Describes how four companies in the Internet software market approach product development. Drawing upon short case studies of three recent projects, students are invited to synthesize the common attributes of development practice in turbulent environments.
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Keywords:
Product Development;
Internet and the Web;
Applications and Software;
Situation or Environment;
Volatility;
Risk and Uncertainty;
Research and Development;
Information Technology Industry;
United States
Iansiti, Marco, and Alan D. MacCormack. "Living on Internet Time: Product Development at Netscape, Yahoo!, NetDynamics, and Microsoft." Harvard Business School Case 697-052, November 1996. (Revised June 1999.)
- October 1996 (Revised August 1997)
- Background Note
R&D Challenge of the 1990s
By: Marco Iansiti
Iansiti, Marco. "R&D Challenge of the 1990s." Harvard Business School Background Note 697-048, October 1996. (Revised August 1997.)
- October 1996 (Revised April 1997)
- Case
Northco (A)
By: Ananth Raman and Bowon Kim
A small school-uniform manufacturer wrestles with seasonal demand. The company is saddled with excess inventory when it is bought by a leveraged buyout firm. Students are required to identify ways to analyze and solve the problem.
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Keywords:
Demand and Consumers;
Leveraged Buyouts;
Supply Chain Management;
Corporate Finance;
Manufacturing Industry;
Apparel and Accessories Industry;
United States
Raman, Ananth, and Bowon Kim. "Northco (A)." Harvard Business School Case 697-017, October 1996. (Revised April 1997.)
- October 1996 (Revised October 1998)
- Case
ConneXus (A)
By: Marco Iansiti
Iansiti, Marco. "ConneXus (A)." Harvard Business School Case 697-045, October 1996. (Revised October 1998.)
- October 1996 (Revised April 1997)
- Case
Team New Zealand (A)
By: Marco Iansiti and Alan D. MacCormack
The case describes the development process used by Team New Zealand to design their two yachts for the 1995 America's Cup. During development, the team makes extensive use of simulation and physical prototyping to improve the initial design concept. As they approach...
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Keywords:
Product Design;
Design;
Product Development;
Sports;
Ship Transportation;
Research and Development;
Situation or Environment;
Decisions;
Sports Industry;
New Zealand
Iansiti, Marco, and Alan D. MacCormack. "Team New Zealand (A)." Harvard Business School Case 697-040, October 1996. (Revised April 1997.)
- October 1996 (Revised April 1997)
- Case
Team New Zealand (B)
By: Marco Iansiti and Alan D. MacCormack
Keywords:
New Zealand
Iansiti, Marco, and Alan D. MacCormack. "Team New Zealand (B)." Harvard Business School Case 697-041, October 1996. (Revised April 1997.)
- October 1996 (Revised April 1997)
- Case
Team New Zealand (C)
By: Marco Iansiti and Alan D. MacCormack
Supplements the (A) and (B) cases.
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Iansiti, Marco, and Alan D. MacCormack. "Team New Zealand (C)." Harvard Business School Case 697-042, October 1996. (Revised April 1997.)
- 1996
- Chapter
External Integration in Product Development
By: T. Fujimoto, M. Iansiti and K. B. Clark
- Article
Learning-Before-Doing in the Development of New Process Technology
By: Gary P. Pisano
Pisano, Gary P. "Learning-Before-Doing in the Development of New Process Technology." Research Policy 25, no. 7 (October 1996): 1097–1119.
- September 1996
- Case
Silicon Graphics, Inc. (B)
By: Marco Iansiti and Alan D. MacCormack
After the release of the "Challenge" computer in 1993, Silicon Graphics executives meet to discuss the follow-up project. Should they pursue an incremental improvement to the Challenge, or opt for a radically new design recently demonstrated at Stanford University?
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Keywords:
Decisions;
Technological Innovation;
Management Practices and Processes;
Product Development;
Hardware;
Computer Industry
Iansiti, Marco, and Alan D. MacCormack. "Silicon Graphics, Inc. (B)." Harvard Business School Case 697-038, September 1996.
- September 1996
- Background Note
Technology Integration: Knowledge and Context
By: Marco Iansiti
Iansiti, Marco. "Technology Integration: Knowledge and Context." Harvard Business School Background Note 697-039, September 1996.
- 1996
- Book
The Development Factory: Unlocking the Potential of Process Innovation
By: G. P. Pisano
Pisano, G. P. The Development Factory: Unlocking the Potential of Process Innovation. Boston: Harvard Business School Press, 1996.
- 1996
- Book
Organizational Learning and Competitive Advantage
By: B. Moingeon and A. Edmondson
Moingeon, B., and A. Edmondson. Organizational Learning and Competitive Advantage. London: SAGE Publications, 1996.
- 1996
- Chapter
When to Learn How and When to Learn Why: Appropriate Organizational Learning Processes as a Source of Competitive Advantage
By: A. Edmondson and B. Moingeon
Keywords:
Learning;
Competitive Advantage;
Organizational Change and Adaptation;
Organizational Design
Edmondson, A., and B. Moingeon. "When to Learn How and When to Learn Why: Appropriate Organizational Learning Processes as a Source of Competitive Advantage." In Organizational Learning and Competitive Advantage, by B. Moingeon and A. Edmondson. London: Sage Publications, 1996.
- May 1996
- Teaching Note
Partners HealthCare System, Inc. (A) TN
By: Gary P. Pisano
Teaching Note for (9-696-062).
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- May 1996
- Teaching Note
Partners HealthCare System, Inc. (B): Cardiac Care Improvement TN
By: Gary P. Pisano
Teaching Note for (9-696-063).
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