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- December 2018 (Revised December 2019)
- Case
Commonwealth Joe Coffee Roasters
At the end of 2016, the leadership team of Commonwealth Joe Coffee Roasters—Robert Peck, Chase Damiano, and Jeremy Martin—had begun an ambitious retail expansion strategy in the Washington, D.C. metropolitan area for their specialty coffee business. That October, they...
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Keywords:
Cold Brew Coffee;
Specialty Coffee;
On-premise Coffee Market;
Retail Expansion Strategy;
Entrepreneurship;
Business Model;
Brands and Branding;
Expansion;
Strategy;
Decision Making;
Food and Beverage Industry;
Retail Industry
MacKay, Alexander, and Ramon Casadesus-Masanell. "Commonwealth Joe Coffee Roasters." Harvard Business School Case 719-451, December 2018. (Revised December 2019.)
- September 2020
- Teaching Note
Commonwealth Joe Coffee Roasters
Teaching Note for HBS Case No. 719-451.
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- June 2004
- Case
TechnoServe and the Tanzanian Specialty Coffee Industry
In 2003, TechnoServe, a U.S.-based, international, nonprofit organization, was deciding how to structure the capital investments required for Tanzanian business groups to acquire coffee bean central pulperies. This case explores the challenges of capital budgeting and...
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Keywords:
Small Business;
Nonprofit Organizations;
Cash Flow;
Emerging Markets;
Financing and Loans;
Capital Budgeting;
Tanzania
Hecht, Peter A., and Salim Haji. "TechnoServe and the Tanzanian Specialty Coffee Industry." Harvard Business School Case 204-153, June 2004.
- September 2020
- Supplement
Commonwealth Joe: January 2020 Update from CEO Robert Peck
At the end of 2016, the leadership team of Commonwealth Joe Coffee Roasters—Robert Peck, Chase Damiano, and Jeremy Martin—had begun an ambitious retail expansion strategy in the Washington, D.C. metropolitan area for their specialty coffee business. That October, they...
View Details
Keywords:
Cold Brew Coffee;
Specialty Coffee;
On-premise Coffee Market;
Retail Expansion Strategy;
Entrepreneurship;
Business Model;
Brands and Branding;
Expansion;
Strategy;
Decision Making;
Food and Beverage Industry;
Retail Industry
MacKay, Alexander J. "Commonwealth Joe: January 2020 Update from CEO Robert Peck." Harvard Business School Multimedia/Video Supplement 721-851, September 2020. (Link to Supplement.)
- February 2001 (Revised September 2005)
- Case
Howard Schultz and Starbucks Coffee Company
By: Nancy F. Koehn
Investigates the entrepreneur's strategic initiatives to develop a mass market for specialty coffee in the 1980s and 1990s. These initiatives included the development of premium products, rapid expansion of company-owned stores--each with attractive retail environments...
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Keywords:
Entrepreneurship;
Groups and Teams;
Brands and Branding;
Growth Management;
Employee Relationship Management;
Consumer Behavior;
Organizational Design;
Leadership Style;
Customer Relationship Management;
Competitive Advantage;
Vertical Integration;
Food and Beverage Industry
Koehn, Nancy F. "Howard Schultz and Starbucks Coffee Company." Harvard Business School Case 801-361, February 2001. (Revised September 2005.)
- 01 Mar 2004
- News
A Case for Coffee
Specialty Coffee Industry,” coauthored by HBS assistant professor Peter Hecht. Tanzania has the climate and altitude to produce specialty coffee...
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- June 2008
- Case
Starbucks Coffee Company in the 21st Century
By: Nancy F. Koehn, Marya Lisl Hill-Popper Besharov and Katherine Miller
The case explores the opportunities and challenges confronting Starbucks in the early 21st century. For more than 15 years, Starbucks has grown swiftly and successfully, helping create a large, dynamic market for specialty coffee, building one of the world's most...
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Keywords:
Business Model;
Economy;
Growth Management;
Brands and Branding;
Corporate Social Responsibility and Impact;
Competition
Koehn, Nancy F., Marya Lisl Hill-Popper Besharov, and Katherine Miller. "Starbucks Coffee Company in the 21st Century." Harvard Business School Case 808-019, June 2008.
- 25 Feb 2020
- News
In My Humble Opinion: Mr. Coffee
Cappuccino (Trad Cap). “Six ounces, one shot of espresso, perfect crema, perfect temperature. That’s still my go-to, although I also love our Havana Cappuccino. It has a little condensed milk and a bit of cinnamon.” Dream bean: “We have some View Details
Keywords:
Julia Hanna
- October 2002 (Revised May 2004)
- Case
Starbucks and Conservation International
By: James E. Austin and Cate Reavis
Starbucks, the world's leading specialty coffee company, developed a strategic alliance with Conservation International, a major international environmental nonprofit organization. The purpose of the alliance was to promote coffee-growing practices of small farms that...
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Keywords:
Financial Crisis;
Growth and Development Strategy;
Markets;
Demand and Consumers;
Production;
Corporate Social Responsibility and Impact;
Cooperative Ownership;
Performance Efficiency;
Alliances;
Nonprofit Organizations;
Food and Beverage Industry;
Mexico
Austin, James E., and Cate Reavis. "Starbucks and Conservation International." Harvard Business School Case 303-055, October 2002. (Revised May 2004.)
- April 2015
- Case
Dutch Bros. Coffee: A Compelling Future
By: Joshua Margolis and Christine Snively
Travis Boersma, co-founder and President of the Dutch Bros. coffee chain, faces three operational decisions that will shape the company's growth trajectory and distinctive culture. First, should they offer a specialty coffee at a subset of their stores in one region...
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Keywords:
Culture And Community;
Service Management;
Retail;
Food;
Managing Growth;
Family Business;
Small Business;
Leadership;
Culture;
Food and Beverage Industry;
Oregon
Margolis, Joshua, and Christine Snively. "Dutch Bros. Coffee: A Compelling Future." Harvard Business School Case 415-010, April 2015.
- 28 Apr 2020
- Blog Post
A Crash Course in Saving a Family Business
return home to Queens, NY, to both complete her first-year MBA studies online, and launch an e-commerce site to help her parents’ small business, Bean&Bean Coffee Roasters, stay afloat. “It’s been surreal. This morning, I had a...
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- 25 Aug 2014
- HBS Case
Starbucks Reinvented
employees), deliver personalized customer service, and maintain a close connection to the local community. In addition, McDonald's and Dunkin' Donuts had emerged as serious competitors, offering their own lines of specialty View Details
- 11 Apr 2024
- News
Mission Control
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. By the time Peter Platzer (MBA 2002) was a teenager, he knew he wanted to be a physicist—and he was fascinated by space, eagerly engrossed in space-time diagrams...
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- 01 Feb 2001
- News
The Doctor Is In
Dr. Peter L. Slavin (MBA '90) nods toward a long line stretching back from a gourmet coffee counter. "That's one of our most utilized facilities," he says with a smile. "The joke around here is that the hospital operation is a loss leader...
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- 01 Oct 2001
- News
Q&A: Orin Smith
the quintessential entrepreneur." When Schultz purchased the Starbucks name and assets in 1987 for $3.8 million, the company, founded in 1971, had six retail stores that sold whole bean coffee, tea, and spices. Three years later, there were forty-five Starbucks stores...
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- 01 Mar 2004
- News
HBS Alumni Explore Tanzania
exploited for centuries, and a better understanding of the Maasai who grace the covers of so many books about the continent. A second academic component centers on a lively case discussion about Tanzanian coffee production with...
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- 23 Apr 2001
- Research & Ideas
Brand Power from Wedgwood to Dell: Part Two
Starbucks Coffee Company; and Michael Dell—all successfully navigated the transition from "garage" to global business. ... No Detail Too Small All three of them made that transition very successfully, but my research suggests it...
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Keywords:
by Martha Lagace
- 26 May 2003
- Research & Ideas
What Your Competition is Telling You
Coffee Infogroup of Eugene, Ore. "Starbucks provides a safe place to have your first latte," he says, explaining that specialty coffee is still a young industry with...
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Keywords:
by David Stauffer
- 19 Apr 2004
- Research & Ideas
Ground-Floor Opportunities for Retail in India
helped raise equity for two retail food chains, Café Coffee Days and Barista. "It's possible to adapt successful U.S. strategies to India," said Raheja, "but you need a sustainable competitive advantage to survive."...
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- 23 Jun 2015
- First Look
First Look: June 23, 2015
Bros. Coffee: A Compelling Future Travis Boersma, cofounder and president of the Dutch Bros. coffee chain, faces three operational decisions that will shape the company's growth trajectory and distinctive culture. First, should they offer...
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Keywords:
Sean Silverthorne