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- March–April 2024
- Article
Case Study: Navigating Labor Unrest
By: Jorge Tamayo
Paulo Ferreira, the president of Luna Brazil, has an ambitious plan to turn around the dismal performance of the plant he oversees in Campinas. The wrinkle is, he needs the buy-in of the powerful local union, which is still smarting from a 10-year-old labor conflict...
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Keywords:
Strategy And Execution;
Layoffs;
Manufacturing;
Labor and Management Relations;
Labor Unions;
Negotiation Tactics;
Conflict and Resolution;
Performance Improvement;
Corporate Strategy;
Manufacturing Industry;
Brazil
Tamayo, Jorge. "Case Study: Navigating Labor Unrest." Harvard Business Review 102, no. 2 (March–April 2024): 144–149.
- March 2024 (Revised March 2024)
- Case
Vineyard Wind Starts Spinning: Overcoming Onshore Challenges to Offshore Wind
By: Rosabeth Moss Kanter and Jacob A. Small
In 2024, the offshore wind industry was taking off globally but slow to catch on in the United States. Growth of the U.S. offshore wind industry was complicated by a variety of hurdles including a sparse supply chain and workforce, lack of policy surrounding the...
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- March 2024
- Teaching Note
'Storrowed': A Generative AI Exercise
By: Mitchell Weiss
Teaching Note for HBS Exercise No. 824-188. “Storrowed” is an exercise to help participants raise their proficiency with generative AI. It begins by highlighting a problem: trucks getting wedged underneath bridges in Boston, Massachusetts on the city’s Storrow Drive....
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- March 2024
- Supplement
Madrigal: Conducting a Customer-Base Audit
By: Eva Ascarza, Peter Fader, Bruce G.S. Hardie and Michael Ross
This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in understanding the customer base, prompting an...
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- March 2024
- Supplement
Madrigal: Conducting a Customer-Base Audit
By: Eva Ascarza, Bruce Hardie, Peter S. Fader and Michael Ross
This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in understanding the customer base, prompting an...
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- March 2024
- Supplement
Madrigal: Conducting a Customer-Base Audit
By: Eva Ascarza, Bruce Hardie, Peter S. Fader and Michael Ross
This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in understanding the customer base, prompting an...
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- March 2024
- Teaching Note
Madrigal: Conducting a Customer-Base Audit
By: Eva Ascarza, Peter S. Fader, Bruce Hardie and Michael Ross
Teaching Note for HBS Case No. 524-046. This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in...
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- March 2024
- Case
Madrigal: Conducting a Customer-Base Audit
By: Eva Ascarza, Bruce Hardie, Michael Ross and Peter S. Fader
This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in understanding the customer base, prompting an...
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Ascarza, Eva, Bruce Hardie, Michael Ross, and Peter S. Fader. "Madrigal: Conducting a Customer-Base Audit." Harvard Business School Case 524-046, March 2024.
- March 7, 2024
- Article
Integrating Digital Tools into Every Stage of Your Sales Strategy
By: Frank V. Cespedes and Georg Krentzel
In their growth and customer-acquisition activities, most companies now face twin challenges: understanding and responding to omni-channel buying behavior and doing that without inadvertently decreasing sales productivity. Thirty years ago, Peter Drucker noted that...
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Keywords:
Sales Management;
Digital Tools;
Sales;
Marketing Channels;
Technology Adoption;
Brands and Branding
Cespedes, Frank V., and Georg Krentzel. "Integrating Digital Tools into Every Stage of Your Sales Strategy." Harvard Business Review (website) (March 7, 2024).
- February 2024
- Supplement
ReNew (B): A New Direction
By: Gunnar Trumbull and Malini Sen
The global renewables sector was in a slump, but the Indian market was booming. India’s largest renewable electricity generator, ReNew, faced a dilemma: it traded on the Nasdaq in New York, but saw huge opportunity in the Indian market. In response, CEO Sumant Sinha...
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Keywords:
Energy Generation;
Renewable Energy;
Entrepreneurship;
Forecasting and Prediction;
Trends;
Transformation;
Private Ownership;
Environmental Sustainability;
Mission and Purpose;
Expansion;
Market Entry and Exit;
Energy Industry;
Asia;
India
Trumbull, Gunnar, and Malini Sen. "ReNew (B): A New Direction." Harvard Business School Supplement 724-032, February 2024.
- January 2024
- Case
Mariam Braimah: Designing a Career in Tech
By: Lakshmi Ramarajan, Hannah Riley Bowles and Michael Norris
In 2022, Mariam Braimah, a digital designer working at Netflix, is considering the next move in her career. She has spent several years at Netflix, and in her spare time, using her savings, has founded a design-focused fellowship program and a consumer insights company...
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- January 2024
- Case
Colbún and Chile’s Energy Transition
By: Forest Reinhardt, Jenyfeer Martinez Buitrago and Mariana Cal
In May 2023, Colbún, Chile’s second-largest electricity generator, plans capacity expansions using renewable energy and storage. This strategy supports Chile’s commitment to carbon neutrality (also known as net zero emissions) by 2050. The case delves into the...
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Reinhardt, Forest, Jenyfeer Martinez Buitrago, and Mariana Cal. "Colbún and Chile’s Energy Transition." Harvard Business School Case 724-026, January 2024.
- January 2024
- Case
Private 5G Networks
By: Andy Wu and Maggie Yang
In the late 2010’s, 5G emerged as a new standard in communication technology. 5G was designed to enable ultra-reliable low-latency communications (URLLC), massive machine-type communication (MMTC), and enhanced mobile broadband (EMBB) (see Exhibit 1 for a detailed...
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- 2024
- Conference Paper
Quantifying Uncertainty in Natural Language Explanations of Large Language Models
By: Himabindu Lakkaraju, Sree Harsha Tanneru and Chirag Agarwal
Large Language Models (LLMs) are increasingly used as powerful tools for several
high-stakes natural language processing (NLP) applications. Recent prompting
works claim to elicit intermediate reasoning steps and key tokens that serve as
proxy explanations for LLM...
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Lakkaraju, Himabindu, Sree Harsha Tanneru, and Chirag Agarwal. "Quantifying Uncertainty in Natural Language Explanations of Large Language Models." Paper presented at the Society for Artificial Intelligence and Statistics, 2024.
- 2023
- Working Paper
Money, Time, and Grant Design
By: Kyle Myers and Wei Yang Tham
The design of research grants has been hypothesized to be a useful tool for
influencing researchers and their science. We test this by conducting two thought
experiments in a nationally representative survey of academic researchers. First,
we offer participants a...
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Myers, Kyle, and Wei Yang Tham. "Money, Time, and Grant Design." Harvard Business School Working Paper, No. 24-037, December 2023.
- 2023
- Working Paper
Debiasing Treatment Effect Estimation for Privacy-Protected Data: A Model Auditing and Calibration Approach
By: Ta-Wei Huang and Eva Ascarza
Data-driven targeted interventions have become a powerful tool for organizations to optimize business outcomes
by utilizing individual-level data from experiments. A key element of this process is the estimation
of Conditional Average Treatment Effects (CATE), which...
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Huang, Ta-Wei, and Eva Ascarza. "Debiasing Treatment Effect Estimation for Privacy-Protected Data: A Model Auditing and Calibration Approach." Harvard Business School Working Paper, No. 24-034, December 2023.
- December 12, 2023
- Article
Prices for Common Services at Quaternary vs Nonquaternary Hospitals
By: Brandon W. Yan, Maximilian J. Pany and Leemore S. Dafny
Using commercial health insurance claims data from 2017-2019, we assessed whether quaternary hospitals charged higher prices for common, unspecialized services also offered by nonquaternary hospitals. We found quaternary-hospital price premiums of 8.2 percent, on...
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Yan, Brandon W., Maximilian J. Pany, and Leemore S. Dafny. "Prices for Common Services at Quaternary vs Nonquaternary Hospitals." JAMA, the Journal of the American Medical Association 330, no. 22 (December 12, 2023): 2211–2213.
- 2023
- Working Paper
Can Digitalization Improve Public Services? Evidence from Innovation in Energy Management
By: Robyn C. Meeks, Jacquelyn Pless and Zhenxuan Wang
This paper examines how digitalization impacts public service provision through a study of the U.S. power sector. We exploit the staggered timing of electric utilities’ investments in “smart” meters and find that electricity losses per unit sold decrease by 3.6%. This...
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Keywords:
Electric Utility;
Energy Management;
Smart Meters;
Energy;
Climate Change;
State Ownership;
Private Ownership;
Technology Adoption;
Energy Industry;
Energy Industry;
United States
Meeks, Robyn C., Jacquelyn Pless, and Zhenxuan Wang. "Can Digitalization Improve Public Services? Evidence from Innovation in Energy Management." MIT CEEPR Working Paper Series, No. 2023-22, December 2023.
- November 2023
- Case
Copilot(s): Generative AI at Microsoft and GitHub
This case tells the story of Microsoft’s 2018 acquisition of GitHub and the subsequent launch of GitHub Copilot, a tool that uses generative artificial intelligence to suggest snippets of code to software developers in real time. Set in late 2021, when Copilot was...
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Keywords:
Business Ventures;
Strategy;
AI and Machine Learning;
Applications and Software;
Product Launch;
Information Technology Industry;
Information Technology Industry;
Information Technology Industry;
United States;
California
Nagle, Frank, Shane Greenstein, Maria P. Roche, Nataliya Langburd Wright, and Sarah Mehta. "Copilot(s): Generative AI at Microsoft and GitHub." Harvard Business School Case 624-010, November 2023.
- 2023
- Book
How the Harvard Business School Changed the Way We View Organizations
By: Jay W. Lorsch
The story of the field of organizational behavior (which overlaps considerably with the origin story of Harvard Business School) and how it created the “medical model” of systems thinking—anchored in the practices of listening, observing, testing, and only then...
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Keywords:
Organizational Behavior;
Systems Thinking;
Medical Model;
Organizations;
Behavior;
System;
History
Lorsch, Jay W. How the Harvard Business School Changed the Way We View Organizations. Business Expert Press, 2023.