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  • All HBS Web  (11)
    • Faculty Publications  (2)

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    • All HBS Web  (11)
      • Faculty Publications  (2)

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      • 2014
      • Article

      Prosocial Spending and Happiness: Using Money to Benefit Others Pays Off

      By: Elizabeth W. Dunn, Lara B. Aknin and Michael I. Norton
      While a great deal of research has shown that people with more money are somewhat happier than people with less money, our research demonstrates that how people spend their money also matters for their happiness. In particular, both correlational and...  View Details
      Keywords: Prosocial Spending; Well-being; Happiness; Money; Spending; Welfare; Philanthropy and Charitable Giving
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      Dunn, Elizabeth W., Lara B. Aknin, and Michael I. Norton. "Prosocial Spending and Happiness: Using Money to Benefit Others Pays Off." Current Directions in Psychological Science 23, no. 1 (February 2014): 41–47.
      • 2013
      • Article

      Does Social Connection Turn Good Deeds into Good Feelings? On the Value of Putting the 'Social' in Prosocial Spending

      By: Lara B. Aknin, Elizabeth W. Dunn, Gillian M. Sandstrom and Michael I. Norton
      When are the emotional benefits of generous behavior most likely to emerge? In three studies, we demonstrate that the hedonic benefits of generous spending are most likely when spending promotes positive social connection. Study 1 shows that people feel happier after...  View Details
      Keywords: Money; Prosocial Spending; Social Connection; Well-being; Donations; Charitable Giving; Warm Glow; Social Relationships; Gift Giving; Happiness; Relationships; Philanthropy and Charitable Giving; Society
      Citation
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      Aknin, Lara B., Elizabeth W. Dunn, Gillian M. Sandstrom, and Michael I. Norton. "Does Social Connection Turn Good Deeds into Good Feelings? On the Value of Putting the 'Social' in Prosocial Spending." International Journal of Happiness and Development 1, no. 2 (2013): 155–171.
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