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All HBS Web
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- Faculty Publications (3,199)
- December 1993 (Revised August 1994)
- Case
Honeywell's Tushino Project
Vietor, Richard H.K. "Honeywell's Tushino Project." Harvard Business School Case 794-064, December 1993. (Revised August 1994.)
- October 1993 (Revised September 1994)
- Case
Northern Telecom (A): Greenwich Investment Proposal (Condensed)
By: Robert J. Dolan
The business products division has developed a business proposal asking for $50 million to fund the creation of a new telephone system for the small business market. The company's last entry into this marketplace lost $70 million. The new product would face 100...
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Keywords:
Risk and Uncertainty;
Communication Technology;
Market Entry and Exit;
Corporate Entrepreneurship;
Investment;
Product Development;
Telecommunications Industry;
Canada
Dolan, Robert J. "Northern Telecom (A): Greenwich Investment Proposal (Condensed)." Harvard Business School Case 594-051, October 1993. (Revised September 1994.)
- October 1993 (Revised September 1994)
- Background Note
Accounting for Productivity Growth
Introduces students to the arithmetic of the accounting for national productivity growth. It defines labor productivity, capital productivity, and total factor productivity, describes the relationships among them, and discusses the phenomena that cause them to change...
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Keywords:
Performance Productivity;
Macroeconomics;
Analytics and Data Science;
Government and Politics;
Mathematical Methods;
United States;
Singapore
Reinhardt, Forest L. "Accounting for Productivity Growth." Harvard Business School Background Note 794-051, October 1993. (Revised September 1994.)
- October 1993 (Revised February 1995)
- Case
Dendrite International
By: Frank V. Cespedes and Marie Bell
Dendrite International is a $23 million (1992 revenues) supplier of sales automation software to pharmaceuticals companies in Europe, Japan, and the United States. The firm's strategy has depended on being a full-service supplier to multinational firms. Impending...
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Keywords:
Accounting Audits;
Cost vs Benefits;
Forecasting and Prediction;
Marketing Strategy;
Risk and Uncertainty;
Sales;
Competitive Advantage;
Information Technology Industry;
Japan;
Europe;
United States
Cespedes, Frank V., and Marie Bell. "Dendrite International." Harvard Business School Case 594-048, October 1993. (Revised February 1995.)
- October 1993 (Revised September 1994)
- Case
Catalina Marketing Corp.
By: David E. Bell, Walter J. Salmon and Dinny Starr
Catalina Marketing is a very successful marketing service firm. Their current customers include major supermarket retailers and consumer products manufacturers nation-wide. Catalina provides a unique way for these clients to distribute coupons for their products via...
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Keywords:
Advertising;
Information Management;
Expansion;
Product;
Salesforce Management;
Information Technology;
Growth and Development Strategy;
Customer Value and Value Chain;
Advertising Industry
Bell, David E., Walter J. Salmon, and Dinny Starr. "Catalina Marketing Corp." Harvard Business School Case 594-026, October 1993. (Revised September 1994.)
- September 1993 (Revised June 1994)
- Case
Hewlett-Packard: Singapore (A)
In the over 20 years since Hewlett-Packard (HP) set up a manufacturing site in Singapore to produce calculators, HP has invested managerial talent and resources in developing its licensor into a technology development partner. The case details the growth of high-volume...
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Keywords:
Information Technology;
Multinational Firms and Management;
Market Entry and Exit;
Competency and Skills;
Research and Development;
Cross-Cultural and Cross-Border Issues;
Product Development;
Computer Industry;
Singapore
Leonard, Dorothy A. "Hewlett-Packard: Singapore (A)." Harvard Business School Case 694-035, September 1993. (Revised June 1994.)
- September 1993
- Case
Manufacturing at ALZA: The Right Prescription? (A)
ALZA, a company specializing in drug delivery systems such as transdermal patches, considers manufacturing its own products. Until now, the company has conducted research and development on its patented system but has then licensed the technology to client-partner...
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Keywords:
Business or Company Management;
Technological Innovation;
Innovation and Management;
Growth and Development Strategy;
Problems and Challenges;
Production;
Research and Development;
Organizational Change and Adaptation;
Pharmaceutical Industry;
Pharmaceutical Industry
Leonard, Dorothy A. "Manufacturing at ALZA: The Right Prescription? (A)." Harvard Business School Case 694-019, September 1993.
- August 1993 (Revised January 1996)
- Teaching Note
Sharp Corporation: Technology Strategy TN
By: David J. Collis
Teaching Note for (9-793-064).
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- July 1993
- Case
Future of Distributed Systems at Aetna, The
By: F. Warren McFarlan and Chris L Marshall
McFarlan, F. Warren, and Chris L Marshall. "Future of Distributed Systems at Aetna, The." Harvard Business School Case 194-018, July 1993.
- July 1993 (Revised August 1994)
- Case
Laidlaw Environmental Services
Keywords:
Green Technology Industry
Vietor, Richard H.K. "Laidlaw Environmental Services." Harvard Business School Case 794-016, July 1993. (Revised August 1994.)
- July 1993
- Case
Air Miles Canada
By: Thomas O. Jones, Leonard A. Schlesinger and Roger H. Hallowell
Air Miles Canada both increases customer loyalty by rewarding shopping frequency at specified merchants, and enables its sponsors to develop a new, more complex understanding of their customers' (and potential customers') shopping habits, thus making future customer...
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Keywords:
Programs;
Customer Relationship Management;
Information Management;
Air Transportation Industry;
Canada
Jones, Thomas O., Leonard A. Schlesinger, and Roger H. Hallowell. "Air Miles Canada." Harvard Business School Case 694-008, July 1993.
- June 1993 (Revised December 1995)
- Case
Frito-Lay, Inc.: The Navigator Project (A)
By: Lynda M. Applegate, Richard O. Mason and Melinda Conrad
Provides an overview of the company's recent organizational changes followed by a discussion of the company's new sales promotion software, "Promotion Planner." The president of Frito-Lay's central division must decide how he should proceed with the rollout of this new...
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Keywords:
Information Technology;
Technology Adoption;
Organizational Change and Adaptation;
Trends;
Innovation Strategy;
Marketing Communications;
Decision Choices and Conditions;
Food and Beverage Industry;
Food and Beverage Industry
Applegate, Lynda M., Richard O. Mason, and Melinda Conrad. "Frito-Lay, Inc.: The Navigator Project (A)." Harvard Business School Case 193-025, June 1993. (Revised December 1995.)
- June 1993
- Case
General Dynamics and Computer Sciences Corporation: Outsourcing the IS Function (A) and (B) (Abridged)
By: F. Warren McFarlan and Katherine N. Seger
Describes the largest information systems outsourcing agreement in the industry from the perspectives of both companies involved in the deal.
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Keywords:
Restructuring;
Transition;
Job Cuts and Outsourcing;
Contracts;
Agreements and Arrangements;
Business Strategy;
Information Technology
McFarlan, F. Warren, and Katherine N. Seger. "General Dynamics and Computer Sciences Corporation: Outsourcing the IS Function (A) and (B) (Abridged)." Harvard Business School Case 193-178, June 1993.
- May 1993
- Teaching Note
Microsoft Corporation: Office Business Unit (TN)
By: Marco Iansiti
Teaching Note for (9-691-033).
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Keywords:
Information Technology Industry
- May 1993
- Teaching Note
NEC TN
By: Marco Iansiti
Teaching Note for (9-693-095).
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Keywords:
Information Technology Industry
- May 1993
- Teaching Note
American Mobile Satellite Corp., Teaching Note
Teaching Note for (9-593-038).
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- May 1993 (Revised October 1995)
- Case
Connor Formed Metal Products
By: Lynda M. Applegate, Donna B. Stoddard and Melinda Conrad
Connor Formed Metal Products was a small, privately owned manufacturer of custom metal springs and stampings. Since becoming president in 1984, Bob Sloss had implemented many changes to the company's organizational structure, management control systems, and information...
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Keywords:
Private Ownership;
Organizational Structure;
Production;
Change;
Governance Controls;
Information Technology;
Manufacturing Industry
Applegate, Lynda M., Donna B. Stoddard, and Melinda Conrad. "Connor Formed Metal Products." Harvard Business School Case 193-003, May 1993. (Revised October 1995.)
- April 1993 (Revised July 1994)
- Case
MathSoft, Inc. (A)
MathSoft's VP of sales has doubled the size of the company's direct field sales force to support the launch of a new, high-end workstation software product priced at almost $9,000. However, sales of the new product are far below plan. At the same time, the VP of...
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Keywords:
Information Technology;
Corporate Entrepreneurship;
Applications and Software;
Communication Strategy;
Salesforce Management;
Marketing Channels;
Advertising;
Product Launch;
Information Technology Industry;
Information Technology Industry;
United States
Rangan, V. Kasturi. "MathSoft, Inc. (A)." Harvard Business School Case 593-094, April 1993. (Revised July 1994.)
- April 1993 (Revised June 1994)
- Supplement
MathSoft, Inc. (B)
Describes the president's decision regarding MathSoft's marketing channels and communications methods, and the company's sales results during the next five quarters. The (A) case market response model is also updated.
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Keywords:
Communication Technology;
Forecasting and Prediction;
Curriculum and Courses;
Learning;
Knowledge Sharing;
Growth and Development Strategy;
Marketing Channels;
Education Industry
Rangan, V. Kasturi. "MathSoft, Inc. (B)." Harvard Business School Supplement 593-095, April 1993. (Revised June 1994.)
- April 1993 (Revised April 2006)
- Case
Colgate-Palmolive Co.: The Precision Toothbrush
By: John A. Quelch
Colgate-Palmolive Co. is considering how to position its new technological toothbrush, Precision. The case explores issues concerned with new product launches and requires students to do profitability analyses of different positioning alternatives.
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Keywords:
Technological Innovation;
Product Positioning;
Product Launch;
Consumer Products Industry;
Consumer Products Industry;
United States
Quelch, John A. "Colgate-Palmolive Co.: The Precision Toothbrush." Harvard Business School Case 593-064, April 1993. (Revised April 2006.)