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      • Faculty Publications  (599)

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      Note on Technological Change in Telecommunications: An Emerging Sector
      Blockbuster Inc. & Technological Substitution (C): The Internet Changes the Game
      → Search All HBS Web
      • March 2021
      • Case

      The U.S. Home Improvement Sector in 2020

      By: Jose Alvarez and David Lane
      Provides an overview of the U.S. home improvement sector in 2020, reviewing sources of growth in the decade ending in 2020, with special attention to the impact of Covid-19 on market leaders Home Depot and Lowe’s and the spike in online revenues for both. Also noted...  View Details
      Keywords: change Management; Trends; Leading change; Operations; Organizational change And Adaptation; Performance; technology; Construction Industry; United States
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      Alvarez, Jose, and David Lane. "The U.S. Home Improvement Sector in 2020." Harvard Business School Case 521-032, March 2021.
      • February 2021
      • Case

      Threadless: The Renewal of an Online Community

      By: Shane Greenstein, Karim Lakhani and Christian Godwin
      Threadless, an online apparel company and artist community which Jake Nickell founded in 2000, continued to maintain its status as a top company in the online apparel industry during its second decade. From 2010 to 2020, Threadless continued to operated its...  View Details
      Keywords: Business Model; Decision Making; Entrepreneurship; Innovation And Invention; Leading change; Management; Marketing; Product Launch; Operations; Supply Chain; Distribution; Networks; Sales; Strategy; Adaptation; technology; Software; technology Platform; Apparel And Accessories Industry; technology Industry; North America
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      Greenstein, Shane, Karim Lakhani, and Christian Godwin. "Threadless: The Renewal of an Online Community." Harvard Business School Case 621-056, February 2021.
      • January 2021 (Revised March 2021)
      • Case

      Arçelik: From a Dealer Network to an Omnichannel Experience

      By: Ayelet Israeli and Fares Khrais
      Arçelik Turkey, the country’s market leader in household appliances, was at an omnichannel crossroads in January 2020. Arçelik was a B2B player utilizing a dealership network with an umbrella of brands and had one of the largest brick-and-mortar store networks in...  View Details
      Keywords: Digital Transformation; Digital Marketing; Disruption; Bricks And Mortar; Franchise Management; Franchising; Dealer Network; Dealers; Sales; B2b; B2b2c; Tradition; Culture Change; Cultural Adaptation; Omnichannel; Omnichannel Retail; Omni-channel; Omnichannel Retailing; Sales Channels; Sales Channel Development; Channel Management; Channels Of Distribution; Marketplace; Consumer Behavior; Conflict Management; Platforms; Collaboration; Partners And Partnerships; Marketing Strategy; Online Channel; Online Data; Online Sales; Online Shopping; Online; Retail; Retailing; Disruption; Transformation; Franchise Ownership; change Management; Partners And Partnerships; Consumer Behavior; Online technology; Marketing Strategy; Conflict And Resolution; Conflict Management; Electronics Industry; Retail Industry; Consumer Products Industry; Turkey
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      Israeli, Ayelet, and Fares Khrais. "Arçelik: From a Dealer Network to an Omnichannel Experience." Harvard Business School Case 521-067, January 2021. (Revised March 2021.)
      • January 2021
      • Case

      Digital Transformation 2.0: CEO Elie Girard at Atos

      By: Tsedal Neeley and James Barnett
      Elie Girard has taken the helm as CEO of Atos—multinational IT giant—to lead the company into the next era of digital transformation. Noticing that customers’ digital needs were evolving to become even more specialized and global in scope, he made a bold first step as...  View Details
      Keywords: Restructuring; change; Leadership; technology Industry
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      Neeley, Tsedal, and James Barnett. "Digital Transformation 2.0: CEO Elie Girard at Atos." Harvard Business School Case 421-024, January 2021.
      • January 2021 (Revised February 2021)
      • Case

      Tech with a Side of Pizza: How Domino's Rose to the Top

      By: Boris Groysberg, Sarah L. Abbott and Susan Seligson
      After hitting an all-time low in 2008, Domino’s Pizza underwent a vigorous rebranding, product development, and embraced innovative technologies to become the world’s leading international fast-food retailer. Domino’s considered itself as much a tech company as it was...  View Details
      Keywords: Digital Marketing; Digital Technology; Innovation; Scaling; Data Analytics; Turnaround; technological Innovation; technology; Strategy; Management; Marketing; Operations; Human Resources; Entrepreneurship; change Management; Analysis; Performance; Customers; Growth And Development; Competitive Advantage; Employees; Training; Leadership Development; Food And Beverage Industry; technology Industry; United States
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      Groysberg, Boris, Sarah L. Abbott, and Susan Seligson. "Tech with a Side of Pizza: How Domino's Rose to the Top." Harvard Business School Case 421-057, January 2021. (Revised February 2021.)
      • December 2020
      • Teaching Note

      Women Entrepreneurs and Tech Ecosystems: One City, Two Realities, and Four Diverse Women

      By: Rosabeth Moss Kanter and Joyce J. Kim
      Four diverse women entrepreneurs launched their ventures in a thriving entrepreneurial ecosystem that was part of a shift to a creative technology-driven economy for Miami. Although Miami was rated the #1 U.S. city for startups in 2017, the region contained structural...  View Details
      Keywords: Women; Racism; Black Entrepreneurs; Entrepreneurship; Diversity; Gender; Race; Prejudice And Bias; Innovation And Invention; City; Culture; Miami
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      Kanter, Rosabeth Moss, and Joyce J. Kim. "Women Entrepreneurs and Tech Ecosystems: One City, Two Realities, and Four Diverse Women." Harvard Business School Teaching Note 321-103, December 2020.
      • December 2020
      • Supplement

      Video Interview with Maxeme Tuchman

      By: Rosabeth M. Kanter and Joyce J. Kim
      Four diverse women entrepreneurs launched their ventures in a thriving entrepreneurial ecosystem that was part of a shift to a creative technology-driven economy for Miami. Although Miami was rated the #1 U.S. city for startups in 2017, the region contained structural...  View Details
      Keywords: Entrepreneurial Ecosystems; Female Entrepreneur; Racism; Sexism; Entrepreneurship; Business Startups; Diversity; Gender; Race; Prejudice And Bias; City; Culture; Miami
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      Kanter, Rosabeth M., and Joyce J. Kim. "Video Interview with Maxeme Tuchman." Harvard Business School Multimedia/Video Supplement 321-702, December 2020.
      • December 2020
      • Supplement

      Video Interview with Felecia Hatcher

      By: Rosabeth M. Kanter and Joyce J. Kim
      Four diverse women entrepreneurs launched their ventures in a thriving entrepreneurial ecosystem that was part of a shift to a creative technology-driven economy for Miami. Although Miami was rated the #1 U.S. city for startups in 2017, the region contained structural...  View Details
      Keywords: Entrepreneurial Ecosystems; Female Entrepreneur; Sexism; Racism; Entrepreneurship; Business Startups; Diversity; Gender; Race; Prejudice And Bias; City; Culture; Miami
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      Kanter, Rosabeth M., and Joyce J. Kim. "Video Interview with Felecia Hatcher." Harvard Business School Multimedia/Video Supplement 321-703, December 2020.
      • December 2020
      • Supplement

      Video Interview with Pandwe Gibson

      By: Rosabeth M. Kanter and Joyce J. Kim
      Four diverse women entrepreneurs launched their ventures in a thriving entrepreneurial ecosystem that was part of a shift to a creative technology-driven economy for Miami. Although Miami was rated the #1 U.S. city for startups in 2017, the region contained structural...  View Details
      Keywords: Female Entrepreneur; Entrepreneurial Ecosystems; Sexism; Racism; Entrepreneurship; Business Startups; Diversity; Gender; Race; Prejudice And Bias; City; Culture; Miami
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      Kanter, Rosabeth M., and Joyce J. Kim. "Video Interview with Pandwe Gibson." Harvard Business School Multimedia/Video Supplement 321-704, December 2020.
      • December 2020
      • Supplement

      Video Interview with Rebecca Fishman Lipsey

      By: Rosabeth M. Kanter and Joyce Kim
      Four diverse women entrepreneurs launched their ventures in a thriving entrepreneurial ecosystem that was part of a shift to a creative technology-driven economy for Miami. Although Miami was rated the #1 U.S. city for startups in 2017, the region contained structural...  View Details
      Keywords: Entrepreneurial Ecosystems; Female Entrepreneur; Racism; Sexism; Entrepreneurship; Business Startups; Diversity; Gender; Race; Prejudice And Bias; City; Culture; Miami
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      Kanter, Rosabeth M., and Joyce Kim. "Video Interview with Rebecca Fishman Lipsey." Harvard Business School Multimedia/Video Supplement 321-705, December 2020.
      • December 2020
      • Article

      What Has Changed? The Impact of COVID Pandemic on the Technology and Innovation Management Research Agenda

      By: Gerard George, Karim R. Lakhani and Phanish Puranam
      Whereas the pandemic has tested the agility and resilience of organizations, it forces a deeper look at the assumptions underlying theoretical frameworks that guide managerial decisions and organizational practices. In this commentary, we explore the impact of the...  View Details
      Keywords: Covid-19; Health Pandemics; technology; Innovation And Management; Research
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      George, Gerard, Karim R. Lakhani, and Phanish Puranam. "What Has Changed? The Impact of COVID Pandemic on the Technology and Innovation Management Research Agenda." doi:10.1111/joms.12634. Journal of Management Studies 57, no. 8 (December 2020).
      • 2020
      • Working Paper

      The Value of Descriptive Analytics: Evidence from Online Retailers

      By: Ron Berman and Ayelet Israeli
      Does the adoption of descriptive analytics impact online retailer performance, and if so, how? We use the synthetic control method to analyze the staggered adoption of a retail analytics dashboard by more than 1,000 e-commerce websites, and find an increase of 13–20%...  View Details
      Keywords: Descriptive Analytics; Big Data; Synthetic Control; E-commerce; Online Retail; Web Sites; Data And Data Sets; Performance; Retail Industry
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      Berman, Ron, and Ayelet Israeli. "The Value of Descriptive Analytics: Evidence from Online Retailers." Harvard Business School Working Paper, No. 21-067, November 2020.
      • 2020
      • Working Paper

      Aggregate Advertising Expenditure in the U.S. Economy: What's Up? Is It Real?

      By: Alvin J. Silk and Ernst R. Berndt
      The two components of the advertising industry—the creative sector that develops and produces messages, and the communications sector that transmits messages via various media—have each been greatly affected by advances in creative design and communications...  View Details
      Keywords: Economy; Advertising; Spending; Media
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      Silk, Alvin J., and Ernst R. Berndt. "Aggregate Advertising Expenditure in the U.S. Economy: What's Up? Is It Real?" NBER Working Paper Series, No. 28161, December 2020.
      • 2020
      • Working Paper

      Translating Information into Action: A Public Health Experiment in Bangladesh

      By: Reshmaan Hussam, Kailash Pandey, Abu Shonchoy and Chikako Yamauchi
      Standard models of technology adoption posit learning as the basis of adoption. However, hygiene campaigns centered around information provision have been overwhelmingly unsuccessful in changing behavior and improving child health across the developing world. We design...  View Details
      Keywords: Handwashing; Public Health; Health; Information; Behavior; change
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      Hussam, Reshmaan, Kailash Pandey, Abu Shonchoy, and Chikako Yamauchi. "Translating Information into Action: A Public Health Experiment in Bangladesh." Working Paper, December 2020.
      • October 2020
      • Case

      1366 Technologies: Surviving in a Fast Changing World

      By: Jurgen Weiss, William A. Sahlman and Joseph B. Lassiter III
      Keywords: Solar; Solar Power; Renewable Energy
      Citation
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      Weiss, Jurgen, William A. Sahlman, and Joseph B. Lassiter III. "1366 Technologies: Surviving in a Fast Changing World." Harvard Business School Case 721-015, October 2020.
      • October 29, 2020
      • Article

      How to Build a Digital Brand That Lasts

      By: William Collis and David Collis
      What makes a brand durable even as business models, technology and consumer behavior radically change? The key is that durable brands are adaptable brands—even legacy ones. To create durability, apply the MACE framework: 1) Mastery: Give your consumers...  View Details
      Keywords: Brands And Branding; Business Model; Adaptation; Framework
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      Collis, William, and David Collis. "How to Build a Digital Brand That Lasts." Harvard Business Review Digital Articles (October 29, 2020).
      • October 2020
      • Case

      Women Entrepreneurs and Tech Ecosystems: One City, Two Realities, and Four Diverse Women

      By: Rosabeth Moss Kanter and Joyce J. Kim
      Four diverse women entrepreneurs launched their ventures in a thriving entrepreneurial ecosystem that was part of a shift to a creative technology-driven economy for Miami. Although Miami was rated the #1 U.S. city for startups in 2017, the region contained structural...  View Details
      Keywords: Female Entrepreneur; Entrepreneurial Ecosystems; Inclusion; Innovation & Entrepreneurship; Racism; Sexism; Start-up; Entrepreneurship; Business Startups; Diversity; Gender; Race; Prejudice And Bias; Innovation And Invention; City; Culture; Miami
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      Kanter, Rosabeth Moss, and Joyce J. Kim. "Women Entrepreneurs and Tech Ecosystems: One City, Two Realities, and Four Diverse Women." Harvard Business School Case 321-083, October 2020.
      • October 2020
      • Technical Note

      Organizational Reinvention

      By: Ryan Raffaelli
      This note is designed to introduce students to the fundamental concepts of leading innovation in established organizations. Reinvention is a process whereby organizations respond to changes in the environment that threaten their core business model, technologies,...  View Details
      Keywords: Innovation And Strategy; Leadership And Change Management; Organizational Ambidexterity; Exploration And Exploitation; Innovation And Management; Innovation Leadership; Leading change; technology Adoption; change Management; Organizational change And Adaptation
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      Raffaelli, Ryan. "Organizational Reinvention." Harvard Business School Technical Note 421-041, October 2020.
      • October 2020
      • Case

      COVID-19 Testing at Everlywell

      By: Jeffrey J. Bussgang and Olivia Hull
      In March 2020, as COVID-19 spreads rapidly across the U.S., Everlywell founder Julia Cheek considers how to respond as a small start-up specializing in at-home lab testing. After making dramatic budget cuts, she decides to pivot the organization to address the...  View Details
      Keywords: Entrepreneurship; Business Strategy; Venture Capital; Health Care And Treatment; Health Disorders; Leading change; technology Adoption; technology Platform; Competitive Strategy; Science; Adaptation; Corporate Social Responsibility And Impact; Crisis Management; Social Entrepreneurship; Ethics; Government Legislation; Health; Health Testing And Trials; Health Pandemics; Consumer Products Industry; Health Industry; technology Industry; Texas; United States
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      Bussgang, Jeffrey J., and Olivia Hull. "COVID-19 Testing at Everlywell." Harvard Business School Case 821-001, October 2020.
      • September 2020 (Revised January 2021)
      • Case

      Comviva: Exploring New Frontiers (A)

      By: Dante Roscini and Mahima Rao-Kachroo
      Comviva, a mobile solutions provider active in India and 94 other countries, has had a rich history and been successful across many emerging and complex markets: Latin America, South-East Asia, Africa. What are the lessons learnt from expansion, cultural fits, and...  View Details
      Keywords: Internet; Acquisition; Emerging Markets; Cross-cultural And Cross-border Issues; Mobile technology; Growth And Development Strategy; Telecommunications Industry; India; South Asia
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      Roscini, Dante, and Mahima Rao-Kachroo. "Comviva: Exploring New Frontiers (A)." Harvard Business School Case 721-006, September 2020. (Revised January 2021.)
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      Note on Technological Change in Telecommunications: An Emerging Sector
      Blockbuster Inc. & Technological Substitution (C): The Internet Changes the Game
      → Search All HBS Web
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