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Institute For Strategy & Competitiveness About The Institute Research Areas Research Areas Health Care Competitiveness & Economic Development...
- March 2021
- Case
P.F. Chang's
By: Ashish Nanda, Nitin Nohria and Margaret Cross
Excited yet apprehensive after being named CEO of P.F. Chang’s beginning July 1st, 2020, Damola Adamolekun was well aware of the extraordinary challenges facing the firm. The closure of businesses deemed “nonessential” owing to the Covid-19 pandemic had devastated the...
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- March 18, 2021
- Article
A Feasibility Study Using Time-driven Activity-based Costing as a Management Tool for Provider Cost Estimation: Lessons from the National TB Control Program in Zimbabwe in 2018
By: J. Chirenda, B. Nhlema Simwaka, C. Sandy, K. Bodnar, S. Corbin, P. Desai, T. Mapako, S. Shamu, C. Timire, E. Antonio, A. Makone, A. Birikorang, T. Mapuranga, M. Ngwenya, T. Masunda, M. Dube, E. Wandwalo, L. Morrison and R. S. Kaplan
Background: This study used process maps and time-driven activity-based costing to document TB service delivery processes. The analysis identified the resources required to sustain TB services in Zimbabwe, as well as several opportunities for more effective and...
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- March 2021
- Case
Seeding and Selling Asana
By: Jeffrey F. Rayport, Susie Ma and Amram Migdal
This case explores a radical new way of organizing a sales team to sell a SaaS product with tremendous organic growth. In 2019, Oliver Jay was head of global revenue and business development at Asana, a company whose namesake product was a work management software app...
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Keywords:
Saas;
Customer Journey;
Sales;
Salesforce Management;
Technology;
Software;
Technology Industry;
United States
- March 2021
- Case
VideaHealth: Building the AI Factory
By: Karim R. Lakhani and Amy Klopfenstein
Florian Hillen, co-founder and CEO of VideaHealth, a startup that used artificial intelligence (AI) to detect dental conditions on x-rays, spent the early years of his company laying the groundwork for an AI factory. A process for quickly building and iterating on new...
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- March 4, 2021
- Article
Are Your Managers in Sync with Your Change Strategy?
By: Joseph B. Fuller and Bill Theofilou
According to new research conducted by the authors, C-suite executives and upper management often don’t agree on how their organizations need to remake themselves for a post-COVID world. As a result, when CEOs and their teams begin implementing their plans, they are...
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- February 2021
- Background Note
Jobs to Be Done: A Toolbox
By: Derek C. M. van Bever, Bob Moesta, Iuliana Mogosanu, Shaye Roseman and Katie Zandbergen
The Jobs to Be Done methodology is both a theory and a practical approach for understanding customer behavior and why people make the choices they make. Many practitioners, whether they work for startups or incumbent businesses, find Jobs to Be Done useful because it...
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- February 2021
- Case
Emma Dench: Leadership and Ancient Rome
By: Francesca Gino and Frances X. Frei
In this multimedia case, classics scholar Emma Dench guides us in understanding leadership insights that can be captured from historical figures and works dating back to Ancient Rome. We learn the language, ideas, and patterns of behavior that are relevant to...
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- January 2021
- Case
Leading Culture Change at SEB
By: Amy C. Edmondson and Elena Corsi
The Risk organization at SEB, a leading Nordic financial services group founded in 1856, undertook a culture change program focused on psychological safety, empathic listening, and strategic framing. The program enabled risk organization teams to make progress on...
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- Article
Variety of Innovation in Global Value Chains
By: Giulio Buciuni and Gary P. Pisano
This article analyzes how the geography and organization of pre- and production stages in Global Value Chains (GVC) contribute to lead firms' innovation development. A novel approach in GVC studies is introduced based on transaction cost economics (TCE) and the...
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- January 2021
- Case
Anodot: Autonomous Business Monitoring
By: Antonio Moreno and Danielle Golan
Autonomous business monitoring platform Anodot leveraged machine learning to providing real-time alerts regarding business anomalies. Anodot’s solution was used in various industries in order to primarily monitor business health, such as revenue and payments, product...
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- January 2021
- Case
Best Buy's Corie Barry: Confronting the COVID-19 Pandemic
By: William W. George and Amram Migdal
This case examines the leadership of Corie Barry, the new CEO of Best Buy, with a focus on actions the company took in 2020 to adapt to the COVID-19 pandemic. The case includes a history of Best Buy’s strategy and leadership, including the transitions between the...
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Keywords:
Health Pandemics;
Job Cuts And Outsourcing;
Leadership;
Leadership development;
Leadership Style;
Business Or Company Management;
Crisis Management;
Management Succession;
Management teams;
Personal development And Career;
Strategic Planning;
Problems And Challenges;
Safety;
Retail Industry
- January 2021
- Case
Aptiv PLC Board of Directors (A)
By: Lynn S. Paine and Will Hurwitz
Aptiv’s board must decide whether a joint venture with an auto maker is the right next step in the company’s efforts to develop and commercialize a production-ready autonomous driving system. While many commentators believed that Aptiv’s self-driving technologies had...
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Keywords:
Automotive Industry;
Bankruptcy Reorganization;
Board Of Directors;
Board Committees;
Board Decisions;
Board Dynamics;
Corporate Boards;
Innovation And Strategy;
Legal Aspects Of Business;
Spin Off;
Strategic Alliances;
Strategic Change;
Strategic Evolution;
Supplier Relationships;
Technological Change;
Corporate Governance;
Governing And Advisory Boards;
Innovation Strategy;
Going Public;
Joint Ventures;
Leadership;
Restructuring;
Technological Innovation;
Transformation;
Auto Industry;
Europe;
United States
- Winter 2021
- Editorial
The Start of Time Smart Leadership
By: Ashley Whillans
The author discusses the concept of “time poverty,” which she defines as “having too many things to do and not enough time to do them.” It is a problem because it undermines happiness and productivity and increases stress. For instance, in 2012, 50 percent of working...
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- 2020
- Article
Reflections: Toward a Normative and Actionable Theory of Planned Organizational Change and Development
By: Michael Beer
A normative and actionable theory of planned organizational change and development is proposed based on fifty years of engagement by the author as a scholar-consultant. Five principles are central features of the theory and practice proposed: 1) Organizations are...
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- December 2020 (Revised February 2021)
- Case
IBM Watson at MD Anderson Cancer Center
By: Shane Greenstein, Mel Martin and Sarkis Agaian
After discovering that their cancer diagnostic tool, designed to leverage the cloud computing power of IBM Watson, needed greater integration into the clinical processes at the MD Anderson Cancer Center, the development team had difficult choices to make. The Oncology...
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Keywords:
Decision Making;
Innovation Strategy;
Knowledge Management;
Knowledge Use And Leverage;
Operations;
Failure;
Technology;
Information Technology;
Software;
Health Care And Treatment;
Product development;
Health Industry;
Information Technology Industry;
Technology Industry;
United States;
Houston;
Texas
- December 2020 (Revised February 2021)
- Supplement
Michael Ku and Global Clinical Supply at Pfizer Inc.: Bringing Hope to Patients (B)
By: Linda A. Hill and Emily Tedards
In 2011, Michael Ku became Pfizer’s Vice President of Global Clinical Supply (GCS) after the company had undergone three large-scale mergers and acquisitions. As Ku and his new leadership team set out to build a proactive, end-to-end, digital and physical clinical...
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Keywords:
Digital Technology;
Customer-centricity;
Innovation;
Customer Focus;
Talent;
Talent Management;
Leadership;
Innovation And Invention;
Transformation;
Organizational Culture;
Customer Focus And Relationships;
Change Management;
Talent And Talent Management;
Supply Chain;
Mission And Purpose
- November 2020
- Teaching Note
DayTwo: Going to Market with Gut Microbiome
By: Ayelet Israeli
Teaching Note for HBS Case No. 519-010. DayTwo is a young Israeli startup that applies research on the gut microbiome and machine learning algorithms to deliver personalized nutritional recommendations to its users in order to minimize blood sugar spikes after meals....
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Keywords:
Start-up Growth;
Startup;
Positioning;
Targeting;
Go To Market Strategy;
B2b Vs. B2c;
B2b2c;
Health ＆ Wellness;
Ai;
Machine Learning;
Female Ceo;
Female Protagonist;
Science-based;
Science And Technology Studies;
Ecommerce;
Applications;
Dtc;
Direct To Consumer Marketing;
Us Health Care;
＂usa,＂;
Innovation;
Pricing;
Business Growth;
Segmentation;
Distribution Channels;
Growth And development Strategy;
Business Startups;
Science-based Business;
Health;
Innovation And Invention;
Marketing;
Technology;
Business Growth And Maturation;
Health Industry;
Technology Industry;
Insurance Industry;
Information Technology Industry;
Food And Beverage Industry;
Israel;
United States
- 2020
- Working Paper
Determinants of Early-Stage Startup Performance: Survey Results
To explore determinants of new venture performance, the CEOs of 470 early-stage startups were surveyed regarding a broad range of factors related to their venture’s customer value proposition, product management, marketing, technology and operations, financial...
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- October 2020 (Revised December 2020)
- Case
AfricInvest: A Pan-African Investment Platform
By: Victoria Ivashina and Youssef Abdel Aal
The case is set in December 2018, when Ziad Oueslati, co-managing director and co-founder of AfricInvest, a leading pan-African private equity firm headquartered in Tunisia, was reflecting on the future direction of his firm. AfricInvest started as a traditional small...
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- October 2020
- Technical Note
Organizational Reinvention
By: Ryan Raffaelli
This note is designed to introduce students to the fundamental concepts of leading innovation in established organizations. Reinvention is a process whereby organizations respond to changes in the environment that threaten their core business model, technologies,...
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