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- 2003
- Conference Paper
Follow the Money: What Really Drives Technology Innovation in Construction
By: John D. Macomber
Technology enthusiasts, academics, and software companies remain concerned about the slow pace of innovation in the construction industry. Tools are widely available that seem to provide eminently sensible and clearly apparent improvement to the process of design and...
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Keywords:
Buildings and Facilities;
Technological Innovation;
Construction;
Design;
Performance Improvement;
Motivation and Incentives;
Knowledge Management;
Adoption;
Business Model;
Capital Structure;
Supply Chain
Macomber, John D. "Follow the Money: What Really Drives Technology Innovation in Construction." Paper presented at the American Society of Civil Engineers, 2003.
- Teaching Interest
Managing Turbulence
Even before the global pandemic, businesses and their leaders struggled with the extraordinary challenges of technological change, rapidly evolving consumer tastes, and a reconfiguration of the global economic order. COVID-19 added further turbulence, disrupting...
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