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  • November–December 2023
  • Article

Keep Your AI Projects on Track
By: Iavor Bojinov
AI—and especially its newest star, generative AI—is today a central theme in corporate boardrooms, leadership discussions, and casual exchanges among employees eager to supercharge their productivity. Sadly, beneath the aspirational headlines and tantalizing potential...  View Details
Keywords: Generative Models; AI and Machine Learning; Success; Failure; Product Development; Technology Adoption
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  • October 2023
  • Case

ReUp Education: Can AI Help Learners Return to College?
By: Kris Ferreira, Christopher Thomas Ryan and Sarah Mehta
Founded in 2015, ReUp Education helps “stopped out students”—learners who have stopped making progress towards graduation—achieve their college completion goals. The company relies on a team of success coaches to engage with learners and help them reenroll. In 2019,...  View Details
Keywords: AI; Algorithms; Machine Learning; Edtech; Education Technology; Education; Information Technology; Education Industry; Technology Industry; United States
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  • 2023
  • Working Paper

The Political Economy of a 'Miracle Cure': The Case of Nebulized Ibuprofen and its Diffusion in Argentina
By: Sebastian Calónico, Rafael Di Tella and Juan Cruz Lopez Del Valle
We document the diffusion of nebulized ibuprofen in Argentina as a treatment for COVID-19. As the pandemic spread, this clinically unsupported drug reached thousands of patients, even some seriously ill, despite warnings by the regulator and medical societies. Detailed...  View Details
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  • October 2023
  • Case

Nelson Mandela: Changing the World
By: Robert L. Simons and Shirley Sun
This case traces the rise of Nelson Mandela from his tribal home in South Africa to president of the country. Rejecting expectations that he would be a tribal leader, Mandela instead dedicates his life to fighting Apartheid. After peaceful approaches fail, he joins...  View Details
Keywords: Mission and Purpose; Values and Beliefs; Power and Influence; Personal Characteristics; Leadership Style; Success; South Africa
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  • October 12, 2023
  • Article

How to Build a Life: Why the Most Successful Marriages Are Start-Ups, Not Mergers
By: Arthur C. Brooks
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  • October 2023
  • Case

Kevin O'Leary: Building a Brand in Shark-infested Waters
By: Reza Satchu and Patrick Sanguineti
For more than fifteen years, successful Canadian entrepreneur and investor Kevin O’Leary had developed his brand into a global powerhouse. Since his first appearance on the Canadian television program Dragons’ Den in 2006 and his meteoric rise to stardom through the...  View Details
Keywords: Personal Brand; Entrepreneurship; Crisis; Social Media
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  • October 2023
  • Technical Note

Governance for the Family Enterprise
By: Christina R. Wing and Vicki Morton
Governance stands as the backbone of any successful organization, providing the structure, transparency, and accountability necessary to guide decisions, ensure efficiency and foster sustainable growth. Its significance takes on a heightened dimension within family...  View Details
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  • October 2023
  • Case

Taiwan After Globalization: Twilight of the Developmental State?
By: Debora L. Spar and Julia Comeau
In the last 70 years, the small island of Taiwan has achieved what many believe to be a “miracle”: its economy has grown at a record-setting pace, driven and guided by one of the world's most successful set of industrial policies, and it has become one of the richest...  View Details
Keywords: Semiconductor Industry; Technology Industry; Taiwan; China; Asia; United States
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  • September 2023 (Revised September 2023)
  • Case

TetraScience: Noise and Signal
By: Thomas R. Eisenmann and Tom Quinn
In 2019, TetraScience CEO “Spin” Wang needed advice. Five years earlier, he had cofounded a startup that saw early success with a hardware product designed to help laboratory scientists in the biotechnology and pharmaceutical spaces more easily collect data from...  View Details
Keywords: Entrepreneurship; Business Growth and Maturation; Business Organization; Restructuring; Forecasting and Prediction; Digital Platforms; Analytics and Data Science; AI and Machine Learning; Organizational Structure; Network Effects; Competitive Strategy; Biotechnology Industry; Pharmaceutical Industry; United States; Boston
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  • 2023
  • Working Paper

Navigating the Jagged Technological Frontier: Field Experimental Evidence of the Effects of AI on Knowledge Worker Productivity and Quality
By: Fabrizio Dell'Acqua, Edward McFowland III, Ethan Mollick, Hila Lifshitz-Assaf, Katherine C. Kellogg, Saran Rajendran, Lisa Krayer, François Candelon and Karim R. Lakhani
The public release of Large Language Models (LLMs) has sparked tremendous interest in how humans will use Artificial Intelligence (AI) to accomplish a variety of tasks. In our study conducted with Boston Consulting Group, a global management consulting firm, we examine...  View Details
Keywords: Large Language Model; AI and Machine Learning; Performance Efficiency; Performance Improvement
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  • September 2023 (Revised September 2023)
  • Case

RightHand Robotics: Choosing the First Market
By: Thomas R. Eisenmann and Stacy Straaberg
In early 2015, RightHand Robotics’s (RHR) leadership faced several decisions in commercializing the startup’s robotic picking solution. RHR’s central product was the RightPick integrated robotic picking system which featured a robotic arm, a three-fingered robotic hand...  View Details
Keywords: Business Startups; Market Entry and Exit; Product; Research and Development; Business Strategy; Commercialization; Information Infrastructure; Manufacturing Industry; Technology Industry; United States; Massachusetts
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  • 2023
  • Book

Right Kind of Wrong: The Science of Failing Well
By: Amy Edmondson
A revolutionary guide that will transform your relationship with failure, from the pioneering researcher of psychological safety and award-winning Harvard Business School professor Amy Edmondson.

We used to think of failure as the opposite of success. Now,...  View Details
Keywords: Failure; Success
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  • August 2023
  • Case

Toby Norman: Is Passion Enough for Simprints to Thrive?
By: Jon M. Jachimowicz, Amram Migdal and Max Hancock
As co-founder and CEO of Simprints—a social enterprise with the mission to “transform the way the world fights poverty"—Toby Norman was at a crossroads. His organization had developed ground-breaking technology used to verify aid delivery, reached more than 2.5 million...  View Details
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  • August 2023
  • Case

Stay or Go? Sarah Reynolds at Kensington Partners
By: David G. Fubini, Amr Seifeldin and Patrick Sanguineti
Sarah Reynolds, a Partner at the global Kensington Partners strategy consulting firm, has headed the firm's Telecommunications Group for a few years. Thanks to her stellar track record with clients, she has brought the group, and herself, a range of accolades and...  View Details
Keywords: Consulting; Consulting Firms; Client Service; Career Management; Success; Time Management; Decision Choices and Conditions; Personal Development and Career
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  • August 2023
  • Teaching Note

Huawei: A Global Tech Giant in the Crossfire of a Digital Cold War
By: William C. Kirby and Noah B. Truwit
Teaching Note for HBS Case No. 320-089. By 2020, Ren Zhengfei, CEO of Huawei, had transformed the small telephone switch manufacturer he founded in 1987 into a $120 billion telecommunications company poised to lead the lucrative rollout of fifth-generation (5G)...  View Details
Keywords: Geopolitical Units; Business and Government Relations; International Relations; Communication Strategy; Telecommunications Industry; China
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  • August 2023 (Revised October 2023)
  • Case

Beyond the Barricades: Chile 2023
By: Debora Spar, Willis Emmons, Leonard A. Schlesinger and Ruth Costas
Chile, often considered among Latin America´s greatest economic success stories, suffered a shocking wave of protests in October 2019, as its citizens demanded reforms across healthcare and education systems, and protested inequality and rising costs of living. As...  View Details
Keywords: Government Administration; Developing Countries and Economies; Economic Growth; Social Issues; Wealth and Poverty; Public Opinion; Public Administration Industry; Chile; Latin America; South America
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  • August 2023
  • Case

The Ethical Tightrope: When to Disclose the AI Shortcut
By: David G. Fubini, William Fubini and Patrick Sanguineti
In this short vignette on ethics in consulting, John Child, a new Associate at a prestigious firm who is eager to impress, decides to use an AI tool to expedite his analysis and craft his presentation due to a short project timeframe. Feeling uneasy about his decision...  View Details
Keywords: Ethics; Personal Development and Career; Decisions; Consulting Industry
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  • July 2023
  • Case

Crocs: Using Community-Centric Marketing to Make Ugly Iconic
By: Ayelet Israeli and Anne V. Wilson
In 2022, the Crocs Classic Clog was the best-selling item of clothing on Amazon, the brand was one of the fastest growing brands in the U.S., and global net revenue had increased to approximately $3.6 billion. By most accounts, Crocs had become the “it” shoe. Crocs...  View Details
Keywords: Brands and Branding; Product Development; Growth and Development; Customer Value and Value Chain; Digital Marketing; Digital Strategy; Segmentation; Advertising; Consumer Products Industry; Apparel and Accessories Industry; United States
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  • 2023
  • Article

Evidence from the First Shared Medical Appointments (SMAs) Randomised Controlled Trial in India: SMAs Increase the Satisfaction, Knowledge, and Medication Compliance of Patients with Glaucoma
By: Nazlı Sönmez, Kavitha Srinivasan, Rengaraj Venkatesh, Ryan W. Buell and Kamalini Ramdas
In Shared Medical Appointments (SMAs), patients with similar conditions meet the physician together and each receives one-on-one attention. SMAs can improve outcomes and physician productivity. Yet privacy concerns have stymied adoption. In physician-deprived nations,...  View Details
Keywords: Health Care and Treatment; Customer Satisfaction; Outcome or Result; India
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  • 18 Jul 2023
  • Interview

Jeffrey Rayport on Product Market Fit, Profit Market Fit and Whiplash, and More
By: Jeffrey F. Rayport and Doug Levin
This episode of "Lessons from Startup Life" podcast features Jeffrey Rayport, Senior Lecturer of Business Administration at the Harvard Business School. Jeffrey specializes in teaching and researching growth-stage technology ventures and their scalability. Prior to...  View Details
Keywords: Scaling And Growth; Start-up; Diversity; Equity; Inclusion; Technology; Business Startups; Product Marketing; Business Growth and Maturation
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