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- October 2022
- Case
Framebridge (A): Reimagining Custom Framing
By: Rembrand Koning and Alicia Dadlani
In December 2018, Susan Tynan, founder and CEO of Framebridge, a four-year-old venture-backed startup that sold online custom framing, formulated plans for the future. Her vision was to revolutionize the $4 billion industry by making custom framing easy, transparent,...
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- March 2022 (Revised November 2022)
- Case
Moksha Data: Delivering Insights for Public Service
By: Ashish Nanda and Zack Kurtovich
Moksha Data, a boutique data consulting firm specializing in public sector work, started in January 2017 with a handshake between friends and a shared commitment to the principles of egalitarianism, ownership, and collaboration. Since its inception, the Houston-based...
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Keywords:
Professional Service Firms;
Professional Service Firm;
Strategy Formulation;
Data;
Data As A Service;
Government Contracting;
Consulting;
Consulting Firms;
Consulting Services;
Entrepreneurship;
Public Sector;
Analytics and Data Science;
Growth and Development;
Strategy;
Consulting Industry;
Texas
- December 2021 (Revised September 2022)
- Case
Moleskine: Daniela Riccardi Turns the Page
By: Ryan Raffaelli and Sarah Gulick
Newly appointed CEO Daniela Riccardi needed to develop and present an action plan to the board of the company that owned Moleskine. Riccardi was hired because Moleskine had recently overextended its reach and needed more focus and discipline. Having previously served...
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- November 2020
- Case
Wilderness Safaris: Responses to the COVID-19 Crisis
By: James E. Austin, Megan Epler Wood and Herman B. "Dutch" Leonard
This case is an epilogue to “Wilderness Safaris: Impact Investing and Ecotourism Conservation in Africa” (2-321-020), which ends with the emergence of the pandemic in March 2020. The final discussion area for that case can be “What should Wilderness Safari CEO Keith...
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- October 2020 (Revised November 2021)
- Case
Divesting Harvard's Endowment
By: Daniel Green, Luis M. Viceira and Holly Fetter
By early 2020 Harvard University was facing growing pressure from students, faculty, and alumni to divest its $40 billion endowment of financial stakes in fossil fuel producers. Its previous policy of avoiding the issue was quickly becoming outdated—$21 trillion of...
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- October 2020 (Revised November 2020)
- Case
Wilderness Safaris: Impact Investing and Ecotourism Conservation in Africa
By: James E. Austin, Megan Epler Wood and Herman B. "Dutch" Leonard
In 2018 the majority ownership of publicly owned Wilderness Safaris, the leading high-end ecotourism company in Africa with safari operations in eight countries, was acquired by The Rise Fund, one of the world’s largest private social impact investing funds, and by FS...
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Keywords:
Investing;
Investing For Impact;
Ecotourism;
COVID-19;
Equity Financing;
Strategy Formulation;
Profitability;
Environmental And Social Sustainability;
Sustainability;
Conservation Planning;
Corporate Social Responsibility;
Investment;
Social Enterprise;
Social Entrepreneurship;
Environmental Sustainability;
Strategy;
Financing and Loans;
Corporate Social Responsibility and Impact;
Health Pandemics;
Tourism Industry;
Africa;
Rwanda;
Angola
- October 2020
- Article
Peer Influence on Trade Credit
By: Daniel Gyimah, Michael Machokoto and Anywhere (Siko) Sikochi
We examine the influence of peer firms on trade credit policies of listed firms in the United States. We posit and find evidence that firms mimic their peers in formulating trade credit policies. The findings are more pronounced for firms in highly competitive product...
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Keywords:
Trade Credit;
Peer Effects;
Product Market Competition;
Trade;
Credit;
Policy;
Competition
- August 2020 (Revised May 2021)
- Case
NextView Ventures
By: Jo Tango and Nori Gerardo Lietz
David Beisel, Rob Go, and Lee Hower are non-partners at different-and-established venture capital (VC) firms. They decide to leave their positions to start a new seed-stage VC firm. The case covers the genesis of the firm, the formulation of its strategy and...
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- April 2020 (Revised January 2021)
- Module Note
Crafting Strategy
This note provides an introduction to crafting strategy following an options-led approach. It provides an overview of scenario planning, and it prepares students to describe firm strategy with succinct strategy statements. The note also briefly outlines other...
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- Article
The Strategy in Competitive Interactions
This paper reviews, discusses, and expands the “core guidance” definition of strategy as “the smallest set of choices to optimally guide (or force) other choices.” It first discusses what this definition contributes to the existing proposed definitions. It then...
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- 2018
- Working Paper
Design Rules, Volume 2: How Technology Shapes Organizations: Chapter 7 The Value Structure of Technologies, Part 2: Technical and Strategic Bottlenecks as Guides for Action
The purpose of this chapter is to present analytic tools based on functional maps that can be used to identify investment opportunities and to formulate strategy in large, evolving technical systems. I argue that the points of value creation and value capture in a...
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- October 2018
- Article
Strategy and the Strategist: How it Matters Who Develops the Strategy
This paper addresses primarily two questions. First, when (and why) should a company’s strategy be developed by its CEO versus by some outside analyst or other insider? Second, how does strategy interact with vision (in the sense of a strong belief about the right...
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- August 2018 (Revised October 2021)
- Case
Edward Jones: Implementing the Solutions Approach
By: David Collis and Ashley Hartman
In 2017 Edward Jones, the largest brokerage firm in the U.S., is deciding whether and how to implement a new "solutions" business model to replace its traditional "product" or "transactional" approach. Many of the required changes appeared to violate some of the...
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- 2018
- Chapter
The Strategic Imperative of Psychological Safety and Organizational Error Management
By: Amy C. Edmondson and Paul Verdin
Despite discussion in the management literature about agile organizations or learning organizations, many large organizations are top-down, slow to change, and fraught with obstacles to learning. We describe “strategy-as-learning” to contrast with the traditional...
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- November 2017
- Case
Poppy: A Modern Village for Childcare
By: Thomas Eisenmann and Jeff Huizinga
In 2017, management at Poppy, which matched families that required occasional childcare with thoroughly vetted caregivers, was formulating plans for the Seattle-based seed-stage startup’s next phase of expansion. One option was to grow using the same business model...
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- October 2017
- Case
Shift Technologies, Inc.
By: Thomas Eisenmann and Nicole Tempest Keller
In 2017, management at Shift, an online marketplace that uses a “high touch,” concierge approach to buy and sell used cars, was formulating plans for the San Francisco–based startup’s next phase of expansion. One option was to preserve Shift’s current business model...
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- August 2017 (Revised November 2017)
- Case
Paktor: Designing a Dating App
By: Michael Luca, Stephanie Chan and Essie Alamsyah
Paktor is a popular mobile-based online dating app from Singapore, where a user can swipe right or left on a profile to indicate her interest in a potential match. The case is designed to explore issues related to pricing, market design, and launch strategies in the...
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- August 2017
- Article
A Formal Theory of Strategy
What makes a decision strategic? When is strategy most important? This paper formally studies these questions, starting from a (functional) definition of strategy as “the smallest set of choices to optimally guide (or force) other choices.” The paper shows that this...
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- January 2017
- Case
Flatiron School
By: Thomas Eisenmann and Halah AlQahtani
In late 2016, the founders of Flatiron School, a startup offering 12-week coding bootcamps, are formulating their growth strategy. Their new online-only program has matched the excellent job placement results for their in-person bootcamps. Should Flatiron shift...
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- November 2016
- Case
Pete & Gerry's
By: Jose Alvarez and Natalie Kindred
Keywords:
＂Pete ＆ Gerry's;
＂ Eggs;
Egg Industry;
Avian Flu;
Cage Free;
Free Range;
Agribusiness;
Agriculture;
Industry Structure;
Industry Evolution;
Price Volatility;
Small Business;
Strategy Formulation;
Branding;
Marketing;
Premium Brand;
Growth;
Consumer;
Consumer Behavior;
Animal Welfare;
Retail;
Grocery;
Food Labeling;
Animal-Based Agribusiness;
Advertising Campaigns;
Business Model;
Change;
Change Management;
Disruption;
Transition;
Trends;
Volatility;
Customer Value and Value Chain;
Entrepreneurship;
Food;
Ethics;
Health;
Problems and Challenges;
Operations;
Sales;
Risk and Uncertainty;
Quality;
Public Opinion;
Value;
Strategy;
Agriculture and Agribusiness Industry;
Retail Industry;
United States