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- August 2021
- Case
KKR
By: Jo Tango and Alys Ferragamo
In June of 2021, KKR’s executive team convened to prepare for an upcoming board meeting. From a small, three-person partnership that started in 1976 and invested only in U.S. LBOs, the firm 45 years later was a public company that employed over 1,600 people and managed...
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- 2021
- Working Paper
Investment Committee Voting and the Financing of Innovation
By: Andrey Malenko, Ramana Nanda, Matthew Rhodes-Kropf and Savitar Sundaresan
We provide novel evidence on voting practices used by the investment committees of prominent venture capital investors in the U.S. A substantial share of these VCs use a voting rule for seed and early stage investments where a single `champion' is sufficient for the...
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- May 2021 (Revised August 2021)
- Case
Melissa Wood Health: How to Win in the Creator Economy
By: Eva Ascarza
In October 2020, Melissa Wood-Tepperberg, founder of the digital subscription wellness platform Melissa Wood Health (MWH) and creator of ‘The MWH Method,’ was evaluating the strategic directions of her company. What had started as a way to share workouts and wellness...
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- May 2021
- Case
The SMA Foundation: Steering Therapeutic Research and Development in a Rare Disease
By: Amitabh Chandra, Spencer Lee-Rey and Caroline Marra
This case explores incentives for rare disease drug development by chronicling the role of the Spinal Muscular Atrophy (SMA) Foundation in forming strategic partnerships with the scientific research community and pharmaceutical developers to transform the trajectory...
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- May 2021 (Revised September 2021)
- Case
Headspace vs. Calm: A Mindful Competition
By: Ayelet Israeli and Anne Wilson
By 2021, the mindfulness app wars reached their apex. Over 2,000 meditation apps were available to consumers, but two apps, Headspace and Calm, dominated the space, jointly holding about 70% of the total market. Headspace had established itself as the approachable...
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Keywords:
Marketing Communication;
Integrated Strategy;
Brand;
Brand ＆ Product Management;
Brand Communication;
Brand Differentiation;
Brand Building;
Brand Management;
E-commerce;
E-Commerce Strategy;
Ecommerce;
App;
App Development;
Applications;
COVID;
COVID-19;
Pandemic;
Pricing;
Pricing Strategy;
Subscription Model;
Subscription;
Partnerships;
Strategic Partnerships;
B2B Vs. B2C;
B2B;
Health ＆ Wellness;
Wellbeing;
Digitization;
Commoditization;
Mobile App;
Mobile App Industry;
Mobile Healthcare;
Mobile Marketing;
Digital Brand;
Digital Health;
Digital Marketing;
Consumer Health;
Apps;
Online Business;
Online Competition;
Online Community;
Online Entertainment;
Entertainment And Leisure;
Meditation;
Marketing;
Marketing Communications;
Brands and Branding;
Price;
Strategy;
Competition;
Competitive Strategy;
Competitive Advantage;
Partners and Partnerships;
Health;
Well-being;
Mobile Technology;
Communication;
Communication Strategy;
Disruption;
Consumer Behavior;
Online Advertising;
Health Industry;
Technology Industry;
Communications Industry;
United States;
North America;
United Kingdom
- October 2019 (Revised January 2020)
- Case
Dulcie Madden (A)—Growth or Exit?
By: Shikhar Ghosh, Christopher Payton and Shweta Bagai
This is part of a three-case series that follows Dulcie Madden's journey as a founder over five years. Case (A) is about managing growth and cash flow; Case (B) is about the exit decision and conditions on a sale; Case (C) shows Madden dealing with adversity and the...
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Keywords:
Entrepreneurial Management;
Family;
Family Conflicts;
Founders' Agreements;
Growth And Development;
Hardware;
VC;
Scaling;
Start-up;
Female Ceo;
Risk Assessment;
Entrepreneurship;
Growth Management;
Equity;
Cash Flow;
Success;
Failure;
Acquisition;
Business Model;
Technology;
Valuation;
Family and Family Relationships;
Apparel and Accessories Industry;
Technology Industry;
United States
- September 2019 (Revised August 2020)
- Case
Engineering an Inclusive Bioeconomy
By: Tarun Khanna, Raffaella Sadun and Susie L. Ma
In 2019, entrepreneur Juan Carlos Castilla-Rubio was developing a project he hoped could generate and share wealth from the natural resources of the Amazon without destroying those resources. His idea, called Earth Bank of Codes (EBC), would create a library of the...
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Keywords:
Decision Making;
Development Economics;
Entrepreneurship;
Innovation and Invention;
Intellectual Property;
Emerging Markets;
Market Design;
Marketplace Matching;
Science;
Genetics;
Natural Environment;
Environmental Sustainability;
Climate Change;
Social Enterprise;
Strategy;
Strategic Planning;
Technology;
Ownership;
Social Psychology;
Trust;
Society;
Biotechnology Industry;
South America;
Amazon Basin
- May 2019
- Case
Whiskey and Cheddar: Ingredient Branding at the Caesan Cheese Cooperative (Brief Case)
By: John A. Quelch and Katherine B. Hartman
The Caesan Cheese Cooperative is considering introducing a new high-quality, high-margin artisan whiskey cheddar cheese. Deidra Kelly, vice president of marketing and product development at Caesan, must recommend to the Board of Directors whether to launch the product...
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- April 2019 (Revised June 2019)
- Case
Ariadne Labs: Building Impactful Partnerships
By: Ariel D. Stern and Sarah Mehta
In September 2018, the executive team at Ariadne Labs (Ariadne), a Boston-based organization dedicated to improving health systems through the discovery and implementation of simple tools, faced a number of strategic decisions. Chief among them, the seven-year-old...
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- February 2019
- Case
Al Islami Foods: Partnering for Growth
By: Lynda Applegate and Michael Norris
In 2018, Al Islami Foods CEO Marwan Al Garem and Chairman Saleh Saeed Lootah have to decide on a potential investment partner. They hope to find the best match for a strategic investment in their Dubai-based halal foods company from a list of three global food...
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- October 2018
- Case
Recipe for Success: Growth and Evolution at Cafe Cupcake
By: Anthony Mayo and Heather Beckham
Café Cupcake (CC) is a fast-casual restaurant chain that offers artisan cupcakes and light fare throughout the southeastern United States and Texas. This case chronicles the growth and evolution of Café Cupcake. It also considers the specific human resource challenges...
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- July 2018
- Case
Leading Open Innovation at BT
By: Amy C. Edmondson, Jean-François Harvey and Johnathan R. Cromwell
This case focuses on the genesis and development of the open innovation unit at BT, the strategic value of the unit, and its operating model. As the business environment becomes increasingly dynamic and firms are pressured to achieve faster innovation rates, there may...
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- July 2017
- Case
Centerbridge Partners and Great Wolf Resorts: Buying from a Highly Regarded Competitor
By: Josh Lerner, John D. Dionne and Amram Migdal
The case examines the March 2015 Centerbridge Partners investment decision regarding whether to acquire Great Wolf Resorts, a North American family-oriented indoor water parks and hotel operator, from a private equity (PE) competitor, Apollo Global Management. The case...
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Keywords:
Private Equity Financing;
Commercial Mortgage Backed Securities;
CMBS;
Secondary Buyouts;
Business Ventures;
Acquisition;
Finance;
Borrowing and Debt;
Cost;
Cost of Capital;
Equity;
Private Equity;
Financial Instruments;
Debt Securities;
Accommodations Industry;
Entertainment and Recreation Industry;
Financial Services Industry;
North and Central America;
United States
- July 2017 (Revised September 2017)
- Case
Sampark Foundation: Transforming Primary Education in India
By: V. Kasturi Rangan and Shweta Bagai
Founders Vineet and Anupama Nayar had rapidly scaled their foundation to reach 3 million primary school children (grades 1 to 3) in two states with math and English programs. Their goal was to reach 10 million children by 2025 and completely spend down the $100 million...
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- 2017
- Book
Global Marketing Management: A Casebook
By: John A. Quelch
During the last quarter century, international business was shaken by a revolution in global competition unlike any previously experienced. As companies move through the twenty-first century, they need to be aware of the range of powerful, dynamic, and often... View Details
- December 2016
- Background Note
Reaching Beyond Your Organization: Empowering Innovation
By: William R. Kerr
Forward-thinking established companies utilize new routes for external innovation with start-ups and crowds. The reading reviews strategic partnerships, strategic investments, strategic acquisitions, and crowd-based collaborations. Case examples include Google, SK...
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- December 2016
- Case
HBS in 2016
By: Thomas R. Eisenmann and Kerry Herman
The case explores opportunities and challenges confronting the Harvard Business School as it seeks to maintain its differentiated strategic positioning in the face of a rapidly evolving management education landscape.
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- April 2016 (Revised March 2019)
- Case
Moleskine (A)
By: Ryan Raffaelli, Raffaella Sadun and Kathy Qu
Describes the founding and growth challenges facing Moleskine, an Italian-based consumer products company known for its oilcloth-covered notebooks once used by Ernest Hemingway and Vincent van Gogh. CEO Arrigo Berni and co-founder Maria Sebregondi aim to transform the...
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Keywords:
Creative Industries;
Brand Building;
Digital Innovation;
Digital Services And Strategy;
Process Improvement;
Culture;
Identity Construction;
Innovation;
Growth and Development Strategy;
Leadership;
Organizational Change and Adaptation;
Organizational Culture;
Innovation Strategy;
Consumer Products Industry
- July 2015 (Revised October 2015)
- Case
Building Strong Partnerships at the Inter-American Development Bank
By: Amy C. Edmondson, Erin L. Henry, Andreas Georgoulias and Natalie Bartlett
Building Strong Partnerships at the Inter-American Development Bank details the development of the bank's new Office of Outreach Partnerships to sustain a culture of innovation through maintaining and generating partnerships in order to fulfill the bank's greater...
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Keywords:
Business Organization;
Business And Community;
Well-being;
Wealth and Poverty;
Organizational Structure;
Groups and Teams;
Organizational Culture;
Technology Adoption;
Business and Stakeholder Relations;
Business and Shareholder Relations;
Business and Government Relations;
Change Management;
Nonprofit Organizations;
Expansion;
Partners and Partnerships;
Restructuring;
Welfare or Wellbeing;
Business and Community Relations;
Non-Governmental Organizations;
Banking Industry;
Latin America
- June 2015 (Revised October 2016)
- Case
Denver Museum of Nature & Science
By: Jill Avery and Jim Rosenberg
Digital was on Vice President of Strategic Partnerships and Programs Bridget Coughlin's mind these days. DMNS had been dabbling in digital for the past few years, but had never fully committed to it. The time had come to establish a strategic vision, and to decide...
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