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- 2020
- Working Paper
From Online Content to Offline Results: Effects of a Best Practices Initiative on an Enterprise Social Network
By: Shelley Xin Li and Tatiana Sandino
We examine the effects of a best practices initiative on an enterprise social network (ESN) with a natural field experiment in a large grocery store chain. Our results do not show an immediate improvement in sales, but do show 3.67-percent higher sales for the...
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- 2021
- Book
Sales Management That Works: How to Sell in a World That Never Stops Changing
Selling is changing, but the impact on sales of megatrends like ecommerce, big data, and AI is often misunderstood and not supported by empirical data. Managers who fail to separate fact from hype will make decisions based on bad assumptions and, in a competitive...
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- January 2021
- Case
iOpenEye: Theater and #MeToo in Nigeria
By: Caroline M. Elkins, Tarun Khanna and Joyce J. Kim
In 2014, Ifeoma Fafunwa, an award-winning playwright and director, founded iOpenEye, a commercial production company dedicated to driving social change through performance art. iOpenEye’s flagship theatrical production was called “Hear Word! Naija Woman Talk True,”...
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- November 2020
- Case
BRAC in 2020
By: Tarun Khanna and Shreya Ramachandran
In 2020, the largest non-governmental organization in the world, BRAC, headquartered in Dhaka, Bangladesh, has some big problems to tackle. Its founder, Sir Fazle Hasan Abed, has left behind a challenge: take the 1981-founded organization from Bangladesh to every...
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- November 2020
- Case
Guild Education: Unlocking Opportunity for America's Workforce
By: William A. Sahlman, Michael D. Smith, Nicole Tempest Keller and Alpana Thapar
Founded in 2015, Guild Education is an education marketplace that connects employers and universities to provide employees with ‘education as a benefit.’ The Denver-based company is transforming traditional tuition assistance programs by facilitating direct payment by...
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- October 2020
- Case
LifeBank Nigeria
By: Brian Trelstad, Pippa Tubman Armerding and Wale Lawal
The aspiration of addressing maternal deaths in Nigeria, which were mostly caused by blood shortages, led Temie Giwa-Tubosun to found LifeBank in 2015. LifeBank developed an online platform that enabled hospitals to connect and purchase blood from local blood banks and...
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- September 2020 (Revised November 2020)
- Supplement
Student Success at Georgia State University (B)
By: Michael W. Toffel, Robin Mendelson and Julia Kelley
This is a supplement to the Student Success at Georgia State University (A) case. The (B) case includes the results of a randomized control trial that Georgia State conducted to test education technology start-up AdmitHub’s chatbot solution as a strategy for improving...
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Keywords:
Education;
Higher Education;
Learning;
Curriculum And Courses;
Demographics;
Diversity;
Ethnicity;
Income;
Race;
Values And Beliefs;
Leadership;
Goals And Objectives;
Measurement And Metrics;
Operations;
Organizations;
Mission And Purpose;
Organizational Culture;
Outcome Or Result;
Performance;
Performance Effectiveness;
Performance Evaluation;
Performance Improvement;
Planning;
Strategic Planning;
social enterprise;
Nonprofit Organizations;
social Issues;
Wealth And Poverty;
Equality And Inequality;
Technology;
Technology Platform;
Education Industry;
Atlanta
- September 2020 (Revised November 2020)
- Case
Student Success at Georgia State University (A)
By: Michael W. Toffel, Robin Mendelson and Julia Kelley
Georgia State University had developed a reputation for driving student success by nearly doubling its graduation rate for students of all racial, ethnic, and socioeconomic backgrounds. It did so while growing its student body and the proportion of Black/African...
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Keywords:
Education;
Higher Education;
Learning;
Curriculum And Courses;
Demographics;
Diversity;
Ethnicity;
Income;
Race;
Leadership;
Goals And Objectives;
Measurement And Metrics;
Operations;
Organizations;
Mission And Purpose;
Organizational Culture;
Outcome Or Result;
Performance;
Performance Effectiveness;
Performance Evaluation;
Service Operations;
Performance Improvement;
Planning;
Strategic Planning;
social enterprise;
Nonprofit Organizations;
social Issues;
Wealth And Poverty;
Equality And Inequality;
Technology;
Technology Platform;
Education Industry;
Atlanta
- September 2020
- Teaching Plan
Harlem Capital: Changing the Face of Entrepreneurship
By: George Serafeim
Jarrid Tingle and Henri Pierre-Jacques had spent the summer between their first and second years of their MBA program fund raising for their start-up venture capital (VC) firm, Harlem Capital Partners. Harlem Capital was founded upon the principle that addressing the...
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Keywords:
Venture Capital Firm Compensation;
Entrepreneurial Finance;
Entrepreneurial Financing;
Black Entrepreneurs;
Black Leadership;
Black Inventors;
Inclusion;
Minority-owned Businesses;
Race And Ethnicity;
Race Characteristics;
Entrepreneurship;
Venture Capital;
Diversity;
Race;
Gender;
Mission And Purpose;
social enterprise;
Financial Services Industry;
United States
- September–October 2020
- Article
Social-Impact Efforts That Create Real Value
By: George Serafeim
Until the mid-2010s few investors paid attention to environmental, social, and governance (ESG) data—information about companies’ carbon footprints, labor policies, board makeup, and so forth. Today the data is widely used by investors. How can organizations create...
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Keywords:
Sustainability;
Sustainability Management;
Esg;
Esg (environmental, Social, Governance) Performance;
Esg (environmental, Social, Governance) Performance;
Esg Disclosure;
Esg Disclosure Metrics;
Esg Ratings;
Esg Reporting;
Social Impact;
Impact Measurement;
Social Innovation;
Purpose;
Corporate Purpose;
Corporate Social Responsibility;
Strategy;
social enterprise;
Society;
Accounting;
Investment;
Environmental Sustainability;
Climate Change;
Corporate Strategy;
Mission And Purpose;
Corporate social Responsibility And Impact;
Financial Services Industry;
Chemical Industry;
Technology Industry;
Consumer Products Industry;
Pharmaceutical Industry;
North America;
Europe;
Japan;
Australia
- September 3, 2020
- Article
How to Measure a Company's Real Impact
By: Ronald Cohen and George Serafeim
Impact transparency will reshape capitalism. By shifting the pursuit of profit away from negligently creating problems to purposefully creating valuable solutions for the world, it will redefine success, so that its measure is not just money, but the positive impact we...
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Keywords:
Impact;
Impact Investing;
Impact Measurement;
Impact Investment;
Impact Investment Funds;
Accountability;
Accounting Information;
Corporate Performance;
Sustainability;
Social Impact;
Capitalism;
Accounting;
Corporate Accountability;
Performance;
Measurement And Metrics;
social enterprise;
Society
- August 2020
- Case
Gerald Chertavian
By: Leslie Perlow and Matthew Preble
Gerald Chertavian (HBS 1992) finds himself at a personal crossroads. It is 1999--the height of the dot com-bubble--and Chertavian and his business partners have just sold their Internet-based business for $83 million. His share of the sale’s proceeds means that he has...
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- 2020
- Working Paper
The Allocation of Socially Responsible Capital
By: Daniel Green and Benjamin N. Roth
A rapidly increasing share of asset allocation decisions incorporate social values in addition to financial considerations. We argue that the most common strategies for socially motivated investing, which only consider the social value of the firms in an investors'...
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- July 2020
- Teaching Plan
Girls Who Code
By: Brian Trelstad and Amy Klopfenstein
This teaching plan serves as a supplement to HBS Case No. 320-055, “Girls Who Code.” Founded 2012 by former lawyer Reshma Saujani, Girls Who Code (GWC) offered coding education programs to middle- and high school-aged girls. The organization also sought to alter...
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Keywords:
Communication;
Communication Strategy;
Spoken Communication;
Interpersonal Communication;
Demographics;
Age;
Gender;
Education;
Curriculum And Courses;
Learning;
Middle School Education;
Secondary Education;
Leadership Style;
Leadership;
social enterprise;
Nonprofit Organizations;
social Psychology;
Attitudes;
Behavior;
Cognition And Thinking;
Prejudice And Bias;
Power And Influence;
Identity;
social And Collaborative Networks;
Motivation And Incentives;
Society;
Civil Society Or Community;
Culture;
Public Opinion;
social Issues;
Technology;
Software;
Education Industry;
Technology Industry;
North And Central America;
United States
- July 2020 (Revised January 2021)
- Case
Vineet Nayar and Sampark Foundation: Frugal Innovation at Scale (A)
By: Linda A. Hill and Emily Tedards
In 2005, Vineet Nayar, the former CEO and Vice Chairman of HCL Technologies, and his wife, Anupama Nayar, committed $100 million of their personal wealth to found Sampark Foundation—a grant-making philanthropy with a mission to transform learning outcomes for 20...
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Keywords:
Organizational Behavior;
Cultural Change;
Digital;
Digital Transformation;
Innovation;
Experimentation;
Metrics;
Education Reform;
Non-profit;
Frugal Innovation;
Scale;
Ecosystem;
Government;
Education;
social enterprise;
Leadership;
Leading Change;
Change Management;
Organizational Culture;
Innovation Leadership;
Nonprofit Organizations;
Growth And Development Strategy;
Technology;
India
- July 2020 (Revised January 2021)
- Case
Vineet Nayar and Sampark Foundation: Frugal Innovation at Scale (A) (Abridged)
By: Linda A. Hill and Emily Tedards
In 2005, Vineet Nayar, the former CEO and Vice Chairman of HCL Technologies, and his wife, Anupama Nayar, committed $100 million of their personal wealth to found Sampark Foundation—a grant-making philanthropy with a mission to transform learning outcomes for 20...
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Keywords:
Organizational Behavior;
Organizational Alignment;
Culture Change;
Digital;
Digital Transformation;
Innovation;
Experimentation;
Metrics;
Education Reform;
Non-profit;
Frugal Innovation;
Scale;
Ecosystem;
Government;
Education;
social enterprise;
Leadership;
Leading Change;
Change Management;
Organizational Culture;
Alignment;
Innovation Leadership;
Nonprofit Organizations;
Growth And Development Strategy;
Technology;
India
- 2020
- Book
Capitalism at Risk: How Business Can Lead
Who should take the lead in fixing market capitalism? Business—not government alone. The spread of capitalism worldwide has made people wealthier than ever before. But capitalism's future is far from assured. Pandemics, income inequality, resource depletion, mass...
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- May 2020 (Revised October 2020)
- Teaching Note
San Francisco Ballet: On 'Pointe' for the Future
By: Rohit Deshpandé and Nicole Tempest Keller
An examination of the strategic challenges facing the SF Ballet in 2019 due to changes in demographics, lifestyles, and the city of San Francisco itself
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- April 2020
- Teaching Note
Indigo Agriculture: Harnessing Nature
By: Michael W. Toffel and James Barnett
Teaching Note for HBS No. 620-024. Indigo Agriculture used a digital-enabled research and development (R&D) process to launch its initial product, microbial coatings for agricultural seeds, which increase crop yields while reducing the need for fertilizers. In doing...
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- March 2020
- Case
EyeControl: Inspiring Communication
By: Paul A. Gompers and Danielle Golan
Eye-controlled communication device startup EyeControl was founded in Tel Aviv, Israel in 2016 by cofounders with a shared personal connection to locked-in syndrome - a neurological disorder that left sufferers cognitively sound, yet paralyzed, with the exception of...
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