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- Forthcoming
- Article
Acceptance of Automated Vehicles Is Lower for Self than Others
By: Stuti Agarwal, Julian De Freitas, A. Ragnhildstveit and C. Morwedge
Road traffic accidents are the leading cause of death worldwide for people aged 2–59. Nearly all deaths are due to human error. Automated vehicles could reduce mortality risks, traffic congestion, and air pollution of human-driven vehicles. However, their adoption...
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Agarwal, Stuti, Julian De Freitas, A. Ragnhildstveit, and C. Morwedge. "Acceptance of Automated Vehicles Is Lower for Self than Others." Journal of the Association for Consumer Research (forthcoming).
- Teaching Interest
Decision Making Under Uncertainty
By: David E. Bell
Many of the decisions we face are made complicated by having uncertain consequences: how should I set my inventory when I don’t know what demand will be, should I refinance my mortgage when rates might go lower, how big a bet shall I make in a new business, and so... View Details
- Research Summary
Overview
By: Ayelet Israeli
Professor Israeli utilizes econometric methods and field experiments to study data driven decision making in marketing context. Her research focuses on data-driven marketing, with an emphasis on how businesses can leverage their own data, customer data, and market data...
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