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Skip to content The HBS Digital Initiative brings together perspectives across disciplines to help people understand how technology is transforming...
- January 2021
- Case
Aster DM Healthcare: Budgeting for a Crisis
By: V.G. Narayanan and Amy Klopfenstein
In April 2020, Alisha Moopen, Deputy Managing Director of Aster DM Healthcare, a network of clinics, hospitals, and pharmacies in the Middle East and India, must create her company’s budget for the 2021 fiscal year in light of the onset of Covid-19. The pandemic had...
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- January 2021
- Supplement
Aster DM Healthcare: Budget Exercise
By: V.G. Narayanan and Amy Klopfenstein
In April 2020, Alisha Moopen, Deputy Managing Director of Aster DM Healthcare, a network of clinics, hospitals, and pharmacies in the Middle East and India, must create her company’s budget for the 2021 fiscal year in light of the onset of Covid-19. The pandemic had...
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Keywords:
Decision Making;
Decisions;
Forecasting And Prediction;
Judgments;
Decision Choices And Conditions;
Cost Vs Benefits;
Finance;
Borrowing And Debt;
Financial Institutions;
Banks And Banking;
Financial Condition;
Financial Liquidity;
Accounting;
Budgets And Budgeting;
Management;
Crisis Management;
Health Pandemics;
Health Industry;
Asia;
India;
United Arab Emirates;
Dubai
- May 2020
- Teaching Note
Kraft Heinz: The $8 Billion Brand Write-Down
By: Jill Avery
Teaching Note for HBS Case No. 519-076. On Friday, February 22, 2019, following an unexpected and disappointing earnings report, The Kraft Heinz Company’s stock price fell 27%, wiping out $16 billion in market value. CEO Bernardo Hees had announced that the company had...
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- April 2020 (Revised June 2020)
- Case
SpaceX, Economies of Scale, and a Revolution in Space Access
By: Matthew C. Weinzierl, Kylie Lucas and Mehak Sarang
From the time he transformed the world of online banking, Elon Musk established himself as a bold innovator. After selling X.com to PayPal in 2002, he founded a series of revolutionary start-ups, starting with Space Exploration Technologies (SpaceX). Hoping to "make...
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Keywords:
Space Tech;
Space Access;
Vision;
Economies Of Scale;
Technological Innovation;
Emerging Markets;
Commercialization;
Finance;
Aerospace Industry
Weinzierl, Matthew C., Kylie Lucas, and Mehak Sarang. "SpaceX, Economies of Scale, and a Revolution in Space Access." Harvard Business School Case 720-027, April 2020. (Revised June 2020.)
- March 2020
- Case
SRS and the Defense Innovation Unit: Rethinking Procurement
By: Paul A. Gompers and David Lane
SRS and the Defense Innovation Unit (DIU) follows the process by which SRS, a lean maker of remotely-operated submersible vehicles, navigates the DIU’s acquisition process. Set up in 2015 to speed the U.S. military’s access to promising commercial technologies, the DIU...
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Keywords:
procurement;
Defense Innovation Unit;
Business Startups;
Acquisition;
Technological Innovation;
Investment;
Commercialization;
United States
Gompers, Paul A., and David Lane. "SRS and the Defense Innovation Unit: Rethinking Procurement." Harvard Business School Case 220-047, March 2020.
- Article
Innovation Contests for High-Tech Procurement
By: Jin Hyun Paik, Martin Scholl, Rinat A. Sergeev, Steven Randazzo and Karim R. Lakhani
Innovation managers rarely use crowdsourcing as an innovative instrument despite extensive academic and theoretical research. The lack of tools available to compare and measure crowdsourcing, specifically contests, against traditional methods of procuring goods and...
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Keywords:
Open Innovation;
Contests;
Crowdsourcing;
Nasa;
Evaluation;
Acquisition;
Technology;
Innovation And Invention;
Performance Evaluation;
Framework
Hyun Paik, Jin, Martin Scholl, Rinat A. Sergeev, Steven Randazzo, and Karim R. Lakhani. "Innovation Contests for High-Tech Procurement." Research-Technology Management 63, no. 2 (March–April 2020): 36–45.
- September 2019 (Revised September 2020)
- Case
SOFWERX: Innovation at U.S. Special Operations Command (Abridged)
By: Herman Leonard, Mitch Weiss, Jin Hyun Paik and Kerry Herman
James "Hondo" Geurts, the Acquisition Executive for U.S. Special Operations Command was in the middle of his Senate confirmation hearing in 2017 to become Assistant Secretary of the Navy for Research, Development and Acquisition. Overseeing acquisitions in one of the...
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Keywords:
Open Innovation;
Crowdsourcing;
Prototyping;
Navy;
Entrepreneurship;
Public Equity;
Innovation And Invention;
Innovation Leadership;
Acquisition;
Organizational Change And Adaptation;
Public Administration Industry;
United States
Leonard, Herman, Mitch Weiss, Jin Hyun Paik, and Kerry Herman. "SOFWERX: Innovation at U.S. Special Operations Command (Abridged)." Harvard Business School Case 820-047, September 2019. (Revised September 2020.)
- June 2019
- Article
Fraud Allegations and Government Contracting
By: Jonas Heese and Gerardo Pérez Cavazos
This paper examines whether fraud allegations affect firms’ contracting with the government. Using a dataset of whistleblower allegations brought under the False Claims Act against firms accused of defrauding the government, we find that federal agencies do not reduce...
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Keywords:
Whistleblower;
Fraud Allegations;
False Claims Act;
Government Contracting;
Risk Allocation;
Government And Politics;
Contracts;
Crime And Corruption;
Risk And Uncertainty;
Business And Government Relations
Heese, Jonas, and Gerardo Pérez Cavazos. "Fraud Allegations and Government Contracting." Journal of Accounting Research 57, no. 3 (June 2019): 675–719.
- April 2019 (Revised October 2020)
- Case
Kraft Heinz: The $8 Billion Brand Write-Down
By: Jill Avery
On Friday, February 22, 2019, following an unexpected and disappointing earnings report, The Kraft Heinz Company’s stock price fell 27%, wiping out $16 billion in market value. CEO Bernardo Hees had announced that the company had taken a $15.4 billion asset write-down,...
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Keywords:
Brand Management;
Brand Value;
Brand Equity;
Marketing Roi;
Brand Storytelling;
Intangible Assets;
Brand Valuation;
Marketing;
Marketing Strategy;
Brands And Branding;
Management;
Corporate Strategy;
Consumer Behavior;
Food;
Marketing Communications;
Advertising;
Private Equity;
Consumer Products Industry;
Food And Beverage Industry;
United States;
North America
Avery, Jill. "Kraft Heinz: The $8 Billion Brand Write-Down." Harvard Business School Case 519-076, April 2019. (Revised October 2020.)
- 2019
- Working Paper
Government Technology Policy, Social Value, and National Competitiveness
By: Frank Nagle
This study seeks to better understand the impact that government technology procurement regulations have on social value and national competitiveness. To do this, it examines the impact of a change in France’s technology procurement policy that required government...
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Keywords:
Social Value;
Competitiveness;
Government Administration;
Technology;
Acquisition;
Policy;
Value
Nagle, Frank. "Government Technology Policy, Social Value, and National Competitiveness." Harvard Business School Working Paper, No. 19-103, March 2019.
- July 2018 (Revised December 2018)
- Case
SOFWERX: Innovation at U.S. Special Operations Command
By: Herman Leonard, Mitchell Weiss, Jin Hyun Paik and Kerry Herman
James “Hondo” Geurts, the Acquisition Executive for U.S. Special Operations Command, was in the middle of his Senate confirmation hearing in 2017 to become Assistant Secretary of the Navy for Research, Development and Acquisition. The questions had a common theme: how...
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Keywords:
James Geurts;
Innovation;
Public Entrepreneurship;
Open Innovation;
Crowdsourcing;
Contests;
Prototyping;
Sofwerx;
Special Operations;
Socom;
Govtech;
procurement;
Far;
Ez-fly;
Navy;
Department Of Defense;
Innovation And Invention;
Innovation And Management;
Innovation Leadership;
Entrepreneurship;
Public Sector;
Acquisition;
Public Administration Industry;
United States
Leonard, Herman, Mitchell Weiss, Jin Hyun Paik, and Kerry Herman. "SOFWERX: Innovation at U.S. Special Operations Command." Harvard Business School Case 819-004, July 2018. (Revised December 2018.)
- May 2018
- Case
Harvest City: The Intelligent Procurement System Project
By: Lynda M. Applegate and Ramiro Montealegre
The Harvest City case describes the implementation of a cloud- and IoT-based intelligent procurement system at a new convention complex in the U.S. Midwest. The decision to build a convention complex is a strategic initiative for this city and involves extensive use of...
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Keywords:
Information Technology;
Projects;
Management;
Decision Making;
Business And Government Relations;
Information Technology Industry
Applegate, Lynda M., and Ramiro Montealegre. "Harvest City: The Intelligent Procurement System Project." Harvard Business School Brief Case 918-507, May 2018.
- May 2018
- Teaching Note
Harvest City: The Intelligent Procurement System Project (Brief Case)
By: Lynda M. Applegate and Ramiro Montealegre
Teaching Note for HBS Brief Case 918-507.
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- 2019
- Working Paper
Missing Trade in Tasks: Employer Outsourcing in the Gig Economy
By: Christopher T. Stanton and Catherine Thomas
Only a small share of employers in high-wage locations procure services from abroad. We document heterogeneous employer adoption of an online labor market that facilitates trade in tasks with global workers. Job vacancies posted by experienced employers who have...
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Stanton, Christopher T., and Catherine Thomas. "Missing Trade in Tasks: Employer Outsourcing in the Gig Economy." Harvard Business School Working Paper, No. 18-096, March 2018. (Revised April 2019.)
- January 2018 (Revised October 2020)
- Case
The Rise and Rise (?) of Walmart (A): Battling Kmart
By: Ramon Casadesus-Masanell, Eric Van den Steen and Karen Elterman
This case, set in 1990, describes the history of Walmart and asks what competitive strategies Kmart might adopt in response to Walmart's success. It discusses the strategy and organization of both companies in terms of HR practices, store location, distribution,...
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Keywords:
Walmart;
Kmart;
Organization;
Company Culture;
Pricing;
procurement;
Supercenter;
Strategy;
Competition;
Organizational Culture;
Competitive Strategy;
Retail Industry;
United States;
Bentonville;
Arkansas
Casadesus-Masanell, Ramon, Eric Van den Steen, and Karen Elterman. "The Rise and Rise (?) of Walmart (A): Battling Kmart." Harvard Business School Case 718-431, January 2018. (Revised October 2020.)
- 2020
- Working Paper
Contract Duration and the Costs of Market Transactions
By: Alexander MacKay
The optimal duration of a supply contract balances the costs of reselecting a supplier against the costs of being matched to an inefficient supplier when the contract lasts too long. I develop a structural model of contract duration that captures this tradeoff and...
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Keywords:
Vertical Relationships;
Transaction Costs;
Contract Duration;
Auctions;
Identification;
Supply Chain;
Cost;
Contracts;
Auctions;
Mathematical Methods
MacKay, Alexander. "Contract Duration and the Costs of Market Transactions." Harvard Business School Working Paper, No. 18-058, December 2017. (Revised May 2020. Direct download.)
- December 2017 (Revised May 2018)
- Case
Amazon Buys Whole Foods
By: José B. Alvarez, David Lane and Joni Coughlin
The June 2017 news that e-commerce giant Amazon was paying $13.7 billion for organic supermarket chain Whole Foods precipitated a broad sell-off in the shares of grocery retailers and suppliers. Behind the precipitous declines lay recognition that Amazon’s bold move...
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Keywords:
Amazon;
Whole Foods;
Grocery;
Grocery Delivery;
Mergers & Acquisitions;
E-commerce;
Business Models;
Agribusiness;
Food Value Chain;
Agribusiness;
Mergers And Acquisitions;
Operations;
Competitive Strategy;
Agriculture And Agribusiness Industry;
Retail Industry;
Web Services Industry;
Food And Beverage Industry;
United States
Alvarez, José B., David Lane, and Joni Coughlin. "Amazon Buys Whole Foods." Harvard Business School Case 518-056, December 2017. (Revised May 2018.)
- May 2016 (Revised June 2017)
- Case
India's Amul: Keeping Up with the Times
By: Rohit Deshpandé, Tarun Khanna, Namrata Arora and Tanya Bijlani
Amul is an Indian dairy cooperative founded in 1947—eight months before India's independence from British rule—and owned by over three million farmers in the state of Gujarat. It is India's largest food product marketing organization, selling 46 products, including...
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Keywords:
Globalization;
Expansion;
Dairy;
India;
Cooperatives;
Milk;
Leadership;
Agriculture;
Agribusiness;
Competition;
Marketing;
Organizational Change And Adaptation;
Agriculture And Agribusiness Industry;
India
Deshpandé, Rohit, Tarun Khanna, Namrata Arora, and Tanya Bijlani. "India's Amul: Keeping Up with the Times." Harvard Business School Case 516-116, May 2016. (Revised June 2017.)
- Article
Build It, Buy It, or Both? Rethinking the Sourcing of Advertising Services
By: Alvin J. Silk and Marta M. Stiglin
This paper provides an update on the current state of in-house agencies. Whereas traditional consideration of internalizing advertising services was framed as a binary choice of build or buy, today's advertisers frequently pursue hybrid policies of build and buy to...
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Silk, Alvin J., and Marta M. Stiglin. "Build It, Buy It, or Both? Rethinking the Sourcing of Advertising Services." International Journal of Marketing Studies 8, no. 1 (February 2016).
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Skip to content The HBS Digital Initiative brings together perspectives across disciplines to help people understand how technology is transforming...