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Publications
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- Faculty Publications (20)
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- 2022
- Working Paper
Perceived Job Difficulty Influences Unionization Support for Workers in Low-Wage Jobs
Unionization is a critical way that workers in low-wage jobs have pushed large companies to improve labor conditions. In this research, we highlight a novel factor that prevents people from supporting unionization for workers in low-wage jobs: the perceived difficulty...
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- March 2022 (Revised August 2022)
- Case
DaVita Responds to COVID
By: Susanna Gallani and David Lane
Early in August 2021, DaVita CEO Javier Rodriguez was assessing the ongoing impact of the COVID-19 pandemic on his firm, which provided life-sustaining kidney dialysis to roughly 240,000 people. Effective infection control practices and information sharing had ensured...
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Keywords:
COVID-19 Pandemic;
Change Management;
Communication;
Talent and Talent Management;
Fairness;
Values and Beliefs;
Corporate Accountability;
Health Care and Treatment;
Health Pandemics;
Human Resources;
Employee Relationship Management;
Retention;
Wages;
Working Conditions;
Leadership Style;
Crisis Management;
Organizational Culture;
Health Industry;
United States
- July 2021
- Article
Consumers—Especially Women—Avoid Buying from Firms with Higher Gender Pay Gaps
By: Tobias Schlager, Bhavya Mohan, Katherine DeCelles and Michael I. Norton
We document a unique driver of consumer behavior: the public disclosure of a firm’s gender pay gap. Four experiments provide causal evidence that when firms are revealed to have gender pay gaps, consumers are less willing to pay for their goods, a reaction driven by...
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Keywords:
Pay Gap;
Perceived Wage Fairness;
Purchase Intention;
Gender;
Wages;
Fairness;
Perception;
Consumer Behavior
- October 2020 (Revised August 2022)
- Case
Union Square Hospitality Group: Hospitality Included
By: Peter Boumgarden, Ryan W. Buell, Lamar Pierce and Richard Ryffel
In 2015, Union Square Hospitality Group (USHG), helmed by famous restauranteur Danny Meyer, sent shockwaves through the restaurant industry by announcing the end of tipping in its restaurants. Under its new policy, Hospitality Included (HI), USHG would charge higher...
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- September 2020
- Case
Uber at a Crossroads (2017)
By: Ramon Casadesus-Masanell and Karen Elterman
This case describes the history of Uber, its business model—including the ways it differed from that of the traditional taxi industry—and its competition with Lyft. The case is set in 2017, a year in which Uber was plagued by even more scandals than usual, though its...
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Keywords:
Business Startups;
Business Model;
Customer Satisfaction;
Fairness;
Values and Beliefs;
Price;
Profit;
Revenue;
Investment;
Government Legislation;
Business History;
Compensation and Benefits;
Resignation and Termination;
Employment;
Wages;
Lawfulness;
Leadership Style;
Leading Change;
Management Style;
Market Entry and Exit;
Digital Platforms;
Product Design;
Organizational Culture;
Problems and Challenges;
Attitudes;
Strategy;
Competitive Strategy;
Expansion;
Transportation Networks;
Mobile and Wireless Technology;
Valuation;
Transportation Industry;
Technology Industry;
United States
- March 2020 (Revised August 2020)
- Case
Culture at Google
By: Nien-hê Hsieh, Amy Klopfenstein and Sarah Mehta
Beginning in 2017, technology (tech) company Google faced a series of employee-relations issues that threatened its unique culture of innovation and open communication. Issues included protests surrounding Google’s contracts with the U.S. government, restrictions of...
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Keywords:
Human Resources;
Employee Relationship Management;
Recruitment;
Retention;
Resignation and Termination;
Labor;
Working Conditions;
Employment;
Labor Unions;
Wages;
Law;
Lawsuits and Litigation;
Rights;
Ethics;
Values and Beliefs;
Fairness;
Organizations;
Organizational Culture;
Mission and Purpose;
Social Psychology;
Attitudes;
Behavior;
Conflict Management;
Trust;
Motivation and Incentives;
Prejudice and Bias;
Power and Influence;
Information Technology;
Internet and the Web;
Information Infrastructure;
Society;
Social Issues;
Culture;
Civil Society or Community;
Demographics;
Diversity;
Ethnicity;
Gender;
Race;
Technology Industry;
North and Central America;
United States;
California
- February 2020
- Article
Effects of a Tournament Incentive Plan Incorporating Managerial Discretion in a Geographically Dispersed Organization
By: Carolyn Deller and Tatiana Sandino
Using retail chain data, we study the effects of a tournament incentive plan based primarily on objective performance, but incorporating managerial discretion in the selection of winners. In principle, such plans could motivate employees to perform both at a high...
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- 2019
- Working Paper
On Her Own Account: How Strengthening Women's Financial Control Affects Labor Supply and Gender Norms
By: Natalia Rigol, Erica Field, Rohini Pande, Simone Schaner and Charity Troyer-Moore
Can greater control over earned income incentivize women to work and influence gender norms? In collaboration with Indian government partners, we provided rural women with individual bank accounts and randomly varied whether their wages from a public workfare program...
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- 2019
- Chapter
Appraisal after Dell
This essay presents new data on appraisal litigation and appraisal outs. I find that appraisal claims have not meaningfully declined in 2016 and that perceived appraisal risk, as measured by the incidence of appraisal outs, has increased since the Dell appraisal in May...
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- April 2018
- Article
Consumers Avoid Buying from Firms with Higher CEO-to-Worker Pay Ratios
By: Bhavya Mohan, Tobias Schlager, Rohit Deshpandé and Michael I. Norton
We document a novel driver of consumer behavior: pay ratio disclosure. Swiss corporation performance data gathered during a legally mandated pay ratio referendum reveals that salient high pay ratios are associated with decreased firm sales (Pilot Study). An...
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Keywords:
Pay Ratio;
Wage Fairness;
Purchase Intention;
Customers;
Wages;
Fairness;
Consumer Behavior
- 2019
- Working Paper
From Dollars to Sense: Placing a Monetary Value on Non-Cash Compensation Encourages Employees to Value Time over Money
By: Ashley V. Whillans, Ryan Dwyer, Jaewon Yoon and Allan Schweyer
When deciding where to work, employees may focus too much on salary and not enough on non-cash benefits such as paid time-off, potentially undermining their long-term happiness. We propose a simple solution to encourage employees to recognize the value of non-cash...
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- Article
How Much (More) Should CEOs Make? A Universal Desire for More Equal Pay
By: Sorapop Kiatpongsan and Michael I. Norton
Do people from different countries and different backgrounds have similar preferences for how much more the rich should earn than the poor? Using survey data from 40 countries (N = 55,238), we compare respondents' estimates of the wages of people in different...
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- Spring 2014
- Article
Leveraging Crowdsourced Peer-to-Peer Assessments to Enhance the Case Method of Learning
By: Jill Avery
Many marketing educators use the case method to help their students strengthen their decision-making skills. Rigorous class participation is essential to achieving learning objectives in case method learning. One challenge for case method instructors is the assessment...
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- June 2012
- Class Lecture
Why You're Not Buying Venezuelan Chocolate: The Provenance Paradox
By: Rohit Deshpandé
A product's country of origin establishes its authenticity. This is the provenance paradox. Consumers associate certain geographies with the best products: French wine, Italian sports cars, Swiss watches. Competing products from other countries - especially developing...
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Keywords:
Global Business;
Branding;
Strategic Planning;
Strategic Positioning;
Emergent Countries;
Consumer Perception;
Developing Markets;
Brands and Branding;
Geographic Location;
Globalized Markets and Industries;
Perception;
Emerging Markets;
Product Positioning;
Global Strategy;
Marketing Strategy;
Food and Beverage Industry;
Venezuela
- October 2010 (Revised October 2011)
- Case
Ken Langone: Member, GE Compensation Committee
By: Suraj Srinivasan and Lizzie Gomez
On September 2003, Richard Grasso stepped down as chairman and CEO of the New York Stock Exchange, following weeks of intense public criticism over the size of his $190 million compensation package. As chairman of the committee that oversaw Grasso's payout, Ken Langone...
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- Article
Why Doesn't Capitalism Flow to Poor Countries?
By: Rafael Di Tella and Robert MacCulloch
We show that capitalism is far from common around the world. Outside a small group of rich countries, heavy regulation of business, leftist rhetoric, and interventionist beliefs flourish. We relate these phenomena to the presence of corruption, with causality running...
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- 2006
- Working Paper
Worse but Equal: The Influence of Social Categories on Resource Allocations
By: Stephen M. Garcia, Max H. Bazerman, Shirli Kopelman and Dale T. Miller
This paper explores the influence of social categories on the perceived trade-off between relatively bad but equal distribution of resources between two parties and profit maximizing, yet asymmetric payoffs. Study 1 and 2 showed that people prefer to maximize profits...
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- September 2003 (Revised January 2004)
- Case
Wal-Mart Stores in 2003
By: Pankaj Ghemawat, Stephen P. Bradley and Ken Mark
Examines Wal-Mart's development over three decades and provides financial and descriptive detail of its domestic operations. In 2003, Wal-Mart's Supercenter business has surpassed its domestic business as the largest generator of revenues. Its international operation...
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- May 1999
- Background Note
Note on Behavioral Pricing
The note introduces the behavioral or psychological aspects of consumer price acceptance. Begins by reviewing the traditional economic approach to product pricing and consumer price acceptance--namely, that consumers should be willing to purchase anytime a product's...
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Keywords:
Customer Satisfaction;
Decisions;
Fairness;
Price;
Marketing Strategy;
Behavior;
Perspective;
Public Opinion
- Research Summary
Overview
Engaged with field work in East Africa, South Asia, and in several large hybrid organizations in the United States, Professor Whillans places a focus on exploring questions with strong theoretical motivation in the social psychological literature and relevant...
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