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- October 2015
- Case
Bigbelly
By: Mitch Weiss and Christine Snively
To accelerate Bigbelly's sales growth and its "smart cities" positioning, its CEO planned to shift his company from equipment sales to a subscription service. Jack Kutner hoped to re-position Bigbelly's solar-powered trash compacting stations beyond trash and recycling...
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Keywords:
Public Entrepreneurship;
Smart Cities;
Government Innovation;
Internet Of Things;
IoT;
Anything As A Service;
Platform As A Service;
Infrastructure As A Service;
PaaS;
Xaas;
Bigbelly;
Jack Kutner;
B2G;
Civic Innovation;
City Innovation;
Government Technology;
Govtech;
Civic Technology;
Entrepreneurship;
Sales;
Innovation and Invention;
Digital Platforms;
Internet and the Web;
Information Technology Industry;
Public Administration Industry;
Telecommunications Industry;
Web Services Industry;
Industrial Products Industry;
Massachusetts;
United States;
Boston;
Chicago;
Philadelphia;
New York (city, NY)
Weiss, Mitch, and Christine Snively. "Bigbelly." Harvard Business School Case 816-005, October 2015.