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      • 2022
      • Working Paper

      Consumer Demand with Social Influences: Evidence from an E-Commerce Platform

      By: El Hadi Caoui, Chiara Farronato, John J. Horton and Robert Schultz
      For some kinds of goods, rarity itself is valued. "Fashionable'" goods are demanded in part because they are unique. In this paper, we explore the economics of rare goods using auctions of limited-edition shoes held by an e-commerce platform. We model endogenous entry...  View Details
      Keywords: Rare Goods; Scarcity; E-commerce; Consumer Behavior; Auctions
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      Caoui, El Hadi, Chiara Farronato, John J. Horton, and Robert Schultz. "Consumer Demand with Social Influences: Evidence from an E-Commerce Platform." NBER Working Paper Series, No. 30351, August 2022.
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