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      • Faculty Publications  (498)

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      Money Matters
      For millennials, who were born between 1981 and 1996, this is likely their first encounter with the kind of market turmoil we're experiencing right...
      Money Matters
      For millennials, who were born between 1981 and 1996, this is likely their first encounter with the kind of market turmoil we're experiencing right...
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      • January 2021
      • Case

      The FIRE Savings Calculator

      By: Michael Parzen and Paul J. Hamilton
      This case follows Carol Muñoz, a member of the Financial Independence, Retire Early (FIRE) lifestyle movement. At the age of 45, Carol is considering retiring and living off the $1 million she has accumulated. Using Monte Carlo simulation, Carol forecasts the...  View Details
      Keywords: Analysis; Forecasting And Prediction; Financial Strategy; Investment Portfolio; Investment Return; Personal Finance; Saving; Risk And Uncertainty; Diversification; Theory; Financial Services Industry
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      Parzen, Michael, and Paul J. Hamilton. "The FIRE Savings Calculator." Harvard Business School Case 621-087, January 2021.
      • January 2021
      • Case

      Amazon Shopper Panel: Paying Customers for Their Data

      By: Eva Ascarza and Ayelet Israeli
      This case introduces a new Amazon program that has consumers upload their receipts from transactions outside of Amazon, in exchange for money. Through the discussion, the case aims to exlpore issues in customers’ privacy in the digital age, the value of customers’ own...  View Details
      Keywords: Data Analytics; Data Privacy; Data Management; "marketing Analytics"; Marketing Communication; Marketing Research; Data-driven Management; E-commerce; E-commerce Strategy; Ethical Decision Making; Crm; Consumer Protection; Targeted Advertising; Targeted Policies; Data Ownership; Marketing; Research; Marketing Communications; Data And Data Sets; Management; Customer Relationship Management; Ethics; Retail Industry; Technology Industry; United States
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      Ascarza, Eva, and Ayelet Israeli. "Amazon Shopper Panel: Paying Customers for Their Data." Harvard Business School Case 521-058, January 2021.
      • January 2021
      • Article

      A Model of Relative Thinking

      By: Benjamin Bushong, Matthew Rabin and Joshua Schwartzstein
      Fixed differences loom smaller when compared to large differences. We propose a model of relative thinking where a person weighs a given change along a consumption dimension by less when it is compared to bigger changes along that dimension. In deterministic settings,...  View Details
      Keywords: Relative Thinking; Econometric Models; Behavior; Cognition And Thinking
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      Bushong, Benjamin, Matthew Rabin, and Joshua Schwartzstein. "A Model of Relative Thinking." Review of Economic Studies 88, no. 1 (January 2021): 162–191.
      • December 2020 (Revised January 2021)
      • Case

      Arcos Dorados: A QSR Recovery Plan

      By: Forest Reinhardt, Jose B. Alvarez, Jenyfeer Martinez Buitrago and Mariana Cal
      Arcos Dorados—McDonald’s largest independent franchisee, covering Latin America and the Caribbean (LAC)—faced a pandemic that was disrupting the entire consumer foodservice business in 2020. With the exclusive right to own, operate, and sub-franchise McDonald’s...  View Details
      Keywords: Agribusiness; Animal-based Agribusiness; Plant-based Agribusiness; Customer Value And Value Chain; Income; Macroeconomics; Environmental Management; Environmental Sustainability; Cross-cultural And Cross-border Issues; Food; Health Pandemics; Crisis Management; Logistics; Corporate Social Responsibility And Impact; Strategic Planning; Food And Beverage Industry; Agriculture And Agribusiness Industry; Retail Industry; Latin America; Aruba; Guadeloupe; Martinique; Mexico; Panama; Costa Rica; Argentina; Brazil; Chile; Colombia; Ecuador; French Guiana; Peru; Uruguay; Venezuela; Puerto Rico; Trinidad And Tobago
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      Reinhardt, Forest, Jose B. Alvarez, Jenyfeer Martinez Buitrago, and Mariana Cal. "Arcos Dorados: A QSR Recovery Plan." Harvard Business School Case 721-023, December 2020. (Revised January 2021.)
      • December 2020
      • Article

      Can't Buy Me Love (or Friendship): Social Consequences of Financially Contingent Self-Worth

      By: D. Ward, L.E. Park, K. Naragon-Gainey, H. Jung and A.V. Whillans
      Although people may think that money improves one’s relationships, research suggests otherwise. Focusing on money is associated with spending less time maintaining relationships (Whillans & Dunn, 2018) and less desire to rely on others for help (Vohs, Mead, & Goode,...  View Details
      Keywords: Self-esteem; money; Relationships; Welfare
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      Ward, D., L.E. Park, K. Naragon-Gainey, H. Jung, and A.V. Whillans. "Can't Buy Me Love (or Friendship): Social Consequences of Financially Contingent Self-Worth." Personality and Social Psychology Bulletin 46, no. 12 (December 2020): 1665–1681.
      • 2020
      • Working Paper

      The Twofold Effect of Customer Retention in Freemium Settings

      By: Eva Ascarza, Oded Netzer and Julian Runge
      The main tradeoff in designing freemium services is how much of the product to offer for free. At the heart of such a tradeoff is the balancing act of providing a valuable free product in order to acquire and engage consumers, while making the free product limited...  View Details
      Keywords: Freemium; Retention; Retention/churn; Field Experiment; Field Experiments; Gaming; Gaming Industry; Mobile App; Mobile App Industry; Monetization; Monetization Strategy; Games, Gaming, And Gambling; Mobile Technology; Customers; Retention; Product Design; Strategy
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      Ascarza, Eva, Oded Netzer, and Julian Runge. "The Twofold Effect of Customer Retention in Freemium Settings." Harvard Business School Working Paper, No. 21-062, November 2020.
      • November 2020
      • Case

      Community-First Public Safety

      By: Mitchell B. Weiss and Sarah Mehta
      How many police officer positions to fund? In August 2020, the question facing St. Paul Mayor Melvin Carter, which might have seemed routine to another mayor at another time in another place, was anything but. A pandemic had rendered the city some $19-$34 million short...  View Details
      Keywords: Race; Law Enforcement; Governance; Decision Making; Public Administration Industry; United States; Minnesota; Saint Paul
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      Weiss, Mitchell B., and Sarah Mehta. "Community-First Public Safety." Harvard Business School Case 821-005, November 2020.
      • October 2020 (Revised January 2021)
      • Case

      Divesting Harvard's Endowment

      By: Daniel Green, Luis M. Viceira and Holly Fetter
      By early 2020 Harvard University was facing growing pressure from students, faculty, and alumni to divest its $40 billion endowment of financial stakes in fossil fuel producers. Its previous policy of avoiding the issue was quickly becoming outdated—$21 trillion of...  View Details
      Keywords: Divestment; Harvard University; Esg; Higher Education; Investment Portfolio; Environmental Sustainability; Strategy; Corporate Social Responsibility And Impact
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      Green, Daniel, Luis M. Viceira, and Holly Fetter. "Divesting Harvard's Endowment." Harvard Business School Case 221-009, October 2020. (Revised January 2021.)
      • 2020
      • Working Paper

      Income Volatility Increases Financial Impatience

      By: Colin West, A.V. Whillans and Sanford DeVoe
      Using a multi-method approach, we investigate whether income volatility is associated with financial impatience—the preference to receive a small sum of money immediately over a larger sum of money later. We find that experiencing more income volatility—including a...  View Details
      Keywords: Income Volatility; Compensation; Impatience; Time Preferences; Income; Personal Finance; Behavior; Demographics; Policy
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      West, Colin, A.V. Whillans, and Sanford DeVoe. "Income Volatility Increases Financial Impatience." Harvard Business School Working Paper, No. 21-053, October 2020.
      • October 2020
      • Article

      Overcoming Resource Scarcity: Consumers' Response to Gifts Intending to Save Time and Money

      By: Alice Lee-Yoon, Grant Donnelly and A.V. Whillans
      Consumers feel increasingly pressed for time and money. Gifts have the potential to reduce scarcity in recipients’ lives, yet little is known about how recipients perceive gifts given with the intention of saving them time or money. Across four studies (N=1,403), we...  View Details
      Keywords: Scarcity; Status; Time; Gift Giving; Status And Position; money; Attitudes; Emotions
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      Lee-Yoon, Alice, Grant Donnelly, and A.V. Whillans. "Overcoming Resource Scarcity: Consumers' Response to Gifts Intending to Save Time and Money." Special Issue on Scarcity and Consumer Decision Making. Journal of the Association for Consumer Research 5, no. 4 (October 2020): 391–403.
      • September 2020
      • Case

      Building India's 2.0: PayNearby

      By: Lauren Cohen and Spencer C. N. Hagist
      Headquartered in Mumbai, India, FinTech startup Nearby Technologies has seen its flagship brand, PayNearby, rapidly flourish across most of its target market within just four years. The unprecedented success of its payment app, which allows users to access banking...  View Details
      Keywords: Fintech; Developing Markets; Payments; Finance; Entrepreneurship; Emerging Markets; Competitive Strategy; Banking Industry; India
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      Cohen, Lauren, and Spencer C. N. Hagist. "Building India's 2.0: PayNearby." Harvard Business School Case 221-027, September 2020.
      • September 2020
      • Case

      Getaway

      By: Ryan W. Buell and Amy Klopfenstein
      Since its founding, Getaway’s service offering – tiny, modern cabins in the woods, located within a two-hour drive of major metropolitan areas – had been met with tremendous demand. Overworked and overconnected city dwellers reveled in the opportunity to take a break...  View Details
      Keywords: Entrepreneurship; Service Operations; Management; Demand And Consumers; Marketing; Strategy; Accommodations Industry
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      Buell, Ryan W., and Amy Klopfenstein. "Getaway." Harvard Business School Case 621-054, September 2020.
      • September 2020
      • Case

      An Introduction to Money Laundering: 'The Hunter'

      By: Eugene Soltes, Guilhem Ros and Grace Liu
      Money laundering schemes disguise the criminal origins of an estimated 2% to 5% of the world’s gross domestic product. Money laundering not only enables criminals to escape detection, but may also be used to finance further criminal operations including terrorism. This...  View Details
      Keywords: Crime And Corruption; Accounting Audits; Financial Reporting; Financial Institutions; Banks And Banking; Cross-cultural And Cross-border Issues; Governance Controls; International Relations; National Security; Ethics; Accounting Industry; Banking Industry; United States; Europe
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      Soltes, Eugene, Guilhem Ros, and Grace Liu. "An Introduction to Money Laundering: 'The Hunter'." Harvard Business School Case 121-011, September 2020.
      • 2020
      • Book

      Better, Not Perfect: A Realist's Guide to Maximum Sustainable Goodness

      By: Max Bazerman
      Every day, you make hundreds of decisions. They’re largely personal, but these choices have an ethical twinge as well; they value certain principles and ends over others. Bazerman argues that we can better balance both dimensions—and we needn’t seek perfection to make...  View Details
      Keywords: Decision Making; Moral Sensibility; Ethics; Corporate Social Responsibility And Impact
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      Bazerman, Max. Better, Not Perfect: A Realist's Guide to Maximum Sustainable Goodness. New York: Harper Business, 2020.
      • Fall 2020
      • Article

      Climate in the Boardroom: Struggling to Reconcile Business as Usual & the End of the World as We Know It

      By: Rebecca Henderson
      How does one witness to businesspeople about climate change? Climate change is a problem for the collective and the long term, whereas business often requires a ruthless focus on the individual and the quarter. Climate change is an ethical catastrophe whose solution...  View Details
      Keywords: Sustainable Business; Climate Change; Corporate Social Responsibility And Impact; Environmental Sustainability
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      Henderson, Rebecca. "Climate in the Boardroom: Struggling to Reconcile Business as Usual & the End of the World as We Know It." Special Issue on Witnessing Climate Change. Daedalus 149, no. 4 (Fall 2020): 118–124.
      • September 2020
      • Article

      Dignity, Inequality, and the Populist Backlash: Lessons from America and Europe for a Sustainable Globalization

      By: Rawi Abdelal
      The greatest challenge to the sustainability of our current era of globalization comes from within the United States. Most Americans have come to reject globalization. We must discern the lessons from the parts of the developed world where the backlash is also...  View Details
      Keywords: Populism; Backlash; Dignity; Globalization; Economic Systems; Equality And Inequality; Policy; Values And Beliefs; United States; Europe
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      Abdelal, Rawi. "Dignity, Inequality, and the Populist Backlash: Lessons from America and Europe for a Sustainable Globalization." Global Policy 11, no. 4 (September 2020): 492–500.
      • September 3, 2020
      • Article

      How to Measure a Company's Real Impact

      By: Ronald Cohen and George Serafeim
      Impact transparency will reshape capitalism. By shifting the pursuit of profit away from negligently creating problems to purposefully creating valuable solutions for the world, it will redefine success, so that its measure is not just money, but the positive impact we...  View Details
      Keywords: Impact; Impact Investing; Impact Measurement; Impact Investment; Impact Investment Funds; Accountability; Accounting Information; Corporate Performance; Sustainability; Social Impact; Capitalism; Accounting; Corporate Accountability; Performance; Measurement And Metrics; Social Enterprise; Society
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      Cohen, Ronald, and George Serafeim. "How to Measure a Company's Real Impact." Harvard Business Review (website) (September 3, 2020).
      • September 2020
      • Case

      Tulsa Remote: Moving Talent to Middle America

      By: Prithwiraj Choudhury and Emma Salomon
      Tulsa Remote sought to attract a diverse group of remote workers to the city of Tulsa, Oklahoma—and was willing to put its money where its mouth was, offering $10,000 and a range of wraparound services for its program participants. After a successful pilot year, which...  View Details
      Keywords: Remote Work; Relocation; Employment; Online Technology; Geographic Location; Programs; Employees; Diversity; Health Pandemics; Oklahoma; Tulsa
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      Choudhury, Prithwiraj, and Emma Salomon. "Tulsa Remote: Moving Talent to Middle America." Harvard Business School Case 621-048, September 2020.
      • August 2020
      • Case

      Gerald Chertavian

      By: Leslie Perlow and Matthew Preble
      Gerald Chertavian (HBS 1992) finds himself at a personal crossroads. It is 1999--the height of the dot com-bubble--and Chertavian and his business partners have just sold their Internet-based business for $83 million. His share of the sale’s proceeds means that he has...  View Details
      Keywords: Social Enterprise; Personal Development And Career; Decision Choices And Conditions
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      Perlow, Leslie, and Matthew Preble. "Gerald Chertavian." Harvard Business School Case 421-030, August 2020.
      • August 2020 (Revised October 2020)
      • Exercise

      To Prioritize Money or Time? The P-Mot Exercise (Student)

      By: Ashley Whillans and Liz Goldenberg
      Working professionals are often in the predicament of needing to make a choice between activities that will grant them more money or more time. Indeed, in large-scale representative panels of working adults, most respondents report feeling pressed for both time and...  View Details
      Keywords: Time; Time-as Money; money; money; Time Management; Decision Making
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      Whillans, Ashley, and Liz Goldenberg. "To Prioritize Money or Time? The P-Mot Exercise (Student)." Harvard Business School Exercise 921-012, August 2020. (Revised October 2020.)
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      Are you looking for?

      Money Matters
      For millennials, who were born between 1981 and 1996, this is likely their first encounter with the kind of market turmoil we're experiencing right...
      Money Matters
      For millennials, who were born between 1981 and 1996, this is likely their first encounter with the kind of market turmoil we're experiencing right...
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