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- February 2019 (Revised February 2020)
- Case
Koita Foods
By: Lynda M. Applegate, Elie Ofek and Michael Norris
In 2018, Mustafa Koita, Founder and CEO of Dubai-based organic milk company Koita has to decide whether or not to pursue an investment from a potential competitor who is coming into his local market.
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Keywords:
Organic Milk;
Mom Blog;
Entrepreneurship;
Cash Flow;
Food;
Growth Management;
Investment;
Social Marketing;
Ownership Stake;
Agriculture and Agribusiness Industry;
Food and Beverage Industry;
United Arab Emirates;
Dubai
Applegate, Lynda M., Elie Ofek, and Michael Norris. "Koita Foods." Harvard Business School Case 819-001, February 2019. (Revised February 2020.)