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    • All HBS Web  (627)
      • Faculty Publications  (5)

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      The Effects of Product Line Breadth: Evidence from the Automotive Industry
      Offline Showrooms in Omni-channel Retail: Demand and Operational Benefits
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      • Article

      Why Every Organization Needs an Augmented Reality Strategy

      By: Michael E. Porter and James E. Heppelmann
      While the physical world is three-dimensional, most data is trapped on two-dimensional pages and screens. This gulf between the real and digital worlds prevents us from fully exploiting the volumes of information now available to us. Augmented reality (AR), a set of...  View Details
      Keywords: Technological Innovation; Innovation Strategy; Organizational Change And Adaptation; Performance Effectiveness
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      Porter, Michael E., and James E. Heppelmann. "Why Every Organization Needs an Augmented Reality Strategy." Harvard Business Review 95, no. 6 (November–December 2017): 46–57.
      • December 2015 (Revised February 2016)
      • Case

      Ocado

      By: José Alvarez, David E. Bell and Damien McLoughlin
      In 2015, U.K.-based Ocado was the world's largest pure player in the online home-delivery grocery business and was gaining a growing share of the highly competitive U.K. grocery market. Ocado had made heavy investments in technology, including a highly automated...  View Details
      Keywords: Ocado; Grocery; Retail; Online Grocery; Supermarket; Supply Chain; Delivery Models; Service Models; United Kingdom; Competition; Technology; Operations Management; market Platforms; Competition; Online Technology; Service operations; Service Delivery; Supply Chain; marketing; Retail Industry; Food And Beverage Industry; United Kingdom
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      Alvarez, José, David E. Bell, and Damien McLoughlin. "Ocado." Harvard Business School Case 516-059, December 2015. (Revised February 2016.)
      • October 2007 (Revised December 2007)
      • Case

      TiVo 2007: DVRs and Beyond

      By: David B. Yoffie and Michael Slind
      Tom Rogers, CEO of TiVo, had placed multiple strategic bets on his company. In September 2007, that strategy was due for a major test. TiVo was a maker of digital video recorder (DVR) products and a distributor of DVR technology. Rogers believed that macro-trends in...  View Details
      Keywords: Advertising; Business Model; Television Entertainment; Intellectual Property; Lawsuits And Litigation; Management Analysis, Tools, And Techniques; Distribution; Problems And Challenges; Partners And Partnerships; Research; Internet; Entertainment And Recreation Industry; United States
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      Yoffie, David B., and Michael Slind. "TiVo 2007: DVRs and Beyond." Harvard Business School Case 708-401, October 2007. (Revised December 2007.)
      • February 1997 (Revised April 1998)
      • Case

      first direct (A)

      By: Jeffrey F. Rayport
      Describes the operations and strategy of the world's largest, fastest growing branchless bank. Using a person-to-person interface over conventional phone lines, First Direct provides standard banking and related financial products to nearly 700,000 customers throughout...  View Details
      Keywords: Service Delivery; Customer Satisfaction; Banks And Banking; Innovation And Invention; Banking Industry; United Kingdom
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      Rayport, Jeffrey F., and Dickson Louie. "first direct (A)." Harvard Business School Case 897-079, February 1997. (Revised April 1998.)
      • September 1989 (Revised January 1991)
      • Case

      Massachusetts Lottery

      By: John A. Quelch
      Describes the role of state lotteries, lottery marketing, and the operation of the Massachusetts State Lottery, including reference to Massachusetts lottery advertising. Highlights the success of state lotteries while also noting growing criticism, particularly of...  View Details
      Keywords: Ethics; marketing; Advertising; Government And Politics; Public Administration Industry; Massachusetts
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      Quelch, John A. "Massachusetts Lottery." Harvard Business School Case 590-009, September 1989. (Revised January 1991.)
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      The Effects of Product Line Breadth: Evidence from the Automotive Industry
      Offline Showrooms in Omni-channel Retail: Demand and Operational Benefits
      → Search All HBS Web
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