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Skip to Main Content Cold Call A podcast featuring faculty discussing cases they've written and the lessons they impart. Subscribe on iTunes 29 Sep...
- 2021
- Working Paper
Exclusive Dealing and Entry by Competing Two-Sided Platforms
By: Jorge Tamayo, Christian Chica and Kenneth Chuk
We study competition between horizontally differentiated platforms offering exclusive
and non-exclusive contracts to one side of the market (content providers).
The introduction of non-exclusive contracts in addition to exclusive contracts softens
the competition for...
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- January 2021
- Case
Arçelik: From a Dealer Network to an Omnichannel Experience
By: Ayelet Israeli and Fares Khrais
Arçelik Turkey, the country’s market leader in household appliances, was at an omnichannel crossroads in January 2020. Arçelik was a B2B player utilizing a dealership network with an umbrella of brands and had one of the largest brick-and-mortar store networks in...
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Keywords:
Digital Transformation;
Digital Marketing;
Disruption;
Bricks And Mortar;
Franchise Management;
Franchising;
Dealer Network;
Dealers;
Sales;
B2b;
B2b2c;
Tradition;
Culture Change;
Cultural Adaptation;
Omnichannel;
Omnichannel Retail;
Omni-channel;
Omnichannel Retailing;
Sales Channels;
Sales Channel Development;
Channel Management;
Channels Of Distribution;
Marketplace;
Consumer Behavior;
Conflict Management;
Platforms;
Collaboration;
Partners And Partnerships;
Marketing Strategy;
Online Channel;
Online Data;
Online Sales;
Online Shopping;
Online;
Retail;
Retailing;
Disruption;
Transformation;
Franchise Ownership;
Change Management;
Partners And Partnerships;
Consumer Behavior;
Online Technology;
marketing Strategy;
Conflict And Resolution;
Conflict Management;
Electronics Industry;
Retail Industry;
Consumer Products Industry;
Turkey
- December 2020
- Case
Tencent: Combining Technology and Culture
By: Elie Ofek, Billy Chan and Dawn H. Lau
Tencent, one of the largest Internet conglomerates in China, had a vision to become a "Tech+Culture" firm. With dominant market shares in online games and social networking, it had built a vast Internet-based entertainment ecosystem, and was now focused on cultural...
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Keywords:
Media Franchise;
marketing;
market entry And Exit;
Product Launch;
Strategy;
Culture;
China
- October 2020
- Article
Collusion in Markets with Syndication
By: John William Hatfield, Scott Duke Kominers, Richard Lowery and Jordan M. Barry
Markets for IPOs and debt issuances are syndicated, in the sense that a bidder who wins a contract may invite losing bidders to join a syndicate that together fulfills the contract. We show that in markets with syndication, standard intuitions from industrial...
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Keywords:
Collusion;
Antitrust;
Ipo Underwriting;
Syndication;
＂repeated Games＂;
markets;
Game Theory
- 2020
- Working Paper
Where the Cloud Rests: The Economic Geography of Data Centers
By: Shane Greenstein and Tommy Pan Fang
This study provides an analysis of the entry strategies of third-party data centers in the United States, an industry with assets worth hundreds of billions of dollars. We examine the market in 2018 and 2019, and compare with the physical entry of private data centers...
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- September 2020
- Case
Uber at a Crossroads (2017)
By: Ramon Casadesus-Masanell and Karen Elterman
This case describes the history of Uber, its business model—including the ways it differed from that of the traditional taxi industry—and its competition with Lyft. The case is set in 2017, a year in which Uber was plagued by even more scandals than usual, though its...
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Keywords:
Business Startups;
Business Model;
Customer Satisfaction;
Fairness;
Values And Beliefs;
Price;
Profit;
Revenue;
Investment;
Government Legislation;
Business History;
Compensation And Benefits;
Resignation And Termination;
Employment;
Wages;
Lawfulness;
Leadership Style;
Leading Change;
Management Style;
market entry And Exit;
Two-sided Platforms;
Product Design;
Organizational Culture;
Problems And Challenges;
Attitudes;
Strategy;
Competitive Strategy;
Expansion;
Transportation Networks;
Mobile Technology;
Technology Platform;
Valuation;
Transportation Industry;
Technology Industry;
United States
- September 2020
- Teaching Note
Uber: Competing Globally
Teaching Note for HBS Case No. 720-404.
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Keywords:
Business Ventures;
Business Growth And Maturation;
Business Model;
Geography;
Geographic Location;
Geographic Scope;
Global Strategy;
Globalization;
Multinational Firms And Management;
Globalized markets And Industries;
Governance;
Governance Controls;
Governing Rules, Regulations, And Reforms;
Innovation And Invention;
Disruptive Innovation;
Innovation Strategy;
Law;
Management;
Growth And Development;
Growth Management;
markets;
Demand And Consumers;
Consumer Behavior;
Network Effects;
Emerging markets;
market Design;
market entry And Exit;
market Participation;
Supply And Industry;
Industry Structures;
Planning;
Strategic Planning;
Relationships;
Business And Community Relations;
Business And Government Relations;
Business And Stakeholder Relations;
Labor And Management Relations;
Networks;
Adaptation;
Strategy;
Business Strategy;
Competition;
Competitive Advantage;
Competitive Strategy;
Expansion;
Technology;
Mobile Technology;
Technology Platform;
Transportation Networks;
Transportation;
Transportation Industry;
Technology Industry;
Africa;
Ghana;
Asia;
China;
Shanghai;
Shanghai Shi;
India;
New Delhi;
Europe;
United Kingdom;
London;
England;
Latin America;
North And Central America;
United States;
New York (city, Ny);
New York (state, Us);
South America;
Colombia
- 2020
- Working Paper
Time and the Value of Data
By: Ehsan Valavi, Joel Hestness, Newsha Ardalani and Marco Iansiti
This paper investigates the effectiveness of time-dependent data in improving the quality of AI-based products and services. Time-dependency means that data loses its relevance to problems over time. This loss causes deterioration in the algorithm's performance and,...
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- August 2020
- Case
Beyond Beer: Brewing Innovation at Molson Coors
By: Derek C. M. van Bever, Stephen P. Kaufman, James Barnett and Shaye Roseman
In March 2019, Molson Coors CEO Mark Hunter considered a request to pull forward $65 million CAD in anticipated future funding for Truss Beverages, a Toronto-based cannabis beverage company that Molson Coors created in a joint venture with a Canadian cannabis...
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- 2020
- Working Paper
The Evolution of CEO Compensation in Venture Capital Backed Startups
By: Michael Ewens, Ramana Nanda and Christopher Stanton
We document new facts on the evolution of founder-CEO compensation in venture capital-backed startups. Having a tangible product (“product market fit”) is a fundamental milestone in CEOs’ compensation, marking the point where liquid cash compensation increases...
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- May 2020 (Revised September 2020)
- Case
Soofa: Displaying the Right Path?
By: Jeffrey J. Bussgang, Amy Klopfenstein and Amram Migdal
In November 2019, Sandra Richter, co-founder and CEO of Soofa, a network of advertising-supported digital bulletin boards, must decide between two different fundraising and expansion plans for her company. One plan entails raising $15 million in a Series A round and...
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Keywords:
Business Ventures;
Business Model;
Business Plan;
Business Startups;
Entrepreneurship;
Decision Making;
Decisions;
Ethics;
Geography;
Geopolitical Units;
Finance;
Investment;
markets;
market entry And Exit;
Demand And Consumers;
Network Effects;
Media;
Society;
Urban Development;
Sustainable Cities;
Technology;
Hardware;
Technology Platform;
Strategy;
Business Strategy;
Expansion;
Relationships;
Partners And Partnerships;
Capital;
Venture Capital;
Advertising Industry;
Technology Industry;
Media And Broadcasting Industry;
North And Central America;
United States;
Massachusetts;
Cambridge
- May 2020
- Case
Schlumberger's WesternGeco Division
By: John R. Wells, Sneha Biswas and Benjamin Weinstock
In October 2017, Maurice Nessim, President of WesternGeco, a business unit of Schlumberger, faced a difficult decision. In the face of falling oil prices and increasing pressure on costs, did it make sense to sell off the company’s specialized fleet of seismic survey...
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- May 2020
- Teaching Note
Big Boom Beverages: Fight or Flight? (Brief Case)
By: Stephen A. Greyser and William Ellet
Teaching Note for HBS Brief Case No. 920-557. The case addresses analysis and decisions related to the entrepreneurial life of a distinctive energy beverage, including its niche market launch, early problems, reformulation, social media impact, market success, and...
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- April 2020 (Revised June 2020)
- Case
Uber: Competing Globally
By: Alexander J. MacKay, Amram Migdal and John Masko
This case describes Uber’s global market entry strategy and responses by regulators and local competitors. It details Uber’s entry into New York City (United States), Bogotá (Colombia), Delhi (India), Shanghai (China), Accra (Ghana), and London (United Kingdom). In...
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Keywords:
Business Ventures;
Business Growth And Maturation;
Business Model;
Geography;
Geographic Location;
Geographic Scope;
Globalization;
Global Strategy;
Multinational Firms And Management;
Globalized markets And Industries;
Governance;
Governance Controls;
Governing Rules, Regulations, And Reforms;
Innovation And Invention;
Disruptive Innovation;
Innovation Strategy;
Law;
Management;
Growth And Development Strategy;
Growth Management;
markets;
Demand And Consumers;
Consumer Behavior;
Network Effects;
Emerging markets;
market Design;
market entry And Exit;
market Participation;
Supply And Industry;
Industry Structures;
Planning;
Strategic Planning;
Relationships;
Business And Community Relations;
Business And Government Relations;
Business And Stakeholder Relations;
Labor And Management Relations;
Networks;
Strategy;
Adaptation;
Business Strategy;
Competition;
Competitive Advantage;
Competitive Strategy;
Expansion;
Technology;
Mobile Technology;
Technology Platform;
Transportation;
Transportation Networks;
Transportation Industry;
Technology Industry;
Africa;
Ghana;
Asia;
China;
Shanghai Shi;
Shanghai;
India;
New Delhi;
Europe;
United Kingdom;
England;
London;
Latin America;
North And Central America;
United States;
New York (city, Ny);
New York (state, Us);
South America;
Colombia
- April 2020
- Article
Technological Leadership (de)Concentration: Causes in Information and Communication Technology Equipment
By: Yasin Ozcan and Shane Greenstein
Using patent data from 1976 to 2010 as indicators of inventive activity, we determine the concentration level of where inventive ideas originate and then examine how and why those concentrations change over time. The analysis finds pervasive deconcentration in every...
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- January 2020
- Case
Celata Bioinnovations
By: John R. Wells and Benjamin Weinstock
In December 2019, Jon Hu (HBS ‘19) and Dr. Samantha Dale Strasser, co-founders of Celata Bioinnovations, were raising $1 million to launch their company. They had founded Celata less than six months earlier with the aim of redefining the drug discovery process....
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Keywords:
Drug Development;
Drug Discovery;
Drug Trials;
Pharmaceutical Companies;
Pharmaceutical Company;
Pharmaceuticals;
Therapeutics;
Biologics;
Biotech;
Biotechnology;
Biopharmacy Company;
Biochemistry;
Technology Commercialization;
Technology Companies;
Drug Testing;
Startup;
Start-up;
Startups;
Start-ups;
Startup Financing;
Strategic Decision Making;
Strategic Decisions;
Strategic Evolution;
Fda;
Food And Drug Administration;
Clinical Trials;
Disease Management;
Market Attractiveness;
Market Entry;
Market Opportunities;
Health Disorders;
Technological Innovation;
Technology;
Commercialization;
Business Startups;
Finance;
Decision Making;
Strategy;
market entry And Exit;
Opportunities;
Pharmaceutical Industry;
Biotechnology Industry
- 2019
- Working Paper
Does Apple Anchor a Shopping Mall? The Effect of the Technology Stores on the Formation of Market Structure
By: Doug J. Chung, Kyoungwon Seo and Reo Song
This study examines the effect of technology stores—company-owned Apple and Microsoft retail stores—on mall configuration. We formulate a structural model that considers the endogenous location decisions of retail stores, taking into account both market characteristics...
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- December 2019
- Case
Bill & Melinda Gates Foundation: Shaping the Vaccine Manufacturing Ecosystem (Abridged)
By: Willy Shih
This case describes the efforts of the Bill & Melinda Gates Foundation to lower the cost of producing vaccines to prevent polio infections. It is an abridged version of HBS Case No. 620-021 with less emphasis on comparison between traditional and the new compact...
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- October 2019
- Case
Feeling Machines: Emotion AI at Affectiva
By: Shane Greenstein and John Masko
In 2016, Affectiva—a Boston-based emotion AI software company with a long track record of building emotion-sensing software for market research—had attempted to expand into new verticals by releasing a mobile software development kit (SDK) that downloaders could adapt...
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- October 2019
- Case
Agility Africa
By: Juan Alcacer, Caroline M. Elkins and Esel Çekin
This case illustrates the challenge and opportunities that firms face when developing and executing new business models in high-risk, low-infrastructure, low-trust countries. It features a global logistics group, Agility, that aimed to become the leader in supplying...
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