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March 2025
Case

Calyx Global: Rating Carbon Credits

By: Michael W. Toffel and Adam Chen

This case describes how rating agencies and other organizations are seeking to improve the quality of carbon credits sold in the voluntary carbon market to organizations seeking to use them to supplement their internal decarbonization efforts to meet their net zero... View Details

Keywords: Service Design; Certification; Auditing; Auditor Reputation; Carbon Credits; Carbon; Rating Agency Disagreement; Ratings; Climate Change; Business Model; Environmental Sustainability; Corporate Social Responsibility and Impact; Conflict of Interests; Reputation; Business Strategy

2025
Working Paper

Crossing the Design-Use Divide: How Process Manipulation Shapes the Design and Use of AI

By: Rebecca Karp

Existing literature often separates research on the design of innovations from their implementation and use, neglecting the role of selection—how organizations choose which innovations to implement. Although scholars suggest scientific approaches for selecting novel... View Details

Keywords: Decision Choices and Conditions; Technology Adoption; Groups and Teams; Prejudice and Bias

January 2025
Case

Index and Active investing: Vanguard and the New Frontier of Active ETFs

By: Marco Sammon, Luis M. Viceira and Jonathan Kanagasabai

This case explores Vanguard’s strategic decision-making process as it considers entering the growing market for actively managed exchange-traded funds (ETFs). Set in 2024, the case places students in the position of Rodney Comegys, Vanguard’s global head of the Equity... View Details

January 2025
Case

Driving Efficiency and Sustainability at P&G China

By: Feng Zhu, Philip Kuai and Billy Chan

P&G China’s business had reached new heights thanks to the explosive growth of e-commerce in the country, but the rapidly increasing volume of shipments to customers had created operational and environmental challenges in terms of packaging waste, shipping... View Details

Keywords: Transformation; Customer Value and Value Chain; Environmental Sustainability; E-commerce; Logistics; Product Design; Value Creation; Consumer Products Industry; China

January 2025
Case

Apax Partners: Deciding Whether to Bid for Trader Corp.

By: Benjamin C. Esty and Edward A. Meyer

Apax Partners’ investment committee was schedule to meet on March 21, 2011, to decide whether to invest in Trader Corporation, a Canadian classified advertising business for used automobiles with both print (magazines) and digital (website) distribution. What made this... View Details

January 2025 (Revised April 2025)
Case

Mercado Libre: The Best Is Yet to Come

By: Krishna G. Palepu, Fernando Fragueiro, Carla Larangeira and Mariana Cal

In 2024, Marcos Galperín, CEO and co-founder of Mercado Libre, reflected on its 25-year rise as Latin America’s largest marketplace, fintech leader, and most valuable public company. With operations spanning 18 countries and a robust ecosystem combining e-commerce,... View Details

2024
Working Paper

Displacement or Complementarity? The Labor Market Impact of Generative AI

By: Wilbur Xinyuan Chen, Suraj Srinivasan and Saleh Zakerinia

Generative AI is poised to reshape the labor market, affecting cognitive and white-collar occupations in ways distinct from past technological revolutions. This study examines whether generative AI displaces workers or augments their jobs by analyzing labor demand and... View Details

Keywords: Generative Ai; Labor Market; Automation And Augmentation; Labor; AI and Machine Learning; Competency and Skills

December 2024
Article

Respect for Improvements and Comparative Statics in Matching Markets

By: Scott Duke Kominers

One of the oldest results in the theory of two-sided matching is the entry comparative static, which shows that under the Gale–Shapley deferred acceptance algorithm, adding a new agent to one side of the market makes all the agents on the other side weakly... View Details

Keywords: Market Entry and Exit; Marketplace Matching; Mathematical Methods; Market Design

2024
Contribution

Work

By: Nien-hê Hsieh and Julie L. Rose

This chapter has two aims. First, in light of the continued dominance of market capitalism, one aim of the chapter is to examine contemporary approaches to traditional concerns about the impact of market capitalism on the manner in which work is carried out. By the... View Details

Keywords: Organizational Design; Employees; Labor

October 2024 (Revised February 2025)
Case

Lanco Medical Group: Fostering Happiness for Growth

By: Susanna Gallani, Jenyfeer Martínez Buitrago and Katherine Sonnefeldt

This case describes how Lanco Medical Group, a fast-growing pharmaceutical distributor serving Latin America, approached the design of their employee benefits and incentives program. After learning about gaps between what leadership believed motivated employees and... View Details

Keywords: Fairness; Compensation and Benefits; Retention; Growth Management; Motivation and Incentives; Expansion; Pharmaceutical Industry; Latin America

October 2024
Module Note

Purpose of the Firm

By: Debora L. Spar and Julia M. Comeau

Purpose of the Firm (PoF) is a short module designed to explore how, and under what circumstances, business leaders can harness the power of capitalism and markets to “make a difference in the world”—that is, to address a significant societal problem as a commercial... View Details

Keywords: Social Accounting; Purpose; Corporate Social Responsibility and Impact; Social Enterprise; Mission and Purpose; Leadership

October 2024
Background Note

The Semiconductor Industry

By: Andy Wu, Steve Blank and Matt Higgins

The semiconductor industry powers modern technology, from consumer electronics to data centers. This background note explores the layers of the semiconductor inudstry value chain, including Integrated Device Manufacturers (IDMs), fabless companies, and foundries, while... View Details

Keywords: Strategy; Supply Chain; Product Design; Customer Value and Value Chain; Manufacturing Industry; Technology Industry; Semiconductor Industry; United States; China; Taiwan

Fall, 2024
Article

Sixty Years of the Voting Rights Act: Progress and Pitfalls

By: Andrea Bernini, Giovanni Facchini, Marco Tabellini and Cecilia Testa

We review the literature on the effects of the 1965 Voting Rights Act (VRA), which removed formal restrictions to Black political participation. After a brief description of racial discrimination suffered by Black Americans since Reconstruction, we introduce the goals... View Details

Keywords: Prejudice and Bias; Equality and Inequality; Race; Political Elections; Voting; Policy; Outcome or Result; Government Legislation

September 2024
Case

Faena: Magic in Mid-Miami Beach

By: Robin Greenwood, Denise Han, Dave Habeeb and Ruth Page

The link to this multimedia case should be provided to students in advance as preparation for classroom case discussion.

This multimedia case follows real estate developer Alan Faena as he expanded his luxury development business from Argentina to the... View Details

September 2024
Supplement

National Public Broadcasting (B)

By: Richard S. Ruback and Royce Yudkoff

Pre-abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details.
Abstract: This (B) case supplement is designed for use by faculty only to support classroom instruction in conjunction with... View Details

Keywords: Financial Strategy; Financial Management; Media; Ownership; Strategy; Advertising; Decision Choices and Conditions; Entrepreneurship; Financing and Loans; Mergers and Acquisitions; Private Equity; Journalism and News Industry; Media and Broadcasting Industry; United States

September 2024
Supplement

Revenue Solutions, LLC (B)

By: Richard S. Ruback and Royce Yudkoff

Pre-abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details.

Abstract: This (B) case supplement is designed for use by faculty only to support classroom instruction in conjunction with... View Details

Keywords: Financial Strategy; Financial Management; Joint Ventures; Brands and Branding; Partners and Partnerships; Small Business; Ownership; Personal Development and Career; Consumer Products Industry; United States; California

September 2024 (Revised January 2025)
Exercise

Building an AI First Snack Company: A Hands-on Generative AI Exercise

By: Iavor I. Bojinov

Although the term 'Generative AI' (GenAI) is widely recognized, its practical application in daily workflows has yet to be understood. This exercise introduces students to GenAI tools, demonstrating how they can be seamlessly integrated into professional work practices... View Details

Keywords: AI and Machine Learning; Technology Adoption; Marketing Strategy; Product Launch; Brands and Branding

September–October 2024
Article

How AI Can Power Brand Management

By: Julian De Freitas and Elie Ofek

Marketers have begun experimenting with AI to improve their brand-management efforts. But unlike other marketing tasks, brand management involves more than just repeatedly executing one specialized function. Long considered the exclusive domain of creative talent, it... View Details

Keywords: Creativity; AI and Machine Learning; Brands and Branding; Product Positioning; Customer Focus and Relationships

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August 2024
Case

Zipline: Expanding the World's Largest Autonomous Drone Delivery Network

By: Tarun Khanna and George Gonzalez

Zipline initially established the world's largest logistics network in Rwanda and Ghana by delivering medical supplies to hospitals via automated drones from a centralized hub. The company is now looking to expand to the U.S. home delivery market and designed a... View Details

Keywords: Governing Rules, Regulations, and Reforms; Growth and Development Strategy; Logistics; Expansion; Air Transportation; Business Model; Rwanda; Ghana; United States

2024
Working Paper

Primary Capital Market Transactions and Index Funds

By: Marco Sammon and Chris Murray

We document the effects of mechanical buying by CRSP-index-tracking funds on post-IPO returns and IPO deal structure. Leveraging a difference-in-differences-style design built on a 2017 CRSP rule change, we find that expected index fund demand leads fast track IPOs to... View Details

Keywords: Investment Funds; Initial Public Offering; Investment Return; Price; Market Transactions; Financial Markets

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