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All HBS Web
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- Faculty Publications (10,261)
Managers →
- June 1989 (Revised May 1993)
- Supplement
Rossin Greenberg Seronick & Hill, Inc. (B)
By: John A. Quelch
Teaching objectives: 1) to show how aggressive marketing can lead to allegations of misconduct, 2) to consider responses under crisis management, and 3) to explore the importance of credibility within marketing communications.
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Quelch, John A. "Rossin Greenberg Seronick & Hill, Inc. (B)." Harvard Business School Supplement 589-125, June 1989. (Revised May 1993.)
- 1989
- Book
Forecasting Methods for Management
By: S. Makridakis and S. C. Wheelwright
Keywords:
Forecasting and Prediction
Makridakis, S., and S. C. Wheelwright. Forecasting Methods for Management. 5th ed. New York: John Wiley & Sons, 1989.
- 1989
- Chapter
The Entrepreneurial Process
- June 1989 (Revised July 1993)
- Case
CIGNA Worldwide
By: John A. Quelch
A CIGNA Worldwide (CWW) task group of European country directors and key functional managers is meeting in November 1988 to discuss how CWW should respond to the European Community's plan to remove existing internal barriers and restrictions to the free flow of goods...
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Keywords:
Multinational Firms and Management;
Insurance;
Competitive Strategy;
Emerging Markets;
Trade;
Insurance Industry;
Europe
Quelch, John A. "CIGNA Worldwide." Harvard Business School Case 589-098, June 1989. (Revised July 1993.)
- June 1989 (Revised January 1992)
- Case
Ingersoll-Rand (A): Managing Multiple Channels--1985
By: V. Kasturi Rangan and E. Raymond Corey
James Clabough, marketing vice president at Ingersoll-Rand, has to decide on the distribution policy for a new product. The decision has marketing as well as organizational ramifications.
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Rangan, V. Kasturi, and E. Raymond Corey. "Ingersoll-Rand (A): Managing Multiple Channels--1985." Harvard Business School Case 589-121, June 1989. (Revised January 1992.)
- June 1989 (Revised November 1991)
- Supplement
Ingersoll-Rand (B): Managing Multiple Channels--1986
Peter Baldwin takes over Clabough's job and is charged with the responsibility to improve sales force morale, control expenses, and improve market share.
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Keywords:
Salesforce Management;
Supply and Industry;
Management Teams;
Industrial Products Industry
Rangan, V. Kasturi. "Ingersoll-Rand (B): Managing Multiple Channels--1986." Harvard Business School Supplement 589-122, June 1989. (Revised November 1991.)
- June 1989 (Revised November 1991)
- Supplement
Ingersoll-Rand (C): Managing Multiple Channels--1987
Describes the actions taken by Peter Baldwin to address the issues.
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Keywords:
Industrial Products Industry
Rangan, V. Kasturi. "Ingersoll-Rand (C): Managing Multiple Channels--1987." Harvard Business School Supplement 589-123, June 1989. (Revised November 1991.)
- June 1989
- Background Note
Mastering the Art of Change: Managing Convergence and Upheaval
Outlines the differences between convergent change, which is a process of incremental innovation and continuous improvement, and divergent change, which involves revolutionary changes. Discusses how to manage each type of change and the consequences associated with...
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Kanter, Rosabeth M., and Leonard A. Schlesinger. "Mastering the Art of Change: Managing Convergence and Upheaval." Harvard Business School Background Note 389-168, June 1989.
- May 1989
- Teaching Note
Tektronix: Portable Instruments Division (B), Teaching Note
By: Robert S. Kaplan
Teaching Note for (9-188-143).
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- April 1989 (Revised August 1989)
- Case
Burlington Northern (A)
Describes the forces that led to the development of a logistics analysis program by the Burlington Northern Railroad. The first half of the case describes changes in industrial structure, technology, demographics, shipper practices, and government regulation that led...
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Hammond, Janice H. "Burlington Northern (A)." Harvard Business School Case 689-081, April 1989. (Revised August 1989.)
- April 1989 (Revised March 1990)
- Case
Burlington Northern (B)
Describes the experiences of a seasoned Burlington Northern (BN) sales representative after the introduction of ShipSmart, a decision support system developed by the BN to help its employees and customers analyze logistics problems. After a brief description of a...
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Keywords:
Change Management;
Expansion;
Rail Transportation;
Logistics;
Distribution Channels;
Truck Transportation;
Innovation and Invention;
Sales;
Rail Industry;
United States
Hammond, Janice H. "Burlington Northern (B)." Harvard Business School Case 689-083, April 1989. (Revised March 1990.)
- April 1989
- Case
Norton Auto Supply
Describes a multiechelon distribution system for the distribution of automobile spare parts. An analyst has been hired by the Norton Auto Supply Co. to improve the company's inventory planning and control techniques. Includes demand, cost, weight, and supplier lead...
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Keywords:
Business or Company Management;
Operations;
Distribution Channels;
Management Practices and Processes;
Management;
Strategy;
Industrial Products Industry;
Auto Industry
Hammond, Janice H. "Norton Auto Supply." Harvard Business School Case 689-084, April 1989.
- April 1989 (Revised October 2005)
- Case
James Burke: A Career in American Business (A)
By: Richard S. Tedlow and Wendy Smith
Presents an historical overview of the professional career of James E. Burke, chairman and CEO of Johnson & Johnson. Examines the corporation's handling of three major occurrences--the Tylenol poisonings in 1982 and 1986 and the acquisition and subsequent sale of...
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Keywords:
Business History;
Marketing Strategy;
Ethics;
Personal Development and Career;
Crisis Management;
Consumer Products Industry;
Health Industry;
United States
Tedlow, Richard S., and Wendy Smith. "James Burke: A Career in American Business (A)." Harvard Business School Case 389-177, April 1989. (Revised October 2005.)
- April 1989 (Revised January 1990)
- Case
Texas Instruments: Cost of Quality (B)
By: Robert S. Kaplan
A division questions whether to retain, modify, or abandon its cost of quality system now that more direct measures of quality have been adopted. Discusses the role of quality cost measurement in a mature quality management system.
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Kaplan, Robert S. "Texas Instruments: Cost of Quality (B)." Harvard Business School Case 189-111, April 1989. (Revised January 1990.)
- 1989
- Chapter
Stakeholder Welfare, Managerial Ethics, and Management Buyouts
By: L. S. Paine and Robert F. Bruner
- March 1989 (Revised March 1999)
- Case
Metabo GmbH & Co. KG
By: Robert S. Kaplan
A privately owned German power tool company was dissatisfied with its existing cost system. The system could not produce timely accurate reports on cost center operations, and newly purchased automated machines were attracting large overhead costs. A new, highly...
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Keywords:
Activity Based Costing and Management;
Cost;
Budgets and Budgeting;
Capital Budgeting;
Cost Management;
Reports;
Private Ownership;
Business or Company Management;
Consumer Products Industry;
Germany
Kaplan, Robert S. "Metabo GmbH & Co. KG." Harvard Business School Case 189-146, March 1989. (Revised March 1999.)
- March 1989 (Revised September 1995)
- Background Note
Management Support Systems
Provides a technical overview of executive information systems.
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Keywords:
Management Systems
Applegate, Lynda M. "Management Support Systems." Harvard Business School Background Note 189-159, March 1989. (Revised September 1995.)
- Article
Capital Allocation Hurdle Rates, Budgets or Both?
By: W. C. Kester and R. Taggart
Kester, W. C., and R. Taggart. "Capital Allocation Hurdle Rates, Budgets or Both?" MIT Sloan Management Review 30, no. 3 (Spring 1989): 83–90.
- February 1989
- Case
Reorder Point Based Inventory Control Systems
Hammond, Janice H. "Reorder Point Based Inventory Control Systems." Harvard Business School Case 689-026, February 1989.
- February 1989 (Revised October 1994)
- Case
Asahi Breweries Ltd.
Focuses on competitive repositioning, organizational renewal, and personal leadership. Describes how Asahi Breweries was faced with a major capacity expansion decision after succeeding in increasing market share dramatically in the traditionally stable Japanese beer...
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Keywords:
Competitive Strategy;
Expansion;
Leadership;
Organizational Structure;
Product Launch;
Management Teams;
Business or Company Management;
Marketing Strategy;
Supply Chain Management;
Mission and Purpose;
Food and Beverage Industry;
Japan
Salter, Malcolm S. "Asahi Breweries Ltd." Harvard Business School Case 389-114, February 1989. (Revised October 1994.)