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Publications

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  • All HBS Web  (44)
    • Faculty Publications  (4)

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    • All HBS Web  (44)
      • Faculty Publications  (4)

      MVPRemove MVP →

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      • December 2024
      • Case

      Brainstorming a MVP for a Peloton Corporate Wellness Benefit

      By: Sara McKinley Torti
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      Torti, Sara McKinley. "Brainstorming a MVP for a Peloton Corporate Wellness Benefit." Harvard Business School Case 825-081, December 2024.
      • May 2024
      • Case

      Mission Veterinary Partners

      By: Boris Groysberg, Zeeshan Ali and Annelena Lobb
      After five successful years, Mission Veterinary Partners (MVP) had to decide on the best way to scale. MVP owned 300 animal hospitals and competed with other consolidators to buy more small veterinary practices. MVP had to distinguish itself as the buyer of choice but... View Details
      Keywords: Mergers and Acquisitions; Retention; Growth and Development Strategy; Competitive Strategy
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      Groysberg, Boris, Zeeshan Ali, and Annelena Lobb. "Mission Veterinary Partners." Harvard Business School Case 424-056, May 2024.
      • January 2015 (Revised April 2015)
      • Case

      Zeal: Launching Personalized and Social Learning

      By: John J-H Kim and Christine S. An
      Set in 2014, this case follows John Danner and his team at Zeal as they consider their product development strategy. In February 2013, serial entrepreneurs John Danner and Sanjay Noronha co-found Zeal, an education technology start up providing a web-based, mobile... View Details
      Keywords: Entrepreneurship; Education Technology; MVP; Product Development; Product Market Fit; Monetization Strategy; SaaS Business Models; Education; Personalized Learning
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      Kim, John J-H, and Christine S. An. "Zeal: Launching Personalized and Social Learning." Harvard Business School Case 315-052, January 2015. (Revised April 2015.)
      • 2013
      • Book

      Managing Startups: Best Blog Posts

      By: Tom Eisenmann
      Harvard Business School Professor Tom Eisenmann annually compiles the best posts from many blogs on technology startup management, primarily for the benefit of his students. This book makes his latest collection available to the broader entrepreneur community. Divided... View Details
      Keywords: Lean Startup; Startup; Prototyping; MVP; Minimum Viable Product; Freemium; SaaS; A/B Testing; Business Model
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      Eisenmann, Tom, ed. Managing Startups: Best Blog Posts. Sebastopol, CA: O'Reilly Media, Inc., 2013.
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