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Beginning with one small radio station in 1972, Mays went on to create a massive media empire under the name Clear Channel Communications. Mays was...
- February 2017
- Case
Clear Channel (A): The Rise, 1972–2003
By: John R. Wells and Gabriel Ellsworth
At the end of 2003, Clear Channel Communications, Inc., a diversified media group with revenues of $8.9 billion, could claim leadership positions in all three of its main businesses. Clear Channel Broadcasting was the largest radio-station operator in the world, with...
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Keywords:
Clear Channel;
Clear Channel Outdoor;
Radio;
Outdoor Advertising;
Concert Industry;
Lowry Mays;
Federal Communications Commission;
Regulation;
Regulations;
Regulatory Environment;
Jcdecaux;
Media;
Growth Management;
Consolidation;
Competitive Strategy;
Fair Value Accounting;
Advertising;
Acquisition;
Mergers And Acquisitions;
Business Growth And Maturation;
For-profit Firms;
Entertainment;
Music Entertainment;
Television Entertainment;
Public Equity;
Profit;
Revenue;
Geographic Scope;
Multinational Firms And Management;
Government Legislation;
Business History;
Laws And Statutes;
Business Or Company Management;
Growth And Development Strategy;
Marketing Channels;
Industry Structures;
Public Ownership;
Problems And Challenges;
Sales;
Opportunities;
Strategy;
Adaptation;
Business Strategy;
Commercialization;
Competition;
Competitive Advantage;
Corporate Strategy;
Diversification;
Expansion;
Wireless Technology;
Valuation;
Media And Broadcasting Industry;
Entertainment And Recreation Industry;
Advertising Industry;
Music Industry;
United States;
Texas
Wells, John R., and Gabriel Ellsworth. "Clear Channel (A): The Rise, 1972–2003." Harvard Business School Case 717-476, February 2017.
Are you looking for?
Beginning with one small radio station in 1972, Mays went on to create a massive media empire under the name Clear Channel Communications. Mays was...