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Publications

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    • All HBS Web  (97)
      • Faculty Publications  (27)

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      • May 2022
      • Supplement

      Maestro Pizza (B): The Competition Awakens

      By: Ramon Casadesus-Masanell and Fares Khrais
      Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of...  View Details
      Keywords: Competitive Strategy; Competitive Advantage; Competition; Market Entry and Exit; Emerging Markets; Business Startups; Corporate Entrepreneurship; Product Positioning; Disruption; Disruptive Innovation; Advertising; Advertising Campaigns; Social Media; Forecasting and Prediction; Crisis Management; Growth and Development Strategy; Brands and Branding; Product Development; Production; Service Delivery; Business Growth and Maturation; Financial Statements; Cost Management; Analysis; Quality; Performance Consistency; Customer Satisfaction; Profit; Family Ownership; Food and Beverage Industry; Saudi Arabia; Middle East
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      Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (B): The Competition Awakens." Harvard Business School Supplement 722-400, May 2022.
      • May 2022
      • Supplement

      Maestro Pizza (C): Taking the Fight Outside

      By: Ramon Casadesus-Masanell and Fares Khrais
      Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of...  View Details
      Keywords: Competitive Strategy; Competitive Advantage; Competition; Market Entry and Exit; Emerging Markets; Business Startups; Corporate Entrepreneurship; Product Positioning; Disruption; Disruptive Innovation; Advertising; Advertising Campaigns; Social Media; Forecasting and Prediction; Crisis Management; Growth and Development Strategy; Brands and Branding; Product Development; Production; Service Delivery; Business Growth and Maturation; Financial Statements; Cost Management; Analysis; Quality; Performance Consistency; Customer Satisfaction; Profit; Family Ownership; Food and Beverage Industry; Middle East; Saudi Arabia
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      Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza (C): Taking the Fight Outside." Harvard Business School Supplement 722-401, May 2022.
      • May 2022
      • Case

      Maestro Pizza: Coming in Hot!

      By: Ramon Casadesus-Masanell and Fares Khrais
      Maestro Pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of...  View Details
      Keywords: Competitive Strategy; Competitive Advantage; Competition; Market Entry and Exit; Emerging Markets; Business Startups; Corporate Entrepreneurship; Product Positioning; Disruption; Disruptive Innovation; Advertising; Advertising Campaigns; Social Media; Forecasting and Prediction; Crisis Management; Growth and Development Strategy; Brands and Branding; Product Development; Production; Service Delivery; Business Growth and Maturation; Financial Statements; Cost Management; Analysis; Quality; Performance Consistency; Customer Satisfaction; Profit; Family Ownership; Food and Beverage Industry; Middle East; Saudi Arabia
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      Casadesus-Masanell, Ramon, and Fares Khrais. "Maestro Pizza: Coming in Hot!" Harvard Business School Case 722-399, May 2022.
      • March 2022
      • Case

      Abu Issa Holding: Navigating the Qatar Blockade

      By: Mark Egan and Youssef Abdel Aal
      The case follows Ashraf Abu Issa, CEO and chairman of Abu Issa Holding (AIH), as he contemplated the fate of his company’s regional expansion. AIH was a Qatari diversified holding company, whose primary business was luxury retailing and distribution. Abu Issa had set...  View Details
      Keywords: Luxury Retail; Expansion; Equity; Business Divisions; Growth and Development; Market Entry and Exit; Cross-Cultural and Cross-Border Issues; Consumer Products Industry; Saudi Arabia; United Arab Emirates
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      Egan, Mark, and Youssef Abdel Aal. "Abu Issa Holding: Navigating the Qatar Blockade." Harvard Business School Case 222-063, March 2022.
      • January 2022
      • Case

      Fueling a Cleaner Future: ACWA Power and Green Hydrogen

      By: Dennis Yao and Alpana Thapar
      In January 2020, Paddy Padmanathan, president and CEO of ACWA Power, was reflecting on the company’s sixteen-year record of success and thinking about its future growth plans. Founded in 2004, ACWA Power was a Saudi Arabian developer, owner, and operator of power and...  View Details
      Keywords: Green Hydrogen; Energy; Climate Change; Supply Chain; Business Model; Growth and Development Strategy; Green Technology; Projects; Alliances; Environmental Sustainability; Corporate Social Responsibility and Impact; Energy Industry; Saudi Arabia; Middle East; North Africa
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      Yao, Dennis, and Alpana Thapar. "Fueling a Cleaner Future: ACWA Power and Green Hydrogen." Harvard Business School Case 722-381, January 2022.
      • September 2021
      • Case

      Ensuring Your Family’s Future: The Alagil Family Office

      By: Lauren Cohen, Esel Çekin and Fares Khrais
      Muhammad Alagil was a second-generation leader in the well-known Alagil Family Group of businesses in Saudi Arabia and co-founder and chairman of its family office, Jarir Company for Commercial Investments (Jarir Investments). The case opens in 2021 with Alagil...  View Details
      Keywords: Family Office; Second-generation; Third-generation; Investments; Philanthropy; Family Business; Investment; Finance; Financial Markets; Philanthropy and Charitable Giving; Saudi Arabia; Middle East
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      Cohen, Lauren, Esel Çekin, and Fares Khrais. "Ensuring Your Family’s Future: The Alagil Family Office." Harvard Business School Case 222-034, September 2021.
      • August 2021 (Revised November 2021)
      • Case

      The NCB Capital Turnaround: Waking the Sleeping Giant

      By: Sandra J. Sucher, Gamze Yucaoglu, Shalene Gupta and Fares Khrais
      The case opens in 2019, five years after, Sarah Al Suhaimi, CEO of NCB Capital (NCBC), the investment arm of Saudi’s largest bank, NCB, took the helm. Having successfully turned the business to make it the market leader, she was contemplating her next steps as...  View Details
      Keywords: Turnaround; Investment Banking; Financial Institutions; Change Management; Leadership; Business Model; Strategy; Business and Stakeholder Relations; Management Teams; Asset Management; Growth and Development Strategy; Saudi Arabia
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      Sucher, Sandra J., Gamze Yucaoglu, Shalene Gupta, and Fares Khrais. "The NCB Capital Turnaround: Waking the Sleeping Giant." Harvard Business School Case 322-043, August 2021. (Revised November 2021.)
      • July 2020 (Revised September 2020)
      • Case

      Property Finder's Strategy for Online Classifieds in the MENA Region

      By: Krishna G. Palepu, Gamze Yucaoglu and Fares Khrais
      The case opens in 2020 as Michael Lahyani, founder and CEO of Property Finder, Dubai’s leading online real estate classifieds portal, contemplates the company’s five-year growth strategy.
      Since its founding in 2005 in the United Arab Emirates (UAE), Property...  View Details
      Keywords: General Business; Real Estate; Entrepreneurship; Property; Strategy; Emerging Markets; Growth Management; Online Technology; Real Estate Industry; Technology Industry; United Arab Emirates; Saudi Arabia; Egypt; Turkey
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      Palepu, Krishna G., Gamze Yucaoglu, and Fares Khrais. "Property Finder's Strategy for Online Classifieds in the MENA Region." Harvard Business School Case 321-009, July 2020. (Revised September 2020.)
      • April 7, 2020
      • Editorial

      The Pandemic and the Price of Power

      By: Rawi Abdelal
      Keywords: Energy Industry; Russia; Saudi Arabia
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      Abdelal, Rawi. "The Pandemic and the Price of Power." Russia in Global Affairs (April 7, 2020).
      • August 2019 (Revised March 2022)
      • Case

      Family Matters: Governance at the Zamil Group

      By: Christina R. Wing, Suraj Srinivasan and Esel Çekin
      This case focuses on a large Saudi Arabian industrial conglomerate and family business Zamil Group’s corporate and family governance journey. The 12 sons of the founder led and grew the group successfully after taking over from their father in 1961. The secret to their...  View Details
      Keywords: Middle East; Family Ownership; Family-owned Business; Saudi Arabia; Family Business; Governance; Organizational Structure; Values and Beliefs; Steel Industry; Industrial Products Industry; Middle East; Saudi Arabia; Bahrain
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      Wing, Christina R., Suraj Srinivasan, and Esel Çekin. "Family Matters: Governance at the Zamil Group." Harvard Business School Case 620-009, August 2019. (Revised March 2022.)
      • March 2019 (Revised May 2019)
      • Case

      Fetchr: A New Way of Last Mile Delivery

      By: V.G. Narayanan and Eren Kuzucu
      By mid-2016, five years of aggressive growth had transformed Fetchr from a small logistics startup to a 1,000-employee, full-fledged last-mile delivery company operating across four countries in the Middle East and North Africa (MENA). Already beneficiaries of the...  View Details
      Keywords: Startup; Decision; Financial Strategy; UAE; KSA; MENA; Cost Accounting; Business Model; Business Startups; Transformation; Cost Management; Strategy; Disruptive Innovation; Technological Innovation; Growth and Development Strategy; Growth Management; Logistics; Service Delivery; Supply Chain Management; Performance Evaluation; Mathematical Methods; Mobile and Wireless Technology; Transportation Networks; Middle East; United Arab Emirates; Dubai; Bahrain; Egypt; Saudi Arabia; North Africa
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      Narayanan, V.G., and Eren Kuzucu. "Fetchr: A New Way of Last Mile Delivery." Harvard Business School Case 119-018, March 2019. (Revised May 2019.)
      • February 2019
      • Teaching Note

      Almarai Company: Milk and Modernization in the Kingdom of Saudi Arabia

      By: Kristin Fabbe and Natalie Kindred
      Teaching Note for HBS No. 719-020.  View Details
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      Fabbe, Kristin, and Natalie Kindred. "Almarai Company: Milk and Modernization in the Kingdom of Saudi Arabia." Harvard Business School Teaching Note 719-064, February 2019.
      • January 2019 (Revised November 2019)
      • Case

      Ajeej Capital: Investing in Emerging Markets

      By: Luis M. Viceira and Eren Kuzucu
      In October 2007, Tarek Sakka and Fouad Dajani launched Ajeej Capital, the first independent investment advisory in the MENA region. Fittingly named ajeej, an Arabic word that translates to “growth and propagation in a chaotic setting,” the firm’s AUM grew from $20...  View Details
      Keywords: Security Selection; Investments; Growth; Culture; UAE; Finance; Asset Management; Emerging Markets; Capital Markets; Investment; Growth Management; Risk Management; Middle East; Saudi Arabia; Dubai; United Arab Emirates; Egypt; North Africa
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      Viceira, Luis M., and Eren Kuzucu. "Ajeej Capital: Investing in Emerging Markets." Harvard Business School Case 219-029, January 2019. (Revised November 2019.)
      • January 2019
      • Case

      King Abdullah Economic City: Population Drivers and Cash Flow

      By: John D. Macomber
      CEO of high profile new economic city in Saudi Arabia must decide how to allocate limited investment funds across projects under duress. Issues include understanding core economic drivers; planning infrastructure investment and return; attracting multinationals; and...  View Details
      Keywords: Urban Development; Infrastructure; Project Finance; Resource Allocation; Decision Making; City; Real Estate Industry; Saudi Arabia
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      Macomber, John D. "King Abdullah Economic City: Population Drivers and Cash Flow." Harvard Business School Case 219-079, January 2019.
      • November 2018 (Revised April 2019)
      • Technical Note

      Saudi Arabia: A Brief Background

      By: Kristin Fabbe, Natalie Kindred and Safwan Al-Amin
      This note provides a brief overview of the history of Saudi Arabia as well as the economic and political context in 2018. The note is an essential supplement to the case “Almarai Company: Milk and Modernization in the Kingdom of Saudi Arabia,” HBS No. 719-020, but is...  View Details
      Keywords: Kingdom Of Saudi Arabia; Public Policy; Economic Development; Monarchy; Islam; Gulf; GCC; Business And Government; Vision 2030; National Strategy; Economic Diversification; OPEC; Oil; Energy Policy; Strategy; Government and Politics; Policy; Diversification; Economy; Energy; History; Saudi Arabia; Middle East
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      Fabbe, Kristin, Natalie Kindred, and Safwan Al-Amin. "Saudi Arabia: A Brief Background." Harvard Business School Technical Note 719-043, November 2018. (Revised April 2019.)
      • November 2018 (Revised May 2019)
      • Case

      Almarai Company: Milk and Modernization in the Kingdom of Saudi Arabia

      By: Kristin Fabbe, Safwan Al-Amin, Esel Cekin and Natalie Kindred
      With SAR 14 billion ($3.7 billion) in 2017 revenues, Almarai was Saudi Arabia’s largest dairy producer, distributor, and marketer, with a large portfolio of branded dairy products, juices, bakery goods, and infant formula and a sales presence across the Gulf region,...  View Details
      Keywords: Dairy; Agriculture; Kingdom Of Saudi Arabia; Almarai; Schorderet; Food Security; Public Policy; Self Sufficiency; Gulf; GCC; Business And Government; Agribusiness; Marketing; Distribution; Change Management; Leading Change; Strategy; Government and Politics; Policy; Diversification; Integration; Horizontal Integration; Vertical Integration; Food; Brands and Branding; Growth and Development Strategy; Business and Government Relations; Agriculture and Agribusiness Industry; Food and Beverage Industry; Consumer Products Industry; Saudi Arabia; Middle East
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      Fabbe, Kristin, Safwan Al-Amin, Esel Cekin, and Natalie Kindred. "Almarai Company: Milk and Modernization in the Kingdom of Saudi Arabia." Harvard Business School Case 719-020, November 2018. (Revised May 2019.)
      • November 2018
      • Case

      Yatooq: Longing for Arabic Coffee

      By: Mark Roberge, Gamze Yucaoglu and Samer Al-Rachedy
      As one of the few female entrepreneurs in Saudi Arabia, Lateefa Alwaalan had been trying to produce the perfect cup of Arabic coffee for over a decade. In 2007, she began testing various coffee blends, which she later branded Yatooq, the Arabic word for “craving” or...  View Details
      Keywords: Entrepreneurial Sales; Entrepreneurial Selling; Entrepreneurial Marketing; Barrier To Entry; Business Start-ups; Yatooq; Entrepreneurship; Private Sector; For-Profit Firms; Business Strategy; Patents; Business Startups; Strategic Planning; Competitive Strategy; Adaptation; Corporate Entrepreneurship; Corporate Strategy; Food and Beverage Industry; Saudi Arabia; Asia
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      Roberge, Mark, Gamze Yucaoglu, and Samer Al-Rachedy. "Yatooq: Longing for Arabic Coffee." Harvard Business School Case 819-075, November 2018.
      • January 2016 (Revised October 2016)
      • Case

      Saudi Aramco and Corporate Venture Capital

      By: Joseph B. Fuller, Matthew Rhodes-Kropf and Nathaniel Burbank
      Saudi Aramco launched an internal venture capital arm in 2011, which promptly became the world's largest investor in energy related startups. In choosing to proceed, the company's New Business Development unit (NPD) wrestled with a number of challenges. How should the...  View Details
      Keywords: Venture Capital; Corporate Entrepreneurship; Energy Industry; Saudi Arabia
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      Fuller, Joseph B., Matthew Rhodes-Kropf, and Nathaniel Burbank. "Saudi Aramco and Corporate Venture Capital." Harvard Business School Case 816-068, January 2016. (Revised October 2016.)
      • April 2014 (Revised February 2015)
      • Case

      Saudi Arabia: Finding Stability after the Arab Spring

      By: Richard H.K. Vietor and Hilary White
      In 2015, King Salman of Saudi Arabia was juggling several balls as the kingdom's new monarch. At home, there were pressures for liberalization, from women and youth, and pressures for more conservative religious observance and policy from the Muslim "ulema." His...  View Details
      Keywords: Economy; Policy; Balance and Stability; Change; Saudi Arabia
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      Vietor, Richard H.K., and Hilary White. "Saudi Arabia: Finding Stability after the Arab Spring." Harvard Business School Case 714-053, April 2014. (Revised February 2015.)
      • February 2013 (Revised February 2013)
      • Case

      King Abdullah Economic City in 2009: Population Drivers and Cash Flow

      By: John D. Macomber
      CEO of high profile new economic city in Saudi Arabia must decide how to allocate limited investment funds across projects under duress. Issues include understanding core economic drivers, planning infrastructure investment and return, attracting multinationals, energy...  View Details
      Keywords: Urban Development; Infrastructure; Real Estate Industry; Saudi Arabia
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      Macomber, John D. "King Abdullah Economic City in 2009: Population Drivers and Cash Flow." Harvard Business School Case 213-095, February 2013. (Revised February 2013.)
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