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James I. Cash
Professor Cash received a Bachelor of Science degree in Mathematics from Texas Christian University; a Master of Science in Computer Science from Purdue University's Graduate School of Mathematical Sciences; and a Doctor of Philosophy in Management Information Systems (MIS) from Purdue University's Krannert Graduate School of Management. He joined the Harvard Business School faculty in...
Faculty
James E. Austin
Dr. Austin holds the Eliot I. Snider and Family Professor of Business Administration, Emeritus at the Harvard Business School. Previously he held the John G. McLean Professorship and the Richard P. Chapman Professorship. He has been a member of the Harvard University faculty since 1972. He was the Co-Founder and Chair of the HBS Social Enterprise Initiative. He held a joint appointment as a...
Faculty
James L. Heskett
James L. Heskett is UPS Foundation Professor Emeritus at the Harvard Business School and author of his latest book, With From Within: Build Organizational Culture for Competitive Advantage. He completed his Ph.D. at the Graduate School of Business, Stanford University, and has been a member of the faculty of The Ohio State University as well as President of Logistics Systems, Inc. Since 2000, he...
Faculty
James K. Sebenius
JAMES K. SEBENIUS specializes in analyzing and advising on complex negotiations. He holds the Gordon Donaldson Professorship of Business Administration at Harvard Business School. In 1993, he took the lead in the School's decision--unique among major business schools--to make negotiation a required course in the MBA Program and to create a Negotiation Unit (department) which he headed for several...
Faculty
James W. Riley
James Riley is an Assistant Professor of Business Administration in the Organizational Behavior Unit at Harvard Business School. He teaches LEAD in the MBA required curriculum. Professor Riley is an economic sociologist. He conducts ethnographic research to produce qualitative studies on the role of status, norms, social valuations, and organizational culture within innovation-driven...
Faculty
James J. Dowd
James J. Dowd is Senior Fellow in Executive Education at Harvard Business School, a faculty appointment he has held since 2004. In that role, he works closely with CEOs, CHROs, and their teams to design and deliver custom executive education programs. In addition to teaching leadership and change, he typically serves as faculty chair in these programs, engaging faculty colleagues with relevant...
- December 2013 (Revised July 2015)
- Case
VP Group: Vegpro Grows Beyond Kenya
By: Jose Alvarez and Natalie Kindred
In 2013, Kenyan horticulture producer and exporter VP Group is weighing potential expansion opportunities against the growing risks in its production and export markets. With $121 million in 2012 revenues, VP Group has grown rapidly in recent years by expanding its...
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Keywords:
James Cartwright;
Bharat Patel;
Umang Patel;
Vegpro;
VP Group;
Kenya;
Nairobi;
Africa;
Vegetables;
Flowers;
Marks & Spencer;
Sainsbury's;
Horticulture;
Sugar;
Growth;
Diversification;
Freighting;
Agribusiness;
Plant-Based Agribusiness;
Trade;
Marketing;
Marketing Strategy;
Vertical Integration;
Supply Chain;
Employees;
Growth and Development Strategy;
Agriculture and Agribusiness Industry;
Shipping Industry;
Kenya;
Nairobi;
Africa;
United Kingdom;
Europe;
Ethiopia;
Ghana
Alvarez, Jose, and Natalie Kindred. "VP Group: Vegpro Grows Beyond Kenya." Harvard Business School Case 514-055, December 2013. (Revised July 2015.)