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- October 24, 2023
- Article
10 Beliefs That Get in the Way of Organizational Change
By: Frances X. Frei and Anne Morriss
In their new book, Move Fast and Fix Things, Frances Frei and Anne Morriss outline five strategies to help leaders tackle their hardest problems and quickly make change. Their final strategy is to execute your plan with a sense of urgency. They argue that most...
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- Fall 2024
- Article
The Three Traps That Stymie Reinvention: Organizational Identity, Architecture, and Collaboration Can Be Either Assets or Liabilities to Pursuing Growth in New Sectors
By: Ryan Raffaelli
In more than a decade of researching innovation, I have observed how organizations respond to new opportunities, technological changes, or unexpected market shifts that threaten to upend their current business model. This process, which I call reinvention, may occur...
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- September 2024
- Case
Faena: Magic in Mid-Miami Beach
By: Robin Greenwood, Denise Han, Dave Habeeb and Ruth Page
The link to this multimedia case should be provided to students in advance as preparation for classroom case discussion.
This multimedia case follows real estate developer Alan Faena as he expanded his luxury development business from Argentina to the United States....
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Keywords:
Development;
Real Estate;
Hotels;
Luxury;
Urban Development;
Sustainable Cities;
Design;
Markets;
Transformation;
Cost vs Benefits;
Economic Growth;
Private Sector;
Public Sector;
Economic Slowdown and Stagnation;
Cultural Entrepreneurship;
Financial Strategy;
Investment Return;
Geographic Location;
Urban Scope;
Corporate Accountability;
Collaborative Innovation and Invention;
Business and Community Relations;
Business and Government Relations;
Opportunities;
Culture;
Value Creation;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Florida;
Miami;
Argentina;
Buenos Aires
- September 24, 2024
- Article
4 Steps That Can Optimize Your Sales Process
By: Frank V. Cespedes, Scott Peterson and Daniel Weinfurter
Closing a sale is the result of earlier actions such as customer discovery, lead qualification, and performance management. Framework IT improved its sales process by better qualifying prospects, understanding key stakeholders, and promoting its differentiators,...
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- September 2024
- Case
InfraCredit and the Project Inception Facility
By: John Macomber, Namrata Arora and Maagatha Kalavadakken
Around the world, large infrastructure projects are frequently stymied by the high cost and high uncertainty of the project inception phase: the research and engineering and planning prior to financial close and start of construction. Could there be a new kind of...
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- September 2024
- Supplement
National Public Broadcasting (B)
By: Richard S. Ruback and Royce Yudkoff
Pre-abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details.
Abstract: This (B) case supplement is designed for use by faculty only to support classroom instruction in conjunction with "National...
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- September 2024 (Revised September 2024)
- Case
River Remedy: Navigating Mississippi’s Medical Marijuana Market
By: Robin Greenwood, Richard S. Ruback and Robert Ialenti
MBA student William Chism, the founder of fully integrated medical marijuana company based in Mississippi, must respond to a significant disruption in the fledgling industry. In late 2023, Rapid Analytics, one of two active licensed testing facilities, has its...
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Keywords:
Plant-Based Agribusiness;
Business Growth and Maturation;
Forecasting and Prediction;
Microeconomics;
Local Range;
Government Legislation;
Demand and Consumers;
Supply and Industry;
Competition;
Competitive Strategy;
Agriculture and Agribusiness Industry;
Agriculture and Agribusiness Industry;
Mississippi
- September 2024
- Case
Barbie: Reviving a Cultural Icon at Mattel (Abridged)
The 2023 release of live-action film Barbie, and its accompanying marketing blitz, incited a worldwide Barbie craze. Suddenly Barbie was everywhere, a celebrated icon reinstated at the forefront of cultural conversation. This goodwill stood in contrast to decades of...
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- August 2024
- Case
Novo Nordisk Foundation
By: Debora L. Spar and Julia Comeau
In 2024, Novo Nordisk A/S was one of the most profitable firms in the world, thanks largely to just two GLP-1-based drugs, Ozempic and Wegovy. Unusually, this incredibly profitable firm was controlled not by individual private shareholders, but by a non-profit...
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- August 2024
- Case
The Walt Disney Company: Management Guidance
By: Joseph Pacelli and James Weber
In November 2023, financial analyst Aurora Fee was forecasting The Walt Disney Company’s earnings and stock price, with the goal of providing an investment recommendation to her clients. Disney, one of the world’s largest media and entertainment companies, had just...
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- 2024
- Book
Smart Rivals: How Innovative Companies Play Games That Tech Giants Can't Win
By: Feng Zhu and Bonnie Yining Cao
A fresh, research-based look at how companies can better compete, on their own terms, with tech giants.
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- August 2024
- Case
Barbie: Reviving a Cultural Icon at Mattel
The 2023 release of live-action film Barbie, and its accompanying marketing blitz, incited a worldwide Barbie craze. Suddenly Barbie was everywhere, a celebrated icon reinstated at the forefront of cultural conversation. This goodwill stood in contrast to decades of...
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- August 2024
- Case
Keurig: A Return to Growth
By: David Fubini and Patrick Sanguineti
By the early 2010s, Keurig Green Mountain (KGM) had lost the momentum that had made it the name in at-home coffee brewing in North America. Following a series of product missteps, negative media scrutiny, and ongoing challenges to its partner relationships, in late...
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- August 2024
- Case
Quickmart: Sustaining Growth in a Challenging Economic Environment
By: Ramon Casadesus-Masanell and Kuria Kamau
In July 2023, Peter Kang’iri, the Chief Executive Officer (CEO) of Quickmart, Kenya’s second-largest retail chain, sat in his Nairobi office reviewing the company’s first half financial results before the weekly executive committee (EXCO) meeting. The company was in...
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- July 2024
- Case
RMZ 4.0: 'How fast do we want to run?'
By: Boris Groysberg and Sarah L. Abbott
In 2023, RMZ Corporation (“RMZ”) a large family-owned real estate firm based in Bengaluru, India, announced plans to transform from a commercial real estate developer to a diversified alternative asset owner. Over the next 5 years, RMZ looked to grow its real estate...
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- July 2024
- Case
Porsche
By: Stefan Thomke and Daniela Beyersdorfer
The case reveals how Porsche has become one of the world’s leading car companies. Central to Porsche’s growth strategy is creating great products, including its legendary 911 Carrera sportscar, and offering innovative customer experiences. As the automotive industry...
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- July 2024
- Case
Google Stadia: Game On or Game Over?
By: Derek C. M. van Bever and Akshat Agrawal
This case explores Google leadership's decision to pursue its cloud gaming innovation, Google Stadia, following disappointing early uptake by premium videogamers, the segment of the market that Google had targeted. Google had invested substantial resources and time...
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- July 2024
- Case
ZEISS: Commercializing Science
By: Maria P. Roche, Carlota Moniz and Daniela Beyersdorfer
Karl Lamprecht, President and CEO of the ZEISS AG Group, mused on how far ZEISS had come in 175 years of being a pioneer in optics, and how the course he had charted since taking the helm of the company could keep it on track. In his role, he oversaw the four core...
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Keywords:
Business Model;
Business Organization;
Decisions;
Business Strategy;
Competition;
Business History;
Collaborative Innovation and Invention;
Independent Innovation and Invention;
Disruptive Innovation;
Innovation and Management;
Innovation Strategy;
Technological Innovation;
Growth and Development Strategy;
Knowledge Sharing;
Industry Growth;
Monopoly;
Organizational Culture;
Supply Chain;
Supply Chain Management;
Relationships;
Partners and Partnerships;
Risk and Uncertainty;
Adaptation;
Commercialization;
Semiconductor Industry;
Technology Industry;
Germany;
Europe
- July 2024
- Case
Jacqueline Cook at Vendasta: Debating an IPO
By: Reza Satchu, Tom Quinn and Andrew Kosc
In May 2021, after a surge in demand for digital services that prompted high valuations for startups across the Canadian tech sector, Saskatchewan-based Vendasta entered the final stages of the initial public offering (IPO) process. COO Jacqueline Cook had invested her...
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Keywords:
Business Growth and Maturation;
Business Startups;
Interpersonal Communication;
Cost vs Benefits;
Forecasting and Prediction;
Business Cycles;
Entrepreneurship;
Fairness;
Capital Markets;
Private Equity;
Investment Banking;
Stock Options;
Financial Markets;
Initial Public Offering;
Institutional Investing;
Price Bubble;
Digital Platforms;
Digital Transformation;
Internet and the Web;
Leadership;
Growth and Development Strategy;
Managerial Roles;
Agreements and Arrangements;
Going Public;
Ownership Stake;
Performance Expectations;
Work-Life Balance;
Strategic Planning;
Business and Stakeholder Relations;
Rank and Position;
Risk and Uncertainty;
Opportunities;
Happiness;
Reputation;
Status and Position;
Well-being;
Information Technology Industry;
Retail Industry;
Canada
- July 2024
- Case
Wizards of the Coast and Magic: The Rebounding
By: Boris Groysberg and Tom Quinn
This case traces the history and growth of the Magic: The Gathering trading card game. From its development in 1993 by tiny studio Wizards of the Coast, to Wizards’ acquisition by toy giant Hasbro in 1999, to its evolution into a billion-dollar brand in 2023,...
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Keywords:
Business Growth and Maturation;
Change Management;
Transformation;
Cost vs Benefits;
Business Cycles;
Games, Gaming, and Gambling;
Global Strategy;
Growth and Development;
Selection and Staffing;
Collaborative Innovation and Invention;
Innovation Leadership;
Intellectual Property;
Job Design and Levels;
Knowledge Use and Leverage;
Leading Change;
Growth and Development Strategy;
Growth Management;
Management Succession;
Risk Management;
Brands and Branding;
Product Positioning;
Organizational Change and Adaptation;
Competitive Strategy;
Competitive Advantage;
Expansion;
Mergers and Acquisitions;
Product Development;
Entertainment and Recreation Industry;
United States;
Washington (state, US);
Seattle;
Japan