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- February 03, 2021
- Article
Reimagining the Balanced Scorecard for the ESG Era
By: Robert S. Kaplan and David McMillan
Companies are increasingly aware that their customers and society in general expect businesses to adopt and work towards social and environmental objectives as well as the traditional financial ones. This involves not only re-evaluating firms’ models but re-imagining...
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- 2020
- Working Paper
'Repayment-by-Purchase' Helps Consumers to Reduce Credit Card Debt
By: Grant E. Donnelly, Cait Lamberton, Stephen Bush, Zoe Chance and Michael I. Norton
Many consumers struggle to repay their credit card debt, in part because paying small portions of large bills often feels fruitless. We introduce a novel credit card payment option—repayment-by-purchase—and examine its influence on both the amount consumers’ repay and...
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- September 2020
- Case
Algramo
By: Michael Chu, Monica Silva and Mariana Cal
Founded in 2013 by José Manuel Moller in Chile, Algramo first became known for addressing the “poverty tax” (the surcharge paid by lower income families for staples sold in smaller sizes) through specially-designed dispensers in low-income neighborhood grocery stores...
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Keywords:
Packaging-as-a-wallet;
Plastic Waste;
Business At The Base Of The Pyramid;
Reusable Packaging;
Alliances With Fmcgs To Meet Esg Goals;
Social Entrepreneurship;
Environmental Sustainability;
Strategy;
Value Creation;
goals And objectives;
Business Model;
Consumer Products Industry;
Latin America;
South America;
Chile
- September 2020 (Revised October 2020)
- Case
Moderna (A)
By: Marco Iansiti, Karim R. Lakhani, Hannah Mayer and Kerry Herman
In summer 2020, Stephane Bancel, CEO of biotech firm Moderna, faces several challenges as his company races to develop a vaccine for COVID-19. The case explores how a company builds a digital organization, and leverages artificial intelligence and other digital...
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- September 2020 (Revised November 2020)
- Supplement
Student Success at Georgia State University (B)
By: Michael W. Toffel, Robin Mendelson and Julia Kelley
This is a supplement to the Student Success at Georgia State University (A) case. The (B) case includes the results of a randomized control trial that Georgia State conducted to test education technology start-up AdmitHub’s chatbot solution as a strategy for improving...
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Keywords:
Education;
Higher Education;
Learning;
Curriculum And Courses;
Demographics;
Diversity;
Ethnicity;
Income;
Race;
Values And Beliefs;
Leadership;
goals And objectives;
Measurement And Metrics;
Operations;
Organizations;
Mission And Purpose;
Organizational Culture;
Outcome Or Result;
Performance;
Performance Effectiveness;
Performance Evaluation;
Performance Improvement;
Planning;
Strategic Planning;
Social Enterprise;
Nonprofit Organizations;
Social Issues;
Wealth And Poverty;
Equality And Inequality;
Technology;
Technology Platform;
Education Industry;
Atlanta
- September 2020 (Revised November 2020)
- Case
Student Success at Georgia State University (A)
By: Michael W. Toffel, Robin Mendelson and Julia Kelley
Georgia State University had developed a reputation for driving student success by nearly doubling its graduation rate for students of all racial, ethnic, and socioeconomic backgrounds. It did so while growing its student body and the proportion of Black/African...
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Keywords:
Education;
Higher Education;
Learning;
Curriculum And Courses;
Demographics;
Diversity;
Ethnicity;
Income;
Race;
Leadership;
goals And objectives;
Measurement And Metrics;
Operations;
Organizations;
Mission And Purpose;
Organizational Culture;
Outcome Or Result;
Performance;
Performance Effectiveness;
Performance Evaluation;
Service Operations;
Performance Improvement;
Planning;
Strategic Planning;
Social Enterprise;
Nonprofit Organizations;
Social Issues;
Wealth And Poverty;
Equality And Inequality;
Technology;
Technology Platform;
Education Industry;
Atlanta
- September–October 2020
- Article
Managing Churn to Maximize Profits
By: Aurelie Lemmens and Sunil Gupta
Customer defection threatens many industries, prompting companies to deploy targeted, proactive customer retention programs and offers. A conventional approach has been to target customers either based on their predicted churn probability or their responsiveness to a...
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- August 2020
- Background Note
Six Simple Steps to Action Planning
By: Tsedal Neeley
As a leader, you will need to master action plans to implement solutions that advance your organizational goals. Here are six simple steps to diagnosing situations and systematically developing action plans.
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- July 2020
- Article
The Role of Interdependence in the Microfoundations of Organization Design: Task, Goal, and Knowledge Interdependence
By: Marlo Raveendran (formerly Goetting), Luciana Silvestri and Ranjay Gulati
Interdependence is a core concept in organization design, yet one that has remained consistently understudied. Current notions of interdependence remain rooted in seminal works, produced at a time when managers’ near-perfect understanding of the task at hand drove the...
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- June 2020
- Case
Career Karma: Growth in a Time of Global Uncertainty (A)
By: Laura Huang, Elizabeth Jiang and Brandon Yu
Career Karma is a startup focused on helping individuals looking to transition careers into computer engineering roles or similar fields by preparing them for formal technical training programs, or “coding bootcamps,” that would lead to a successful career pivot upon...
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Keywords:
Business Ventures;
Business Growth And Maturation;
Business Plan;
Business Startups;
Education;
Training;
Entrepreneurship;
Corporate Entrepreneurship;
Social Entrepreneurship;
Management;
goals And objectives;
Growth And Development Strategy;
Growth Management;
Marketing Strategy;
Organizations;
Mission And Purpose;
Personal Development And Career;
Health Pandemics;
Technology Industry;
Education Industry;
Employment Industry
- June 2020
- Supplement
Career Karma: Growth in a Time of Global Uncertainty (B)
By: Laura Huang and Elizabeth Jiang
This (B) case expands upon the journey of Career Karma’s three founders by presenting a fictionalized Investor Meeting scenario.
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Keywords:
Business Ventures;
Business Growth And Maturation;
Business Plan;
Business Startups;
Education;
Training;
Entrepreneurship;
Corporate Entrepreneurship;
Social Entrepreneurship;
Management;
goals And objectives;
Growth And Development Strategy;
Growth Management;
Marketing Strategy;
Organizations;
Mission And Purpose;
Personal Development And Career;
Technology Industry;
Education Industry;
Employment Industry
- 2020
- Working Paper
Iterative Coordination and Innovation
By: Sourobh Ghosh and Andy Wu
Agile management practices from the software industry continue to transform the way organizations innovate across industries, yet they remain understudied in the organizations literature. We investigate the widespread Agile practice of iterative coordination: frequent...
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- 2020
- Chapter
Team Reflexivity
By: Michaéla Schippers, Amy C. Edmondson and Michael A. West
Many teams face the problem of process loss, or suboptimal functioning, with sometimes serious consequences, such as medical errors. Team reflexivity—a deliberate process of discussing team goals, processes, or outcomes—can aid in optimizing team performance. In the...
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- December 2019
- Case
Steemit: A New Social Media?
By: Ramon Casadesus-Masanell, Alexander White and Karen Elterman
This case discusses the alternative social media site Steemit, including the principles it was founded on in 2016 and the challenges it faced in 2019. Steemit was a blockchain-based platform that aimed to differentiate itself from other social media companies by...
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Keywords:
Social Media;
Decision Making;
Decisions;
Voting;
Economic Systems;
Money;
Fairness;
Values And Beliefs;
goals And objectives;
Market Platforms;
Product Design;
Design;
Problems And Challenges;
Network Effects;
Motivation And Incentives;
Social And Collaborative Networks;
Reputation;
Business Strategy;
Competition;
Online Technology;
Entertainment And Recreation Industry;
United States;
Virginia;
New York (city, Ny)
- 2019
- Working Paper
The Effect of Systems of Management Controls on Misreporting
By: Aishwarrya Deore, Susanna Gallani and Ranjani Krishnan
Organizations use systems of controls to encourage goal congruent employee behavior. Some control instruments within the system (e.g., cultural controls) guide employees and align their behavioral choices with organizational values, while other instruments (e.g.,...
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- October 2019 (Revised December 2019)
- Case
Swizz Beatz and Alicia Keys: A Power Couple
By: Boris Groysberg, Annelena Lobb and Sarah Mehta
Set in 2018, this case follows married couple and music industry titans Swizz Beatz and Alicia Keys as they consider how best to use their platforms to achieve their goals. Since achieving professional success in the music industry early in their lives, Swizz and Keys...
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- September 2019 (Revised May 2020)
- Case
Keroche (A): Fighting for Share in the Kenyan Alcoholic Drinks Market
By: Ramon Casadesus-Masanell and Pippa Tubman Armerding
This case discusses the challenges faced by Kenyan alcoholic drinks producer Keroche Industries Limited in 2003, when the Kenyan government accused the company of manufacturing and selling substandard alcoholic drinks, revoked its liquor licenses, and shut down its...
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Keywords:
Keroche;
Alcohol;
Wine;
Manufacturing;
Informal Market;
Regulation;
Illicit;
Illegal;
Shutdown;
Factory;
Low-income Consumers;
Multinational;
Local;
Government;
Allegations;
Accusations;
Negative Press;
Eabl;
Tusker;
Beer;
Sab;
Chang'aa;
Naivasha;
Rift Valley;
East Africa;
Lawsuit;
Legal Battle;
Business Ventures;
Business Exit Or Shutdown;
Business Growth And Maturation;
Business Startups;
Production;
Safety;
Quality;
Distribution;
Small Business;
Family Business;
Crime And Corruption;
Customer Focus And Relationships;
Decisions;
Income;
Demographics;
Geographic Scope;
Geographic Location;
Goods And Commodities;
Government Legislation;
Growth And Development;
Business History;
Lawsuits And Litigation;
Laws And Statutes;
Lawfulness;
goals And objectives;
Consumer Behavior;
Market Entry And Exit;
Problems And Challenges;
Social Issues;
Poverty;
Strategy;
Competition;
Entrepreneurship;
Manufacturing Industry;
Food And Beverage Industry;
Kenya;
Nairobi;
Africa
- September 2019
- Supplement
Keroche (B): Considering Entry into the Kenyan Beer Market
By: Ramon Casadesus-Masanell and Pippa Tubman Armerding
This case discusses the situation of the Kenyan alcoholic drinks producer Keroche in July 2004, when co-founder Tabitha Karanja was debating whether to enter the Kenyan beer market. Doing so would mean direct competition with the multinational EABL in an industry and...
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Keywords:
Keroche;
Alcohol;
Alcoholic Drinks;
Alcoholic Beverages;
Beverages;
Drinks;
Wine Industry;
Wine;
Fortified Wine;
Viena;
Beer;
Beer Market;
Manufacturing;
Production Capacity;
Capacity;
Growth;
Regulated;
Unregulated;
Informal;
Informal Market;
Regulation;
Illicit;
Illegal;
Substandard;
Dangerous;
Shutdown;
Factory;
Safe;
Affordable;
Low-income Consumers;
Business Growth And Maturation;
Business Startups;
Production;
Investment;
Safety;
Quality;
Small Business;
Family Business;
Crime And Corruption;
Customer Focus And Relationships;
Decisions;
Income;
Demographics;
Geographic Scope;
Geographic Location;
Goods And Commodities;
Government Legislation;
Growth And Development;
Business History;
Lawsuits And Litigation;
Laws And Statutes;
Lawfulness;
goals And objectives;
Consumer Behavior;
Market Entry And Exit;
Problems And Challenges;
Social Issues;
Poverty;
Strategy;
Competition;
Entrepreneurship;
Marketing;
Manufacturing Industry;
Food And Beverage Industry;
Kenya;
Nairobi;
Africa
- September 2019 (Revised May 2020)
- Supplement
Keroche (C): The Excise Tax Increase
By: Ramon Casadesus-Masanell and Pippa Tubman Armerding
This case discusses the Kenyan government’s decision to increase excise taxes on wines in 2007. The tax increase would cause an average increase in price of 367% on Keroche’s fortified wines. Meanwhile, Keroche’s competitor EABL had effectively lobbied the government...
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Keywords:
Keroche;
Alcohol;
Alcoholic Drinks;
Alcoholic Beverages;
Beverages;
Drinks;
Wine Industry;
Wine;
Fortified Wine;
Business Ventures;
Business Exit Or Shutdown;
Business Growth And Maturation;
Business Startups;
Small Business;
Family Business;
Crime And Corruption;
Customer Focus And Relationships;
Decisions;
Income;
Demographics;
Geographic Scope;
Geographic Location;
Goods And Commodities;
Government Legislation;
Growth And Development;
Business History;
Lawsuits And Litigation;
Laws And Statutes;
Lawfulness;
goals And objectives;
Consumer Behavior;
Market Entry And Exit;
Problems And Challenges;
Safety;
Social Issues;
Poverty;
Strategy;
Competition;
Entrepreneurship;
Manufacturing Industry;
Food And Beverage Industry;
Kenya;
Nairobi;
Africa
- September 2019 (Revised May 2020)
- Supplement
Keroche (D): Transforming the Core Business
By: Ramon Casadesus-Masanell and Pippa Tubman Armerding
This case describes Keroche co-founder Tabitha Karanja’s decision to exit the wine business following the Kenyan government’s 2007 increase in excise taxes on wine. In August 2007, Keroche introduced the vodka drink Viena Ice as a replacement for its fortified wines,...
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Keywords:
Keroche;
Alcohol;
Alcoholic Beverages;
Alcoholic Drinks;
Beverages;
Drinks;
Wine Industry;
Wine;
Fortified Wine;
Viena;
Viena Ice;
Beer;
Beer Market;
Premium Beer;
Manufacturing;
Summit Lager;
Business Ventures;
Business Exit Or Shutdown;
Business Growth And Maturation;
Business Startups;
Small Business;
Family Business;
Crime And Corruption;
Customer Focus And Relationships;
Decisions;
Income;
Demographics;
Geographic Scope;
Geographic Location;
Goods And Commodities;
Government Legislation;
Growth And Development;
Business History;
Lawsuits And Litigation;
Laws And Statutes;
Lawfulness;
goals And objectives;
Consumer Behavior;
Market Entry And Exit;
Problems And Challenges;
Safety;
Social Issues;
Poverty;
Strategy;
Competition;
Manufacturing Industry;
Food And Beverage Industry;
Kenya;
Nairobi;
Africa