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All HBS Web
(8,120)
- Faculty Publications (2,265)
- March 1995 (Revised March 2001)
- Case
The Black & Decker Corporation (A): Power Tools Division
By: Robert J. Dolan
Presents Black & Decker's performance against a Japanese competitor and others in the power tools market. Black & Decker is anxious to regain its market share leadership in particular segments of the market.
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Keywords:
Brands and Branding;
Product Positioning;
Marketing Strategy;
Product Launch;
Competition;
Globalization;
Construction Industry;
Consumer Products Industry
Dolan, Robert J. "The Black & Decker Corporation (A): Power Tools Division." Harvard Business School Case 595-057, March 1995. (Revised March 2001.)
- March 1995 (Revised June 1995)
- Supplement
The Black & Decker Corporation (B): "Operation Sudden Impact"
By: Robert J. Dolan
Describes Black & Decker's strategy for the tradesmen market.
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Keywords:
Brands and Branding;
Product Positioning;
Competition;
Globalization;
Construction Industry;
Consumer Products Industry
Dolan, Robert J. The Black & Decker Corporation (B): "Operation Sudden Impact". Harvard Business School Supplement 595-060, March 1995. (Revised June 1995.)
- March 1995
- Supplement
The Black & Decker Corporation (C): "Operation Sudden Impact" Results, 1992-94
By: Robert J. Dolan
Describes the initial results of Black & Decker's strategy in the United States.
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Keywords:
Brands and Branding;
Product Positioning;
Competition;
Globalization;
Construction Industry;
Consumer Products Industry;
United States
Dolan, Robert J. The Black & Decker Corporation (C): "Operation Sudden Impact" Results, 1992-94. Harvard Business School Supplement 595-061, March 1995.
- March 1995
- Supplement
The Black & Decker Corporation (D): DeWalt Opportunities in Europe and Japan
By: Robert J. Dolan
Describes Black & Decker's challenges in international markets, particularly in Europe and Japan.
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Keywords:
Brands and Branding;
Product Positioning;
Competition;
Globalization;
Problems and Challenges;
Construction Industry;
Consumer Products Industry;
Japan;
Europe
Dolan, Robert J. "The Black & Decker Corporation (D): DeWalt Opportunities in Europe and Japan." Harvard Business School Supplement 595-062, March 1995.
- March 1995 (Revised March 1995)
- Case
Smashing the Cube: Corporate Transformation at CIBA-GEIGY Ltd.
By: David J. Collis and Elizabeth Wynne Johnson
CIBA-GEIGY is a large, diversified multinational corporation that transforms itself in the 1990s through a massive structural and cultural change. The case describes the changes implemented and the processes used to effect change in portfolio, people, and structures....
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Keywords:
Restructuring;
Change Management;
Transformation;
Investment Portfolio;
Multinational Firms and Management;
Organizational Culture;
Corporate Strategy
Collis, David J., and Elizabeth Wynne Johnson. "Smashing the Cube: Corporate Transformation at CIBA-GEIGY Ltd." Harvard Business School Case 795-041, March 1995. (Revised March 1995.)
- February 1995 (Revised November 1996)
- Case
MasterCard and World Championship Soccer
By: John A. Quelch and Carin-Isabel Knoop
The MasterCard vice president for global promotions and other MasterCard executives are appraising the results of MasterCard's worldwide sponsorship of the 1994 World Cup soccer championship. They must decide whether to commit to sponsor the 1998 championship to be...
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Keywords:
Credit Cards;
Marketing Strategy;
Multinational Firms and Management;
Advertising Campaigns;
Globalization;
Sports;
Financial Services Industry;
Sports Industry;
France;
United States
Quelch, John A., and Carin-Isabel Knoop. "MasterCard and World Championship Soccer." Harvard Business School Case 595-040, February 1995. (Revised November 1996.)
- November 1994
- Case
Bain & Company: International Expansion
By: Michael Y. Yoshino and J. Peter Williamson
Bain & Co., a leading strategy consulting firm, faces major strategic and organizational issues regarding global expansion. The Bain partners must choose a course among many exciting and attractive opportunities for growth. Also explores organizational and managerial...
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Keywords:
Business or Company Management;
Growth and Development Strategy;
Management;
Expansion;
Global Strategy;
Decision Making;
Organizations;
Partners and Partnerships;
Consulting Industry
Yoshino, Michael Y., and J. Peter Williamson. "Bain & Company: International Expansion." Harvard Business School Case 395-102, November 1994.
- November 1994 (Revised June 1996)
- Case
Dennis Hightower: Walt Disney's Transnational Manager
By: Ashish Nanda
Describes the actions taken by Dennis Hightower as president of Disney Consumer Products in Europe and the Middle East from 1988 to 1994. Focuses on how he has established a regional office and knit local operations closer together, the benefits that the process has...
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Keywords:
Organizational Change and Adaptation;
Leadership;
Change Management;
Corporate Strategy;
Personal Development and Career;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Europe
Nanda, Ashish. "Dennis Hightower: Walt Disney's Transnational Manager." Harvard Business School Case 395-056, November 1994. (Revised June 1996.)
- November 1994 (Revised May 1996)
- Case
Walt Disney's Dennis Hightower-- Taking Charge
By: Ashish Nanda
In 1987, Dennis Hightower, was recruited from outside for a newly created position as head of Disney Consumer Products European operations. Hightower has to win initial acceptance of entrenched country managers, integrate the company's diverse subsidiaries closer...
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Keywords:
Organizational Change and Adaptation;
Leadership;
Change Management;
Corporate Strategy;
Personal Development and Career;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry;
Europe
Nanda, Ashish. "Walt Disney's Dennis Hightower-- Taking Charge." Harvard Business School Case 395-055, November 1994. (Revised May 1996.)
- September 1994
- Case
Otis Elevator Company: China Joint Venture (B-2)
Asks the students to evaluate the challenges a company faced in the summer of 1989 in the light of great political uncertainties. A rewritten version of an earlier case.
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Keywords:
Joint Ventures;
Risk and Uncertainty;
Business Strategy;
Government and Politics;
Globalization;
Construction Industry;
Manufacturing Industry;
China
Yoshino, Michael Y. "Otis Elevator Company: China Joint Venture (B-2)." Harvard Business School Case 395-059, September 1994.
- September 1994
- Case
Otis Elevator Company: China Joint Venture (D)
Describes a set of challenges facing Otis Elevator's joint venture in China as it seeks to expand to other regions of the country. A rewritten version of an earlier case.
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Keywords:
Joint Ventures;
Expansion;
Growth and Development Strategy;
Business Strategy;
Globalization;
Construction Industry;
Manufacturing Industry;
China
Yoshino, Michael Y. "Otis Elevator Company: China Joint Venture (D)." Harvard Business School Case 395-061, September 1994.
- September 1994
- Supplement
Otis Elevator Company: China Joint Venture (E-2)
Describes what happened and presents the perspectives of the three executives who played key roles in the process. A rewritten version of an earlier case.
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Yoshino, Michael Y. "Otis Elevator Company: China Joint Venture (E-2)." Harvard Business School Supplement 395-063, September 1994.
- September 1994
- Case
Marks & Spencer: Sir Richard Greenbury's Quiet Revolution
By: Joseph L. Bower and John B. Matthews Jr.
Marks & Spencer (M&S) is one of the world's greatest companies. In 1994, its management was chosen the most admired in Europe by 637 peers. The case explores how Sir Richard Greenbury, appointed the new chairman of the company in 1991, transformed his inheritance into...
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Keywords:
Growth and Development Strategy;
Business or Company Management;
Business Strategy;
Management Teams;
Global Strategy;
Multinational Firms and Management;
Europe;
United States
Bower, Joseph L., and John B. Matthews Jr. "Marks & Spencer: Sir Richard Greenbury's Quiet Revolution." Harvard Business School Case 395-054, September 1994.
- September 1994 (Revised September 1994)
- Case
Acer Group, The: Vision for the Year 2000
By: D. Quinn Mills and Richard C. Wei
In the early 1990s, Acer, Inc. set two goals: to be a top-five PC company worldwide in 1995 and to be a global consortium of companies by the year 2000. The company identified potential obstacles concerning capital, image, number of experienced international managers,...
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Keywords:
Mission and Purpose;
Goals and Objectives;
Management Analysis, Tools, and Techniques;
Organizational Structure;
Global Strategy;
Multinational Firms and Management;
Experience and Expertise;
Marketing Strategy;
Production;
Rank and Position;
Business Strategy;
Capital;
Computer Industry;
Japan
Mills, D. Quinn, and Richard C. Wei. "Acer Group, The: Vision for the Year 2000." Harvard Business School Case 495-001, September 1994. (Revised September 1994.)
- August 1994 (Revised May 2001)
- Case
ITT Automotive: Global Manufacturing Strategy (1994)
By: Gary P. Pisano and Sharon L. Rossi
ITT Automotive is in the process of developing a new-generation antilock brake system (ABS), designated the MK-20. The case focuses on the level of automation to be used in the production of this new system, and whether all plants should use the same process...
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Keywords:
Information Technology;
Innovation Strategy;
Production;
Product Development;
Globalized Firms and Management;
Performance Productivity;
Manufacturing Industry;
Auto Industry;
Belgium;
Germany;
United States
Pisano, Gary P., and Sharon L. Rossi. "ITT Automotive: Global Manufacturing Strategy (1994)." Harvard Business School Case 695-002, August 1994. (Revised May 2001.)
- July 1994 (Revised July 1995)
- Case
VeriFone: The Transaction Automation Company (A)
By: Richard L. Nolan, Donna B. Stoddard and Hossam Galal
Describes VeriFone's new organizational model and its role in catapulting VeriFone to a market leadership position. Examines the impact of information technology and information access on the ability to leverage global resources, market responsiveness, and...
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Keywords:
Leading Change;
Leadership Development;
Market Transactions;
Information Technology;
Organizational Design;
Knowledge Use and Leverage;
Organizational Structure;
Information Management;
Information Technology Industry
Nolan, Richard L., Donna B. Stoddard, and Hossam Galal. "VeriFone: The Transaction Automation Company (A)." Harvard Business School Case 195-088, July 1994. (Revised July 1995.)
- June 1994 (Revised March 1995)
- Case
Swissair's Alliances (A)
By: David B. Yoffie
Swissair established two alliance networks in 1989 in order to improve its competitiveness. In order to evaluate the benefits of the alliances, Swissair's history, products, and cost structure are described, as is the international airline industry and the major...
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Yoffie, David B. "Swissair's Alliances (A)." Harvard Business School Case 794-152, June 1994. (Revised March 1995.)
- June 1994 (Revised October 2001)
- Case
Mrs. Fields, Inc. (1988-1992)
By: Lynda M. Applegate, Keri O. Pearlson and Randi Wade Purchia
Continues the story of Mrs. Fields Cookies. Explores the new challenges the company faced managing its geographic growth and its expansion of products and markets through combination stores. Details the decision of Debbi and Randy Fields to delegate management...
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Keywords:
Organizational Change and Adaptation;
Expansion;
Growth Management;
Organizational Structure;
Globalization;
Information Management;
Food and Beverage Industry
Applegate, Lynda M., Keri O. Pearlson, and Randi Wade Purchia. "Mrs. Fields, Inc. (1988-1992)." Harvard Business School Case 194-065, June 1994. (Revised October 2001.)
- June 1994
- Supplement
Rudi Gassner at BMG International, Video
By: Linda A. Hill
Shows excerpts from a class discussion with Gassner and an MBA class. He describes his leadership style and the challenges he faces as the senior executive of a global entertainment enterprise.
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Keywords:
Entertainment;
Globalization;
Leadership Style;
Problems and Challenges;
Entertainment and Recreation Industry
Hill, Linda A. "Rudi Gassner at BMG International, Video." Harvard Business School Video Supplement 494-524, June 1994.