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Ten years ago, globalization seemed unstoppable. Today, the picture looks very different. Even Coca-Cola, widely seen as a standard-bearer of global...
- February 2021
- Supplement
HNA Group: Global Excellence with Chinese Characteristics (C)
By: William C. Kirby, Billy Chan and John P. McHugh
- February 2021
- Case
Rolex SA
By: Doug J. Chung
Rolex SA was one of the most successful watchmakers in the world. In recent years, the global demand for Rolex watches, especially the stainless-steel sports models, had dramatically increased, resulting in a supply shortage worldwide. The shortage in supply further...
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- Article
Variety of Innovation in Global Value Chains
By: Giulio Buciuni and Gary P. Pisano
This article analyzes how the geography and organization of pre- and production stages in Global Value Chains (GVC) contribute to lead firms' innovation development. A novel approach in GVC studies is introduced based on transaction cost economics (TCE) and the...
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Keywords:
Gvc;
Global Value Chains;
Manufacturing;
Production;
global Range;
Innovation And Invention
Buciuni, Giulio, and Gary P. Pisano. "Variety of Innovation in Global Value Chains." Art. 101167. Journal of World Business 56, no. 2 (February 2021).
- January 2021
- Case
Takeda Pharmaceutical Company Limited (A)
By: David J. Collis, Nobuo Sato and Akiko Kanno
This case follows Christophe Weber, President and CEO of Takeda Pharmaceutical Company Limited, a leading pharmaceutical company headquartered in Tokyo, Japan, as Takeda considers acquiring Shire Plc, a biotech company based in Ireland. The acquisition would turn...
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Keywords:
Pharmaceutical Companies;
Pharmaceutical Industry;
Pharmaceuticals;
Japan;
Biotech;
Biotechnology;
M&a;
Mergers & Acquisitions;
Globalization;
Management;
Asia;
R&d;
Talent Management;
Mergers And Acquisitions;
globalization;
global strategy;
Pharmaceutical Industry;
Biotechnology Industry;
Japan
- January 2021
- Supplement
Takeda Pharmaceutical Company Limited (B)
By: David J. Collis, Nobuo Sato and Akiko Kanno
This case is a follow up to HBS Case No. 721-373, Takeda Pharmaceutical Company Limited (A). Following the events of the previous case, Takeda reached an agreement to acquire Ireland-based Shire Plc. The case follows some of the achievements and challenges Takeda and...
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Keywords:
Pharmaceutical Companies;
Pharmaceutical Industry;
Pharmaceuticals;
M&a;
Mergers & Acquisitions;
Globalization;
Japan;
Biotech;
Biotechnology;
R&d;
Talent Management;
Asia;
strategy;
Mergers And Acquisitions;
global strategy;
strategy;
Biotechnology Industry;
Pharmaceutical Industry;
Japan
- January 2021
- Case
Hester Pharmaceuticals (A): A Pricing Dilemma
By: Dante Roscini and John Masko
In August 2019, the leadership of Hester Pharmaceuticals (Hester) had a problem. Italy promised to be a key market for their new breakthrough oncology drug Akrozumab, but for almost two years, its single-payer healthcare system had been unable to agree with Hester on a...
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Keywords:
Macroeconomics;
Trade;
Price;
global Range;
global strategy;
globalized Markets And Industries;
Health Care And Treatment;
Patents;
Monopoly;
Negotiation;
Business And Government Relations;
Risk And Uncertainty;
Human Needs;
Business strategy;
Commercialization;
Pharmaceutical Industry;
Italy
- January 2021
- Case
ByteDance: TikTok and the Trials of Going Viral
By: William C. Kirby and John P. McHugh
Keywords:
China;
Technology;
Startup;
Start-up;
International Strategy;
Global Strategy And Leadership;
Global Strategy;
Innovation;
Entrepreneurship;
Political Risk;
Regulations;
Trump;
Foreign Policy;
Foreign Investment;
Social Media;
Chinese Internet Market;
global strategy;
Crisis Management;
Risk And Uncertainty;
Entrepreneurship;
Technology Industry;
China;
United States
- January 2021
- Case
eToro: Building the World's Largest Social Trading Network
By: Elie Ofek and Danielle Golan
Social trading platform eToro was preparing for the launch of its expanded offering in the U.S. The company faced critical decisions regarding product-market fit, go-to-market strategy, positioning and monetization. Moreover, it faced the challenge of how best to make...
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Keywords:
Social Trading Platform;
Investment;
Social And Collaborative Networks;
Marketing strategy;
Expansion
Ofek, Elie, and Danielle Golan. "eToro: Building the World's Largest Social Trading Network." Harvard Business School Case 521-057, January 2021.
- January 2021
- Case
Digital Transformation 2.0: CEO Elie Girard at Atos
By: Tsedal Neeley and James Barnett
Elie Girard has taken the helm as CEO of Atos—multinational IT giant—to lead the company into the next era of digital transformation. Noticing that customers’ digital needs were evolving to become even more specialized and global in scope, he made a bold first step as...
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- January 2021 (Revised January 2021)
- Case
Jumia's Path to Profitability
By: Ramon Casadesus-Masanell, Pippa Tubman Armerding and Gamze Yucaoglu
The case opens in September 2019 as Sacha Poignonnec and Jeremy Hodara, co-founders and co-CEOs of Jumia, the leading Pan-African e-commerce platform, are contemplating the company’s path to profitability in the aftermath of a fragile investor sentiment, as the company...
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Keywords:
Retail;
Business Models;
Business Model;
Business Startups;
Emerging Markets;
For-profit Firms;
strategy;
Technology Platform;
Information Technology;
Technology Adoption;
Value Creation;
globalization;
Entrepreneurship;
Competition;
Expansion;
Logistics;
Profit;
Resource Allocation;
Diversification;
Corporate strategy;
Retail Industry;
Technology Industry;
Africa
- 2021
- Chapter
International Business History and the Strategy of Multinational Enterprises: How History Matters
By: Geoffrey Jones and Teresa da Silva Lopes
This chapter provides an overview of the evolution of international business over the long-run as well as the strategies of MNEs. It highlights how strategies became more complex over time with MNEs moving from being coordinators of resources and managers of...
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Keywords:
Multinational;
International Business;
Internalization;
globalization;
Theory;
Multinational Firms And Management;
Business History;
Africa;
Asia;
Europe;
Latin America;
Middle East;
North And Central America
Jones, Geoffrey, and Teresa da Silva Lopes. "International Business History and the Strategy of Multinational Enterprises: How History Matters." Chap. 2 in The Oxford Handbook of International Business Strategy, edited by Kamel Mellahi, Klaus E. Meyer, Rajneesh Narula, Irina Surdu, and Alain Verbeke. Oxford, United Kingdom: Oxford University Press, 2021.
- December 2020 (Revised December 2020)
- Case
Kerry Group: Inspiring Food, Nourishing Life
By: Forest L. Reinhardt, Jose B. Alvarez, Damien McLoughlin, Tonia Labruyere and Tonia Junker
The Irish company Kerry Group, one of the leading global players in the taste and nutrition industry, wants to ensure its future growth in developing and developed markets. Founded in 1972 as a dairy cooperative, it had grown into a provider of taste and nutrition...
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- December 2020 (Revised February 2021)
- Case
Riverstone
By: David E. Bell and Natalie Kindred
Keywords:
strategy;
globalization;
Cross-cultural And Cross-border Issues;
Animal-based Agribusiness;
Consumer Behavior;
Demand And Consumers;
Disruption;
Risk And Uncertainty;
Risk Management;
Agriculture And Agribusiness Industry;
Food And Beverage Industry;
Consulting Industry;
United States;
China
- December 2020
- Case
Tokio Marine Group (A)
By: David J. Collis and Akiko Kanno
Tokio Marine, Japan's leading insurance company, has spent nearly two decades building a global footprint in different insurance businesses around the world. As the company becomes majority non-domestic it has to make a choice of what organisation structure to adopt to...
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- December 2020
- Supplement
Tokio Marine Group (B)
By: David J. Collis and Akiko Kanno
Updates the Tokio Marine A case by providing information on the organisation structure adopted by the Japanese insurance firm as it moved to integrate its global operations, along with changes in HR policies that sought to balance traditional Japanese practices with...
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- November 2020
- Case
BRAC in 2020
By: Tarun Khanna and Shreya Ramachandran
In 2020, the largest non-governmental organization in the world, BRAC, headquartered in Dhaka, Bangladesh, has some big problems to tackle. Its founder, Sir Fazle Hasan Abed, has left behind a challenge: take the 1981-founded organization from Bangladesh to every...
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- November 2020
- Teaching Note
DayTwo: Going to Market with Gut Microbiome
By: Ayelet Israeli
Teaching Note for HBS Case No. 519-010. DayTwo is a young Israeli startup that applies research on the gut microbiome and machine learning algorithms to deliver personalized nutritional recommendations to its users in order to minimize blood sugar spikes after meals....
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Keywords:
Start-up Growth;
Startup;
Positioning;
Targeting;
Go To Market Strategy;
B2b Vs. B2c;
B2b2c;
Health & Wellness;
Ai;
Machine Learning;
Female Ceo;
Female Protagonist;
Science-based;
Science And Technology Studies;
Ecommerce;
Applications;
Dtc;
Direct To Consumer Marketing;
Us Health Care;
"usa,";
Innovation;
Pricing;
Business Growth;
Segmentation;
Distribution Channels;
Growth And Development strategy;
Business Startups;
Science-based Business;
Health;
Innovation And Invention;
Marketing;
Technology;
Business Growth And Maturation;
Health Industry;
Technology Industry;
Insurance Industry;
Information Technology Industry;
Food And Beverage Industry;
Israel;
United States
- October 2020
- Supplement
Migros Turkey: Scaling Online Operations During COVID-19 (C)
By: Antonio Moreno and Gamze Yucaoglu
The case opens in August 2020 as Ozgur Tort and Mustafa Bartin, CEO and chief large-format and online retail officer of Migros Ticaret A.S. (Migros), Turkey’s oldest and one of its largest supermarket chains, are navigating Migros through COVID-19 and the unprecedented...
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Keywords:
Business Model;
strategy;
Technology Platform;
Information Technology;
Technology Adoption;
Value Creation;
globalization;
Competition;
Expansion;
Logistics;
Profit;
Resource Allocation;
Diversification;
Corporate strategy;
Crisis Management;
Health Pandemics;
Strategic Planning;
Food And Beverage Industry;
Turkey
Moreno, Antonio, and Gamze Yucaoglu. "Migros Turkey: Scaling Online Operations During COVID-19 (C)." Harvard Business School Supplement 621-062, October 2020.
- October 2020
- Case
Francisco Partners Private Credit Opportunity Fund
By: Luis M. Viceira, John D. Dionne, Soracha Prathanrasnikorn and Ari Sunshine
In April 2020, Scott Einsenberg, the Head of Credit at the private equity firm Francisco Partners, is deciding whether to go ahead with extending a private lending agreement to Eventbrite, Inc. (NYSE: EB), a leading global event management and online ticketing...
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- October 2020
- Supplement
OpenIDEO (B)
By: Karim R. Lakhani, Anne-Laure Fayard, Manos Gkeredakis and Jin Hyun Paik
In the midst of 2020, as the coronavirus pandemic was unfolding, OpenIDEO—an online open innovation platform focused on design-driven solutions to social issues—rapidly launched a new challenge to improve access to health information, empower communities to stay safe...
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Keywords:
Innovation Competitions;
Ideo;
Contests;
Contest Design;
Platforms And Ecosystems;
Open Innovation;
Open And User Innovation Strategy;
Diversity;
Design;
Social Entrepreneurship;
global Range;
Collaborative Innovation And Invention;
Innovation strategy;
Organizational Change And Adaptation;
Social And Collaborative Networks;
Health Pandemics;
Health;
Information;
Business And Community Relations
Lakhani, Karim R., Anne-Laure Fayard, Manos Gkeredakis, and Jin Hyun Paik. "OpenIDEO (B)." Harvard Business School Supplement 621-058, October 2020.
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Ten years ago, globalization seemed unstoppable. Today, the picture looks very different. Even Coca-Cola, widely seen as a standard-bearer of global...