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All HBS Web
(1,666)
- Faculty Publications (536)
- April 2008
- Background Note
Broadband and Video Games: Playing and Winning Together
By: Stephen P. Bradley and Nancy Bartlett
This note examines the relationship between video gaming devices (console, handhelds, mobile and PC) and gaming software development. The impact of broadband, wireless technologies and other innovations are also presented.
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Keywords:
Games, Gaming, and Gambling;
Innovation and Invention;
Relationships;
Information Infrastructure;
Applications and Software;
Mobile and Wireless Technology;
Entertainment and Recreation Industry;
Entertainment and Recreation Industry
Bradley, Stephen P., and Nancy Bartlett. "Broadband and Video Games: Playing and Winning Together." Harvard Business School Background Note 708-440, April 2008.
- April 2008
- Teaching Note
Sony PlayStation 3: Game Over? (TN)
By: Elie Ofek
Teaching Note for [508076].
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Keywords:
Entertainment and Recreation Industry
- March 2008 (Revised September 2008)
- Case
FREEJ
By: Joseph B. Lassiter III and Firas Alkhatib
Mohammed Harib placed his phone on the desk in front of him. As he sat back in his chair and looked out the window, he began to take stock of how his life had taken such a dramatic path over the last few years. Life was good for the founder and CEO of Lammtara...
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- March 2008 (Revised April 2008)
- Case
Sony PlayStation 3: Game Over?
By: Elie Ofek
Outlines the challenges faced by Sony with the launch of its PlayStation 3. Information on the 2006 and 2007 holiday seasons and the success of rival consoles is outlined. In addition, the case allows examining the costs and revenues associated with a business model...
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Keywords:
Business Model;
Games, Gaming, and Gambling;
Cost;
Revenue;
Product Launch;
Sales;
Competition;
Hardware;
Entertainment and Recreation Industry
Ofek, Elie. "Sony PlayStation 3: Game Over?" Harvard Business School Case 508-076, March 2008. (Revised April 2008.)
- March 2008 (Revised November 2008)
- Case
Sony Digital Entertainment, Japan
By: Anita Elberse
It is late 2007. So-called cell phone ("keitai") novels have turned into an extremely popular form of entertainment-on-the- go in Japan, in particular among young, female readers. In fact, consisting mostly of love stories written by amateurs in short sentences and...
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Keywords:
Books;
Marketing Strategy;
Open Source Distribution;
Competition;
Mobile Technology;
Media and Broadcasting Industry;
Media and Broadcasting Industry;
Media and Broadcasting Industry;
Japan
Elberse, Anita. "Sony Digital Entertainment, Japan." Harvard Business School Case 508-071, March 2008. (Revised November 2008.)
- 2008
- Case
Eli Lilly: Recreating Drug Discovery for the 21st Century
By: Rebecca Henderson and C. Reavis
- January 2008
- Teaching Note
TiVo 2007: DVRs and Beyond (TN)
By: David B. Yoffie and Michael Slind
Teaching Note for [708401].
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- December 2007
- Background Note
The Music Recording Industry: Digital Rocks
By: Stephen P. Bradley and Nancy Bartlett
Digital and mobile technologies profoundly and forever changed the long-held value proposition for the recorded music industry--the 12-song physical CD selling at $15. By 2007, it was apparent that the music recording business had become a digital business, and...
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Keywords:
Arts;
Disruption;
Music Entertainment;
Distribution;
Practice;
Technology Adoption;
Value;
Music Industry
- December 2007 (Revised August 2014)
- Case
Xanadu on Broadway
By: Anita Elberse
Can one of Hollywood's biggest flops magically turn into a Broadway hit? Xanadu, an adaptation of a 1980 Olivia Newton-John roller-disco film described by one critic as "the epic failure to end all epic failures," opened on Broadway in July 2007. Producer Rob Ahrens,...
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Keywords:
Theater Entertainment;
Product Marketing;
Product Launch;
Demand and Consumers;
Risk and Uncertainty;
Creativity;
Entertainment and Recreation Industry
Elberse, Anita. "Xanadu on Broadway." Harvard Business School Case 508-062, December 2007. (Revised August 2014.)
- winter 2007
- Article
Unraveling Yields Inefficient Matchings: Evidence from Post-Season College Football Bowls
By: Guillaume R. Frechette, Alvin E. Roth and M. Utku Unver
Frechette, Guillaume R., Alvin E. Roth, and M. Utku Unver. "Unraveling Yields Inefficient Matchings: Evidence from Post-Season College Football Bowls." RAND Journal of Economics 38, no. 4 (winter 2007): 967–982.
- November 2007 (Revised March 2010)
- Case
Metro-Goldwyn-Mayer (MGM) and Tom Cruise
By: Anita Elberse and Peter Stone
In November 2006, Harry Sloan, chairman and CEO of Metro-Goldwyn-Mayer Inc. (MGM) offers movie star Tom Cruise and his business partner Paula Wagner a chance to run United Artists (UA), a dormant studio within MGM's portfolio. Just over two months earlier, Viacom...
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Keywords:
Business Units;
Talent and Talent Management;
Film Entertainment;
Brands and Branding;
Partners and Partnerships;
Value Creation;
Motion Pictures and Video Industry
Elberse, Anita, and Peter Stone. "Metro-Goldwyn-Mayer (MGM) and Tom Cruise." Harvard Business School Case 508-057, November 2007. (Revised March 2010.)
- October 2007 (Revised December 2007)
- Case
TiVo 2007: DVRs and Beyond
By: David B. Yoffie and Michael Slind
Tom Rogers, CEO of TiVo, had placed multiple strategic bets on his company. In September 2007, that strategy was due for a major test. TiVo was a maker of digital video recorder (DVR) products and a distributor of DVR technology. Rogers believed that macro-trends in...
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Keywords:
Advertising;
Business Model;
Television Entertainment;
Intellectual Property;
Lawsuits and Litigation;
Management Analysis, Tools, and Techniques;
Distribution;
Problems and Challenges;
Partners and Partnerships;
Research;
Internet;
Entertainment and Recreation Industry;
United States
Yoffie, David B., and Michael Slind. "TiVo 2007: DVRs and Beyond." Harvard Business School Case 708-401, October 2007. (Revised December 2007.)
- October 2007
- Case
iPhone vs. Cell Phone
By: David B. Yoffie and Michael Slind
The launch of Apple's iPhone marked a pivotal new chapter in the story of mobile music (the uniting of digital music players with mobile phones). The iPhone combined an iPod music player, a cell phone, and a mobile Internet device, along with a camera and other...
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Keywords:
Communication Technology;
Music Entertainment;
Product Launch;
Partners and Partnerships;
Mobile and Wireless Technology;
Communications Industry;
Communications Industry
Yoffie, David B., and Michael Slind. "iPhone vs. Cell Phone." Harvard Business School Case 708-451, October 2007.
- October 2007
- Article
The Power of Stars: Do Star Actors Drive the Success of Movies?
By: Anita Elberse
Is the involvement of star actors critical to the success of motion pictures? Film studios, which they regularly pay multimillion-dollar fees to star actors, seem driven by that belief. I shed light on the returns on this investment using an event study that considers...
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Keywords:
Talent and Talent Management;
Film Entertainment;
Investment Return;
Revenue;
Compensation and Benefits;
Resource Allocation;
Success;
Motion Pictures and Video Industry
Elberse, Anita. "The Power of Stars: Do Star Actors Drive the Success of Movies?" Journal of Marketing 71, no. 4 (October 2007): 102–120. (Featured in HBS Working Knowledge.)
- September 2007 (Revised September 2007)
- Teaching Note
RealNetworks Rhapsody (TN)
- August 2007 (Revised November 2010)
- Case
Grand Central Publishing
By: Anita Elberse
In April 2007, Grand Central's publisher Jamie Raab and editor Karen Kosztolnyik were involved in a frantic bidding war for a proposed book on the life of cat Dewey, billed as the feline answer to the best-selling "Marley & Me: Life and Love with the World's Worst...
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Elberse, Anita. "Grand Central Publishing." Harvard Business School Case 508-036, August 2007. (Revised November 2010.)
- August 2007 (Revised February 2013)
- Teaching Note
Oprah Winfrey (TN)
By: Nancy F. Koehn, Marya Besharov, Katherine Miller and Nora Khan
- 2007
- Working Paper
A Taste For Obscurity: An Individual-Level Examination of 'Long Tail' Consumption
By: Anita Elberse
Because online retailers are often able to provide products in a more cost-efficient manner than bricks-and-mortar stores, online channels are characterized by a vast assortment of products. Proponents of the "long tail" principle recently argued that the demand for...
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- June 2007 (Revised March 2011)
- Case
The CW: Launching a Television Network
By: Anita Elberse and S. Mark Young
In May 2006, Dawn Ostroff, president of entertainment of the newly formed CW Television Network, was faced with the task of choosing the final set of programs for the 2006 fall schedule, which she would present to advertisers at the annual "upfront" market in New York...
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Keywords:
Advertising;
Customer Relationship Management;
Decision Choices and Conditions;
Television Entertainment;
Brands and Branding;
Product Launch;
Strategic Planning;
Networks;
Media and Broadcasting Industry
Elberse, Anita, and S. Mark Young. "The CW: Launching a Television Network." Harvard Business School Case 507-050, June 2007. (Revised March 2011.)
- 2007
- Working Paper
Highbrow Films Gather Dust: Time-inconsistent Preferences and Online DVD Rentals
By: Katherine L. Milkman, Todd Rogers and Max H. Bazerman
We report on a field study demonstrating systematic differences between the preferences people anticipate they will have over a series of options in the future and their subsequent revealed preferences over those options. Using a novel panel data set, we analyze the...
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Keywords:
Internet and the Web;
Decision Choices and Conditions;
Attitudes;
Conflict and Resolution;
Emotions;
Film Entertainment;
Cognition and Thinking;
Entertainment and Recreation Industry
Milkman, Katherine L., Todd Rogers, and Max H. Bazerman. "Highbrow Films Gather Dust: Time-inconsistent Preferences and Online DVD Rentals." Harvard Business School Working Paper, No. 07-099, June 2007. (Revised July 2007, December 2007, April 2008, September 2008, January 2009.)