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    • All HBS Web  (1,246)
      • Faculty Publications  (267)

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      • December 2022
      • Case

      Iberdrola: Leading the Energy Revolution

      By: Juan Alcácer and Emer Moloney
      At the end of 2019, Ignacio Galán, the Chairman and CEO of the world's third largest utility, Iberdrola, relected on his almost 20 years at the company. He managed a portfolio of three very different businesses, each with their own specific opportunities and...  View Details
      Keywords: Energy; Energy Generation; Energy Sources; Non-Renewable Energy; Renewable Energy; Engineering; Innovation and Management; Innovation Leadership; Innovation Strategy; Technological Innovation; Leadership; Growth and Development Strategy; Market Timing; Industry Growth; Mission and Purpose; Strategy; Energy Industry; Green Technology Industry; Utilities Industry; Transportation Industry; Auto Industry; Spain; United Kingdom; United States; Brazil; Mexico
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      Alcácer, Juan, and Emer Moloney. "Iberdrola: Leading the Energy Revolution." Harvard Business School Case 723-398, December 2022.
      • November 2022
      • Teaching Note

      Driving Decarbonization at BMW - Teaching Note

      By: Shirley Lu, George Serafeim and Michael W. Toffel
      Teaching note in support of the case "Driving Decarbonization at BMW" (HBS No. 123-008)  View Details
      Keywords: Decarbonization; Environment; Sustainability; Carbon Accounting; Carbon; Carbon Abatement; Electric Vehicles; Automobiles; Transportation; Environmental Accounting; Accounting; Environmental Management; Environmental Sustainability; Strategy; Technological Innovation; Supply Chain; Business and Stakeholder Relations; Climate Change; Transportation Industry; Auto Industry; Germany; Europe; China; United States
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      Lu, Shirley, George Serafeim, and Michael W. Toffel. "Driving Decarbonization at BMW - Teaching Note." Harvard Business School Teaching Note 123-049, November 2022.
      • November 2022
      • Case

      GE: A New Way Forward?

      By: David J. Collis and Haisley Wert
      One of the most iconic American companies, General Electric (GE) was founded in 1892 in New York state. Named among the original dozen companies on the Dow Jones index in 1896, it was the list’s most tenacious holdout, maintaining its “blue chip” stock status for over...  View Details
      Keywords: Strategy; GE; Conglomerate; Conglomerates; Corporate Strategy; Management; History; Leadership; Problems and Challenges; Change Management; Transformation; Strategic Planning; Value Creation; New York (state, US)
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      Collis, David J., and Haisley Wert. "GE: A New Way Forward?" Harvard Business School Case 723-373, November 2022.
      • October 2022
      • Case

      Driving Decarbonization at BMW

      By: Shirley Lu, George Serafeim and Michael W. Toffel
      The case describes BMW’s electrification and decarbonization strategy, and how the company measured carbon emissions throughout the life cycle of its vehicles and used tools like carbon abatement cost curves to evaluate decarbonization opportunities. In mid-2022,...  View Details
      Keywords: Decarbonization; Climate Change; Environment; Sustainability; Carbon Accounting; Carbon; Carbon Abatement; Electric Vehicles; Automobiles; Transportation; Environmental Accounting; Environmental Management; Environmental Sustainability; Accounting; Strategy; Technological Innovation; Supply Chain; Business and Stakeholder Relations; Transportation Industry; Auto Industry; Battery Industry; Germany; China; United States; Europe
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      Lu, Shirley, George Serafeim, and Michael W. Toffel. "Driving Decarbonization at BMW." Harvard Business School Case 123-008, October 2022.
      • June 2022 (Revised October 2022)
      • Case

      Bosch (A): Entering the Electric Bike Market?

      By: Ramon Casadesus-Masanell, Oliver Gassmann, Felix Wortmann and Sven Jung
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      Casadesus-Masanell, Ramon, Oliver Gassmann, Felix Wortmann, and Sven Jung. "Bosch (A): Entering the Electric Bike Market?" Harvard Business School Case 722-459, June 2022. (Revised October 2022.)
      • June 2022 (Revised October 2022)
      • Supplement

      Bosch (B): Entering the Electric Bike Market

      By: Ramon Casadesus-Masanell, Oliver Gassmann, Felix Wortmann and Sven Jung
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      Casadesus-Masanell, Ramon, Oliver Gassmann, Felix Wortmann, and Sven Jung. "Bosch (B): Entering the Electric Bike Market." Harvard Business School Supplement 722-460, June 2022. (Revised October 2022.)
      • May 2022
      • Teaching Note

      Climate Action in Miami

      By: Rosabeth Moss Kanter and Catarina Martinez
      Teaching Note for HBS Case No. 322-101. The Miami metropolitan area is a global epicenter of climate risk from heat and sea level rise, but leaders have only recently mobilized for action to respond to this systemic challenge. Resilient 305 began a collaboration across...  View Details
      Keywords: Climate Change; Climate Impact; Change; Leadership; Cross-sector Collaboration; Coalition; Ecosystem; Greenhouse Gas Emissions; Cities; Environmental Sustainability; Infrastructure; Green Technology; Environmental Management; Miami
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      Kanter, Rosabeth Moss, and Catarina Martinez. "Climate Action in Miami." Harvard Business School Teaching Note 322-128, May 2022.
      • April 2022
      • Case

      NIO: A Chinese EV Company's Global Strategy

      By: William C. Kirby, Shu Lin and Noah B. Truwit
      Founded in November 2014 and based in Shanghai, NIO designed, jointly manufactured, and sold premium “smart” EVs. Its mission was to “shape a joyful lifestyle by offering high-performance smart electric vehicles and being the best user enterprise. At NIO Day 2021,...  View Details
      Keywords: Electric Vehicles; Expansion; Technological Innovation; Market Entry and Exit; Competitive Strategy; Consumer Behavior; Green Technology; Auto Industry; China; Europe; Norway
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      Kirby, William C., Shu Lin, and Noah B. Truwit. "NIO: A Chinese EV Company's Global Strategy." Harvard Business School Case 322-106, April 2022.
      • March 2022 (Revised July 2022)
      • Case

      Climate Action in Miami

      By: Rosabeth Moss Kanter
      The Miami metropolitan area is a global epicenter of climate risk from heat and sea level rise, but leaders have only recently mobilized for action to respond to this systemic challenge. Resilient 305 began a collaboration across officials in the cities of Miami and...  View Details
      Keywords: Climate Change; Climate Impact; Change; Leadership; Cross-sector Collaboration; Coalition; Ecosystem; Greenhouse Gas Emissions; Green Business; Adaptation; Environmental Sustainability; Infrastructure; Green Technology; Environmental Management; Miami
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      Kanter, Rosabeth Moss. "Climate Action in Miami." Harvard Business School Case 322-101, March 2022. (Revised July 2022.)
      • March 2022
      • Background Note

      Climate Challenges for Cities: Introduction to Issues and Actions in the United States

      By: Rosabeth Moss Kanter and Catarina Mia Martinez
      This background Note introduces the implications of climate change (global warming) for American cities. In the U.S., partisan political divides and unaddressed economic and racial disparities in climate vulnerabilities can inhibit action. The two main fronts for...  View Details
      Keywords: Climate Change; Cities; Emission Reduction; Change; Change Leadership; Electric Power Generation; Transportation; Recycling; Green Business; Green Building; Ecosystem; Construction; Systems Change; Cross-sector Collaboration; Adaptation; Geographic Location; Resource Allocation; Infrastructure; Government and Politics; Social Issues; Urban Development; United States
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      Kanter, Rosabeth Moss, and Catarina Mia Martinez. "Climate Challenges for Cities: Introduction to Issues and Actions in the United States." Harvard Business School Background Note 322-103, March 2022.
      • March 2022 (Revised May 2022)
      • Case

      Doubling Down: Elon Musk's Big Bets in 2022

      By: David Yoffie and Daniel Fisher
      2021 was a banner year for Elon Musk. CEO of the electric vehicle manufacturer Tesla, the aerospace manufacturer SpaceX, and a few smaller startups, Musk became the richest person on Earth after Tesla reached a market capitalization of $1 trillion and SpaceX a private...  View Details
      Keywords: Innovation and Management; Competitive Advantage; Competitive Strategy; Information Infrastructure; Applications and Software; Transportation; Strategic Planning; Leadership Style; Leading Change; Goals and Objectives; Aerospace Industry; Auto Industry; Battery Industry; United States; Europe; China
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      Yoffie, David, and Daniel Fisher. "Doubling Down: Elon Musk's Big Bets in 2022." Harvard Business School Case 722-439, March 2022. (Revised May 2022.)
      • February 2022 (Revised September 2022)
      • Case

      Lilium: Preparing for Takeoff

      By: Navid Mojir, Vincent Dessain, Mette Fuglsang Hjortshoej and Emer Moloney
      Lilium is a German company focused on developing electric vertical takeoff and landing vehicles (eVTOLs) that can be used to offer air taxi services. The company went public in September 2021 through a special purpose acquisition company (SPAC) deal, raising more than...  View Details
      Keywords: SPACs; Business Model; Forecasting and Prediction; Green Technology; Capital Markets; Venture Capital; Initial Public Offering; Rural Scope; Urban Scope; City; Disruptive Innovation; Growth and Development Strategy; Technological Innovation; Demand and Consumers; Market Timing; Industry Growth; Infrastructure; Logistics; Product Design; Product Development; Production; Service Delivery; Service Operations; Strategic Planning; Partners and Partnerships; Risk and Uncertainty; Urban Development; Sustainable Cities; Business Strategy; Competitive Strategy; Competitive Advantage; Air Transportation; Aerospace Industry; Air Transportation Industry; Green Technology Industry; Transportation Industry; Travel Industry; Germany; Munich; Brazil; United States; Florida
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      Mojir, Navid, Vincent Dessain, Mette Fuglsang Hjortshoej, and Emer Moloney. "Lilium: Preparing for Takeoff." Harvard Business School Case 522-084, February 2022. (Revised September 2022.)
      • February 2022
      • Teaching Note

      Yellow Digital Retailers: Providing Solar Electricity to Transform Rural Africa

      By: Lynda M. Applegate and Michael Norris
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      Applegate, Lynda M., and Michael Norris. "Yellow Digital Retailers: Providing Solar Electricity to Transform Rural Africa." Harvard Business School Teaching Note 822-056, February 2022.
      • February 2022 (Revised March 2022)
      • Case

      National Electric Vehicles Sweden (NEVS): Materializing a Vision

      By: Shane Greenstein and Elena Corsi
      In 2021, the car manufacturer National Electric Vehicle Sweden (NEVS) faced the challenge of securing funding from its investor to launch an innovative mobility solution based on fleets of shared autonomous driving (AD) cars. The system was complex as it required the...  View Details
      Keywords: Autonomous Vehicles; Product Design; Sustainable Cities; Transportation Networks; Auto Industry; Sweden; Europe
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      Greenstein, Shane, and Elena Corsi. "National Electric Vehicles Sweden (NEVS): Materializing a Vision." Harvard Business School Case 622-076, February 2022. (Revised March 2022.)
      • January 2022 (Revised August 2022)
      • Case

      Geely SEA: New Electric Vehicle Platforms

      By: Willy C. Shih and Shu Lin
      Kent Bovellan, the Chief Engineer and Head of the Vehicle Architecture Center for Geely Holding, the Hangzhou, China headquartered global automotive group, was debating the platform choice for an upcoming "D" segment midsized battery electric vehicle (BEV). He had led...  View Details
      Keywords: Product Innovation; Product Architecture; Product Engineering; Platform Design; Platform Strategy; Information Infrastructure; Digital Platforms; Information Technology; Product Design; Product Development; Cost Management; Decision Making; Competitive Strategy; Industry Structures; Auto Industry; China; Sweden
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      Shih, Willy C., and Shu Lin. "Geely SEA: New Electric Vehicle Platforms." Harvard Business School Case 622-001, January 2022. (Revised August 2022.)
      • November 2021 (Revised May 2022)
      • Case

      QuantumScape's Mission to Revolutionize Energy Storage for a Sustainable Future

      By: William A. Sahlman, Allison M. Ciechanover and Jeff Huizinga
      QuantumScape CEO Jagdeep Singh juggles the many activities required to lead the next-generation battery pioneer. Founded in 2010, QuantumScape’s mission was to develop new “solid-state” car batteries that would improve upon traditional lithium-ion batteries in key...  View Details
      Keywords: Batteries; Electric Vehicles; SPACs; Innovation and Management; Technological Innovation; Science-Based Business; Environmental Sustainability; Auto Industry; Energy Industry; California; San Jose
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      Sahlman, William A., Allison M. Ciechanover, and Jeff Huizinga. "QuantumScape's Mission to Revolutionize Energy Storage for a Sustainable Future." Harvard Business School Case 822-044, November 2021. (Revised May 2022.)
      • October 2021 (Revised July 2022)
      • Case

      Engine No. 1: An Impact Investing Firm Engages with ExxonMobil

      By: Mark Kramer, Shawn Cole, Vikram S. Gandhi and T. Robert Zochowski
      ExxonMobil, the world's fifth largest source of carbon emissions, remained committed to aggressively expanding its oil & gas business despite global warming. During the COVID pandemic this strategy resulted in massive losses as the price and demand for oil declined. ...  View Details
      Keywords: Carbon Emissions; Global Warming; Impact Investment Funds; Hedge Fund Activism; Leadership Development; Business Model; Renewable Energy; Resource Allocation; Decision Choices and Conditions; Governing and Advisory Boards
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      Kramer, Mark, Shawn Cole, Vikram S. Gandhi, and T. Robert Zochowski. "Engine No. 1: An Impact Investing Firm Engages with ExxonMobil." Harvard Business School Case 222-028, October 2021. (Revised July 2022.)
      • September 2021
      • Case

      Tesla Motors in 2021: Competition Revs Up

      By: Eric J. Van den Steen, Ramon Casadesus-Masanell and Karen Elterman
      Over its 17 years in existence, Tesla had redefined people’s view of electric cars, and in 2020, the company saw its stock rise by more than 700% to became the most valuable carmaker in the world. In December 2020, Tesla celebrated its fifth consecutive quarter of...  View Details
      Keywords: Barrier To Entry; Competitive Advantage; Innovation; Tesla; Automotive Industry; Sustainable Competitive Advantage; Values; Vision; Learning By Doing; Economies Of Scale; Electric Vehicle; Scenario Planning; Batteries; Competitive Strategy; Product Positioning; Profit; Competition; Industry Growth; Auto Industry
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      Van den Steen, Eric J., Ramon Casadesus-Masanell, and Karen Elterman. "Tesla Motors in 2021: Competition Revs Up." Harvard Business School Case 722-375, September 2021.
      • September 2021 (Revised October 2021)
      • Case

      Tesla's Uncertain Fate as EV Race Accelerates

      By: David Collis and Haisley Wert
      By September 2021, Tesla had a staggering market cap of $755 billion. As the leader of the automobile industry, Tesla’s worth surpassed that of the six largest runner-ups combined, including Toyota, Volkswagen, BYD, Daimler, Great Wall Motors, and General Motors. As...  View Details
      Keywords: Electric Vehicles; Strategy; Corporate Strategy; Valuation; Competitive Advantage; Value Creation; Auto Industry
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      Collis, David, and Haisley Wert. "Tesla's Uncertain Fate as EV Race Accelerates." Harvard Business School Case 722-368, September 2021. (Revised October 2021.)
      • 2021
      • Working Paper

      How to Fix ESG Reporting

      By: Robert S. Kaplan and Karthik Ramanna
      Investors, advocacy groups, academics, and the 200 CEOs of the US Business Roundtable have asked corporations to take on an added purpose beyond a narrow pursuit of shareholder value. In response, many companies now issue ESG (Environmental, Societal, and Governance)...  View Details
      Keywords: ESG Reporting; Sustainability; Corporate Purpose; Greenhouse Gas; Activity-Based Costing; Environmental Sustainability; Environmental Management; Corporate Social Responsibility and Impact; Measurement and Metrics; Goals and Objectives; Agreements and Arrangements; Corporate Accountability
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      Kaplan, Robert S., and Karthik Ramanna. "How to Fix ESG Reporting." Harvard Business School Working Paper, No. 22-005, July 2021.
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