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      • Faculty Publications  (250)

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      • December 2022
      • Case

      Iberdrola: Leading the Energy Revolution

      By: Juan Alcácer and Emer Moloney
      At the end of 2019, Ignacio Galán, the Chairman and CEO of the world's third largest utility, Iberdrola, relected on his almost 20 years at the company. He managed a portfolio of three very different businesses, each with their own specific opportunities and...  View Details
      Keywords: Energy; Energy Generation; Energy Sources; Non-Renewable Energy; Renewable Energy; Engineering; Innovation and Management; Innovation Leadership; Innovation Strategy; Technological Innovation; Leadership; Growth and Development Strategy; Market Timing; Industry Growth; Mission and Purpose; Strategy; Energy Industry; Green Technology Industry; Utilities Industry; Transportation Industry; Auto Industry; Spain; United Kingdom; United States; Brazil; Mexico
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      Alcácer, Juan, and Emer Moloney. "Iberdrola: Leading the Energy Revolution." Harvard Business School Case 723-398, December 2022.
      • December 2022
      • Article

      Shaping Nascent Industries: Innovation Strategy and Regulatory Uncertainty in Personal Genomics

      By: Cheng Gao and Rory McDonald
      In nascent industries—whose new technologies are often poorly understood by regulators—contending with regulatory uncertainty can be crucial to organizational survival and growth. Prior research on nonmarket strategy has largely focused on established firms in mature...  View Details
      Keywords: Technological Change; Innovation; Qualitative Methods; New Categories; Entrepreneurship; Technological Innovation; Governing Rules, Regulations, and Reforms; Risk and Uncertainty; Strategy
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      Gao, Cheng, and Rory McDonald. "Shaping Nascent Industries: Innovation Strategy and Regulatory Uncertainty in Personal Genomics." Administrative Science Quarterly 67, no. 4 (December 2022): 915–967.
      • November 2022
      • Case

      GE: A New Way Forward?

      By: David J. Collis and Haisley Wert
      One of the most iconic American companies, General Electric (GE) was founded in 1892 in New York state. Named among the original dozen companies on the Dow Jones index in 1896, it was the list’s most tenacious holdout, maintaining its “blue chip” stock status for over...  View Details
      Keywords: Strategy; GE; Conglomerate; Conglomerates; Corporate Strategy; Management; History; Leadership; Problems and Challenges; Change Management; Transformation; Strategic Planning; Value Creation; New York (state, US)
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      Collis, David J., and Haisley Wert. "GE: A New Way Forward?" Harvard Business School Case 723-373, November 2022.
      • September 2022
      • Case

      EnergyNow: Powering a New Market

      By: Alexander MacKay and James Barnett
      In August 2022, EnergyNow co-founder and CEO Stuart MacWilliam (MBA 2015) considers the company strategy for building solar panels to provide power in South Africa’s recently deregulated energy market.  View Details
      Keywords: Business Ventures; Development Economics; Energy; Alternative Energy; Energy Generation; Energy Sources; Renewable Energy; Entrepreneurship; Environmental Management; Ethics; Geography; Government and Politics; Energy Policy; Law; Management; Markets; Market Timing; Operations; Energy Industry; Utilities Industry; Africa; South Africa
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      MacKay, Alexander, and James Barnett. "EnergyNow: Powering a New Market." Harvard Business School Case 723-361, September 2022.
      • August 2022 (Revised December 2022)
      • Case

      Iluméxico: For Every Family to Have Power

      By: Brian Trelstad, Isa Oliveres and Jenyfeer Martinez Buitrago
      In 2022, Manuel Wiechers, the CEO of Iluméxico, a for-profit social enterprise that provided off-grid solar energy services in rural Mexico, was finalizing his presentation for the company’s upcoming board meeting. In the 12 years since Wiechers had co-founded...  View Details
      Keywords: Social Entrepreneurship; Social Enterprise; Energy; Energy Policy; Energy Generation; Energy Sources; Growth Management; Business and Government Relations; Equity; Internet and the Web; Business Model; Energy Industry; Mexico; Latin America
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      Trelstad, Brian, Isa Oliveres, and Jenyfeer Martinez Buitrago. "Iluméxico: For Every Family to Have Power." Harvard Business School Case 323-026, August 2022. (Revised December 2022.)
      • July 2022
      • Case

      David Crane’s Clean(er) Energy Strategy at NRG

      By: George Serafeim, Michael W. Toffel and Tom Quinn
      In 2015, David Crane was the CEO of NRG, the second-largest energy producer in the United States. NRG got most of its power from fossil fuels, but Crane – hired as CEO in 2003 as NRG emerged from bankruptcy – had invested heavily in alternative energy, loudly...  View Details
      Keywords: Energy; Leadership; Corporate Governance; Transformation; Alternative Energy; Energy Generation; Climate Change; Corporate Accountability; Renewable Energy; Energy Industry; United States
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      Serafeim, George, Michael W. Toffel, and Tom Quinn. "David Crane’s Clean(er) Energy Strategy at NRG." Harvard Business School Case 623-005, July 2022.
      • 2022
      • Working Paper

      Pricing Power in Advertising Markets: Theory and Evidence

      By: Matthew Gentzkow, Jesse M. Shapiro, Frank Yang and Ali Yurukoglu
      Existing theories of media competition imply that advertisers will pay a lower price in equilibrium to reach consumers who multi-home across competing outlets. We generalize and extend this theoretical result and test it using data from television and social media...  View Details
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      Gentzkow, Matthew, Jesse M. Shapiro, Frank Yang, and Ali Yurukoglu. "Pricing Power in Advertising Markets: Theory and Evidence." NBER Working Paper Series, No. 30278, July 2022.
      • June 2022
      • Article

      Conservatism Gets Funded? A Field Experiment on the Role of Negative Information in Novel Project Evaluation

      By: Jacqueline N. Lane, Misha Teplitskiy, Gary Gray, Hardeep Ranu, Michael Menietti, Eva C. Guinan and Karim R. Lakhani
      The evaluation and selection of novel projects lies at the heart of scientific and technological innovation, and yet there are persistent concerns about bias, such as conservatism. This paper investigates the role that the format of evaluation, specifically information...  View Details
      Keywords: Project Evaluation; Innovation; Knowledge Frontier; Information Sharing; Negativity Bias; Projects; Innovation and Invention; Information; Knowledge Sharing
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      Lane, Jacqueline N., Misha Teplitskiy, Gary Gray, Hardeep Ranu, Michael Menietti, Eva C. Guinan, and Karim R. Lakhani. "Conservatism Gets Funded? A Field Experiment on the Role of Negative Information in Novel Project Evaluation." Management Science 68, no. 6 (June 2022): 4478–4495.
      • March 2022
      • Background Note

      Climate Challenges for Cities: Introduction to Issues and Actions in the United States

      By: Rosabeth Moss Kanter and Catarina Mia Martinez
      This background Note introduces the implications of climate change (global warming) for American cities. In the U.S., partisan political divides and unaddressed economic and racial disparities in climate vulnerabilities can inhibit action. The two main fronts for...  View Details
      Keywords: Climate Change; Cities; Emission Reduction; Change; Change Leadership; Electric Power Generation; Transportation; Recycling; Green Business; Green Building; Ecosystem; Construction; Systems Change; Cross-sector Collaboration; Adaptation; Geographic Location; Resource Allocation; Infrastructure; Government and Politics; Social Issues; Urban Development; United States
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      Kanter, Rosabeth Moss, and Catarina Mia Martinez. "Climate Challenges for Cities: Introduction to Issues and Actions in the United States." Harvard Business School Background Note 322-103, March 2022.
      • January 2022 (Revised March 2022)
      • Case

      ReNew Power: Leading the Energy Transition in India

      By: Gunnar Trumbull and Malini Sen
      Founder-CEO of one of India’s largest clean energy companies, ReNew Power, which develops, builds, and operates utility-scale wind and solar energy projects, has to decide the way forward for the company as the country and the world stand poised at the cusp of an...  View Details
      Keywords: Energy Generation; Renewable Energy; Energy Sources; Entrepreneurship; Private Equity; Initial Public Offering; Forecasting and Prediction; Trends; Transformation; Private Ownership; Environmental Sustainability; Energy Industry; India; Asia
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      Trumbull, Gunnar, and Malini Sen. "ReNew Power: Leading the Energy Transition in India." Harvard Business School Case 722-028, January 2022. (Revised March 2022.)
      • Article

      Pattern Detection in the Activation Space for Identifying Synthesized Content

      By: Celia Cintas, Skyler Speakman, Girmaw Abebe Tadesse, Victor Akinwande, Edward McFowland III and Komminist Weldemariam
      Generative Adversarial Networks (GANs) have recently achieved unprecedented success in photo-realistic image synthesis from low-dimensional random noise. The ability to synthesize high-quality content at a large scale brings potential risks as the generated samples may...  View Details
      Keywords: Subset Scanning; Generative Models; Synthetic Content Detection
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      Cintas, Celia, Skyler Speakman, Girmaw Abebe Tadesse, Victor Akinwande, Edward McFowland III, and Komminist Weldemariam. "Pattern Detection in the Activation Space for Identifying Synthesized Content." Pattern Recognition Letters 153 (January 2022): 207–213.
      • September 2021
      • Case

      Tesla Motors in 2021: Competition Revs Up

      By: Eric J. Van den Steen, Ramon Casadesus-Masanell and Karen Elterman
      Over its 17 years in existence, Tesla had redefined people’s view of electric cars, and in 2020, the company saw its stock rise by more than 700% to became the most valuable carmaker in the world. In December 2020, Tesla celebrated its fifth consecutive quarter of...  View Details
      Keywords: Barrier To Entry; Competitive Advantage; Innovation; Tesla; Automotive Industry; Sustainable Competitive Advantage; Values; Vision; Learning By Doing; Economies Of Scale; Electric Vehicle; Scenario Planning; Batteries; Competitive Strategy; Product Positioning; Profit; Competition; Industry Growth; Auto Industry
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      Van den Steen, Eric J., Ramon Casadesus-Masanell, and Karen Elterman. "Tesla Motors in 2021: Competition Revs Up." Harvard Business School Case 722-375, September 2021.
      • September 2021 (Revised October 2021)
      • Case

      Tesla's Uncertain Fate as EV Race Accelerates

      By: David Collis and Haisley Wert
      By September 2021, Tesla had a staggering market cap of $755 billion. As the leader of the automobile industry, Tesla’s worth surpassed that of the six largest runner-ups combined, including Toyota, Volkswagen, BYD, Daimler, Great Wall Motors, and General Motors. As...  View Details
      Keywords: Electric Vehicles; Strategy; Corporate Strategy; Valuation; Competitive Advantage; Value Creation; Auto Industry
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      Collis, David, and Haisley Wert. "Tesla's Uncertain Fate as EV Race Accelerates." Harvard Business School Case 722-368, September 2021. (Revised October 2021.)
      • 2021
      • Working Paper

      How to Fix ESG Reporting

      By: Robert S. Kaplan and Karthik Ramanna
      Investors, advocacy groups, academics, and the 200 CEOs of the US Business Roundtable have asked corporations to take on an added purpose beyond a narrow pursuit of shareholder value. In response, many companies now issue ESG (Environmental, Societal, and Governance)...  View Details
      Keywords: ESG Reporting; Sustainability; Corporate Purpose; Greenhouse Gas; Activity-Based Costing; Environmental Sustainability; Environmental Management; Corporate Social Responsibility and Impact; Measurement and Metrics; Goals and Objectives; Agreements and Arrangements; Corporate Accountability
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      Kaplan, Robert S., and Karthik Ramanna. "How to Fix ESG Reporting." Harvard Business School Working Paper, No. 22-005, July 2021.
      • June 2021
      • Teaching Note

      'GEnron'? Markopolos versus General Electric (A) & (B)

      By: Jonas Heese
      Teaching Note for HBS Case Nos. 121-005 and 121-033.  View Details
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      Heese, Jonas. "'GEnron'? Markopolos versus General Electric (A) & (B)." Harvard Business School Teaching Note 121-097, June 2021.
      • May 2021 (Revised June 2021)
      • Supplement

      'GEnron'? Markopolos versus General Electric (B)

      By: Jonas Heese and David Lane
      Supplement to the (A) case that offers an assessment of the August 2019 Markopolos report on General Electric.  View Details
      Keywords: Financial Statements; Communication; Energy; Financial Condition; Insurance; Performance; Planning; Business and Shareholder Relations; Risk and Uncertainty; Value; Insurance Industry; Financial Services Industry; Energy Industry
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      Heese, Jonas, and David Lane. "'GEnron'? Markopolos versus General Electric (B)." Harvard Business School Supplement 121-033, May 2021. (Revised June 2021.)
      • April–May 2021
      • Article

      The Influence of Loan Officers on Loan Contract Design and Performance

      By: Robert Bushman, Janet Gao, Xiumin Martin and Joseph Pacelli
      We investigate the extent to which loan officers generate independent, individual effects on the design and performance of syndicated loans. We construct a large database containing the identities of loan officers involved in structuring syndicated loan deals, allowing...  View Details
      Keywords: Loan Officers; Covenants; Interest Spreads; Syndicated Loans; Banks and Banking; Financing and Loans; Design; Performance
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      Bushman, Robert, Janet Gao, Xiumin Martin, and Joseph Pacelli. "The Influence of Loan Officers on Loan Contract Design and Performance." Journal of Accounting & Economics 71, nos. 2-3 (April–May 2021).
      • 2021
      • Working Paper

      Deregulation, Market Power, and Prices: Evidence from the Electricity Sector

      By: Alexander MacKay and Ignacia Mercadal
      When deciding whether to introduce market competition in a regulated industry, a regulator faces an important tradeoff. Market-based prices can provide incentives to allocate resources more efficiently and reduce costs, but the presence of market power may lead to...  View Details
      Keywords: Deregulation; Market Power; Markups; Prices; Electricity; Energy; Markets; Governing Rules, Regulations, and Reforms; Price; Utilities Industry
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      MacKay, Alexander, and Ignacia Mercadal. "Deregulation, Market Power, and Prices: Evidence from the Electricity Sector." Harvard Business School Working Paper, No. 21-095, February 2021. (Revised December 2022. Direct download.)
      • March 2021 (Revised May 2021)
      • Case

      M-KOPA: Empowering Lives

      By: V. Kasturi Rangan, Wale Lawal and Pippa Tubman Armerding
      The Pay As You Go solar power company in East Africa had sales of $71 million in 2019. It wished to grow to $300 million by 2025. M-KOPA, founded by three entrepreneurs in 2011, had grown nicely in Kenya and Uganda to reach nearly 750,000 households with an...  View Details
      Keywords: Mobile Payment; Go-to-market Strategy; Business At The Base Of The Pyramid; Business Growth; Social Entrepreneurship; Renewable Energy; Business Model; Growth and Development Strategy; Expansion; Marketing Strategy; Developing Countries and Economies; Kenya; Uganda; Nigeria
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      Rangan, V. Kasturi, Wale Lawal, and Pippa Tubman Armerding. "M-KOPA: Empowering Lives." Harvard Business School Case 521-085, March 2021. (Revised May 2021.)
      • March 2021 (Revised August 2021)
      • Case

      Nayana Mawilmada: Transforming Urban Development in Sri Lanka

      By: Joshua D. Margolis and Mahima Rao-Kachroo
      In February 2018, Nayana Mawilmada (Nayana), investment head for the Sri Lankan government’s ambitious $40 billion Megapolis project, must weigh an attractive job offer to move from the public sector to the private sector. A massive government project aimed at...  View Details
      Keywords: Change Management; Transformation; Decision Making; Public Sector; Experience and Expertise; Strategic Planning; Work-Life Balance; Transportation; Risk and Uncertainty; Power and Influence; Personal Development and Career; Real Estate Industry; Rail Industry; Transportation Industry; South Asia; Sri Lanka; Boston; Virginia; United States
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      Margolis, Joshua D., and Mahima Rao-Kachroo. "Nayana Mawilmada: Transforming Urban Development in Sri Lanka." Harvard Business School Case 421-065, March 2021. (Revised August 2021.)
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