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- August 2021
- Case
Mylestone: Can Multiple Pivots Preserve the Life of a Death Tech Startup?
By: Shikhar Ghosh and Marilyn Morgan Westner
Dave Balter and Jim Myers co-founded Mylestone, a death tech startup that applied technology to transform how grieving people memorialize the dead. The startup addressed a cultural problem and promised to solve a pressing need in the antiquated, multi-billion dollar...
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Keywords:
Pivot;
Startup;
Business Model;
Cryptocurrency;
Ethical Decision Making;
Emotions;
Growth and Development Strategy;
Ethics;
Market Entry and Exit;
Customer Relationship Management;
Loss;
Change Management;
Relationships
Ghosh, Shikhar, and Marilyn Morgan Westner. "Mylestone: Can Multiple Pivots Preserve the Life of a Death Tech Startup?" Harvard Business School Case 822-018, August 2021.
- September 2020 (Revised February 2021)
- Case
Zameer Kassam Fine Jewelry: Engaging Clients
By: Ryan W. Buell and Amy Klopfenstein
Zameer Kassam Fine Jewelry (ZKFJ) designs custom engagement rings that tell the story of a couple’s relationship. The case describes the company’s process for engaging clients, which has historically been a relatively offline, high-touch experience. Obliged by...
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Keywords:
Customer Engagement;
Service Delivery;
Health Pandemics;
Internet and the Web;
Customer Satisfaction;
Organizational Change and Adaptation;
Growth and Development;
Retail Industry
Buell, Ryan W., and Amy Klopfenstein. "Zameer Kassam Fine Jewelry: Engaging Clients." Harvard Business School Case 621-043, September 2020. (Revised February 2021.)
- February 2017 (Revised December 2018)
- Module Note
The Entrepreneurial Manager, Module I: Defining and Developing the Business Model
The first module of The Entrepreneurial Manager (TEM) focuses on business model analysis and lean testing. Your business model defines your company and sets its strategic direction, including customer value proposition, operations, scaling, the context in which the...
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Keywords:
Entrepreneurial Management;
Business Models;
Lean Startup;
Business Model;
Analysis;
Entrepreneurship;
Management
Kerr, William R., Mark Roberge, and Paul A. Gompers. "The Entrepreneurial Manager, Module I: Defining and Developing the Business Model." Harvard Business School Module Note 817-108, February 2017. (Revised December 2018.)
- June 2012 (Revised August 2012)
- Case
MF Global: Where's the Money?
By: Clayton S. Rose, Pamela Chan and Raghav Chopra
When MF Global failed in October of 2011, it was discovered that $1.6 billion of segregated customer assets was missing. Safeguarding these assets was the firm's responsibility, and in the words of one SEC official, its "sacred obligation." What is known about the...
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Keywords:
Financial Firms;
Customer Obligations;
Bankruptcy;
Regulation;
Financial Crisis;
Brokerage;
Asset Management;
Ethics;
Governing Rules, Regulations, and Reforms;
Financial Management;
Crisis Management;
Insolvency and Bankruptcy;
Financial Services Industry
Rose, Clayton S., Pamela Chan, and Raghav Chopra. "MF Global: Where's the Money?" Harvard Business School Case 312-106, June 2012. (Revised August 2012.)
- March 2011 (Revised December 2012)
- Case
Demand Media
By: John Deighton and Leora Kornfeld
Google search had helped Demand Media grow to be a $1.9 billion online publisher. Then, social media and smartphone apps began to change the way people navigated the Internet. How should Demand Media respond? The business ran on a radically new model in which a stable...
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Keywords:
Business Model;
Information Publishing;
Consumer Behavior;
Customization and Personalization;
Internet and the Web;
Publishing Industry
Deighton, John, and Leora Kornfeld. "Demand Media." Harvard Business School Case 511-043, March 2011. (Revised December 2012.) (request a courtesy copy.)