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    • All HBS Web  (1,541)
      • Faculty Publications  (106)

      Concerns About Social Acceptance Remove Concerns About Social Acceptance →

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      • May 2022
      • Case

      Timnit Gebru: 'SILENCED No More' on AI Bias and The Harms of Large Language Models

      By: Tsedal Neeley and Stefani Ruper
      Dr. Timnit Gebru—a leading artificial intelligence (AI) computer scientist and co-lead of Google’s Ethical AI team—was messaging with one of her colleagues when she saw the words: “Did you resign?? Megan sent an email saying that she accepted your resignation.” Heart...  View Details
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      Neeley, Tsedal, and Stefani Ruper. "Timnit Gebru: 'SILENCED No More' on AI Bias and The Harms of Large Language Models." Harvard Business School Case 422-085, May 2022.
      • March 2022
      • Article

      How Much Does Your Boss Make? The Effects of Salary Comparisons

      By: Zoë B. Cullen and Ricardo Perez-Truglia
      The vast majority of the pay inequality in an organization comes from differences in pay between employees and their bosses. But are employees aware of these pay disparities? Are employees demotivated by this inequality? To address these questions, we conducted a...  View Details
      Keywords: Salary; Inequality; Managers; Career Concerns; Pay Transparency; Wages; Equality and Inequality; Perception; Behavior
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      Cullen, Zoë B., and Ricardo Perez-Truglia. "How Much Does Your Boss Make? The Effects of Salary Comparisons." Journal of Political Economy 130, no. 3 (March 2022): 766–822.
      • Article

      Policies to Influence Perceptions about COVID-19 Risk: The Case of Maps

      By: Claudia Engel, Jonathan Rodden and Marco Tabellini
      Choropleth disease maps have become an important tool for informing the public about the risks posed by COVID-19. In a survey conducted in the U.S. state of Georgia in June 2020, we randomly assigned respondents to view either of two maps. The first one reported...  View Details
      Keywords: Disease Surveillance; Health Pandemics; Risk and Uncertainty; Perception; Policy
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      Engel, Claudia, Jonathan Rodden, and Marco Tabellini. "Policies to Influence Perceptions about COVID-19 Risk: The Case of Maps." Science Advances 8, no. 11 (March 18, 2022).
      • 2022
      • Working Paper

      From Anti-vax Intentions to Vaccination: Panel and Experimental Evidence from Nine Countries

      By: Vincenzo Galasso, Vincent Pons, Paola Profeta, Michael Becher, Sylvain Brouard and Martial Foucault
      Millions of people refuse COVID-19 vaccination. Using original data from two surveys in nine OECD countries, we analyze the determinants of anti-vax intentions in December 2020 and show that half of the anti-vax individuals were vaccinated by summer 2021. Vaccinations...  View Details
      Keywords: COVID-19; Vaccination; Vaccine Hesitancy; Information Campaigns; Health Pandemics; Behavior; Information
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      Galasso, Vincenzo, Vincent Pons, Paola Profeta, Michael Becher, Sylvain Brouard, and Martial Foucault. "From Anti-vax Intentions to Vaccination: Panel and Experimental Evidence from Nine Countries." NBER Working Paper Series, No. 29741, February 2022.
      • December 2021
      • Article

      Seeing Oneself as a Valued Contributor: Social Worth Affirmation Improves Team Information Sharing

      By: Julia Lee Cunningham, Francesca Gino, Dan Cable and Bradley Staats
      Teams often fail to reach their potential because members’ concerns about being socially accepted prevent them from offering their unique perspectives to the team. Drawing on relational self and self-affirmation theory, we argue that affirmation of team members’ social...  View Details
      Keywords: Social Worth Affirmation; Relational Identity; Self-affirmation; Information Sharing In Teams; Concerns About Social Acceptance; Groups and Teams; Identity; Relationships; Knowledge Sharing
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      Cunningham, Julia Lee, Francesca Gino, Dan Cable, and Bradley Staats. "Seeing Oneself as a Valued Contributor: Social Worth Affirmation Improves Team Information Sharing." Academy of Management Journal 64, no. 6 (December 2021): 1816–1841.
      • September 2021
      • Article

      Perceptions on Undertaking Regular Asymptomatic Self-testing for COVID-19 Using Lateral Flow Tests: A Qualitative Study of University Students and Staff

      By: Marta Wanat, Mary Logan, Jennifer A. Hirst, Charles Vicary, Joseph J. Lee, Rafael Perera, Irene Tracey, Gordon Duff, Peter Tufano, Thomas Fanshawe, Lazaro Mwandigha, Brian D. Nicholson, Sarah Tonkin-Crine and Richard Hobbs
      Objectives: Successful implementation of asymptomatic testing programmes using lateral flow tests (LFTs) depends on several factors, including feasibility, acceptability and how people act on test results. We aimed to examine experiences of university students...  View Details
      Keywords: COVID-19; Self-testing; Health Pandemics; Health Testing and Trials; Behavior
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      Wanat, Marta, Mary Logan, Jennifer A. Hirst, Charles Vicary, Joseph J. Lee, Rafael Perera, Irene Tracey, Gordon Duff, Peter Tufano, Thomas Fanshawe, Lazaro Mwandigha, Brian D. Nicholson, Sarah Tonkin-Crine, and Richard Hobbs. "Perceptions on Undertaking Regular Asymptomatic Self-testing for COVID-19 Using Lateral Flow Tests: A Qualitative Study of University Students and Staff." BMJ Open 11, no. 9 (September 2021).
      • June 2021
      • Article

      The Role of Beliefs in Driving Gender Discrimination

      By: Katherine B. Coffman, Christine L. Exley and Muriel Niederle
      While there is ample evidence of discrimination against women in the workplace, it can be difficult to understand what factors contribute to discriminatory behavior. We use an experiment to both document discrimination and unpack its sources. First, we show that, on...  View Details
      Keywords: Gender Discrimination; Behavioral Decision Making; Gender; Attitudes; Prejudice and Bias; Economics; Behavior; Decision Making
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      Coffman, Katherine B., Christine L. Exley, and Muriel Niederle. "The Role of Beliefs in Driving Gender Discrimination." Management Science 67, no. 6 (June 2021).
      • 2021
      • Article

      To Thine Own Self Be True? Incentive Problems in Personalized Law

      By: Jordan M. Barry, John William Hatfield and Scott Duke Kominers
      Recent years have seen an explosion of scholarship on “personalized law.” Commentators foresee a world in which regulators armed with big data and machine learning techniques determine the optimal legal rule for every regulated party, then instantaneously disseminate...  View Details
      Keywords: Personalized Law; Regulation; Regulatory Avoidance; Regulatory Arbitrage; Law And Economics; Law And Technology; Law And Artificial Intelligence; Futurism; Moral Hazard; Elicitation; Signaling; Privacy; Law; Governing Rules, Regulations, and Reforms; Information Technology; AI and Machine Learning
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      Barry, Jordan M., John William Hatfield, and Scott Duke Kominers. "To Thine Own Self Be True? Incentive Problems in Personalized Law." Art. 2. William & Mary Law Review 62, no. 3 (2021).
      • February 2021
      • Case

      Measuring Impact at JUST Capital

      By: Charles C.Y. Wang and Ethan Rouen
      JUST Capital is a nonprofit organization that seeks to make public companies more "just" by measuring and ranking their overall impact on society, based on the priorities most important to the average American. This case examines JUST's strategy for influencing...  View Details
      Keywords: Nonprofit Organizations; Ethics; Measurement and Metrics; Performance Evaluation; Social Issues; Corporate Social Responsibility and Impact
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      Wang, Charles C.Y., and Ethan Rouen. "Measuring Impact at JUST Capital." Harvard Business School Multimedia/Video Case 121-703, February 2021.
      • January 2021 (Revised August 2021)
      • Case

      ByteDance: TikTok and the Trials of Going Viral

      By: William C. Kirby and John P. McHugh
      In 2020, TikTok became the most valuable start-up ever. The short-form, video-sharing social media platform emerged as the crown jewel of the Chinese technology firm ByteDance, realizing 850 million monthly users and an estimated worth of $180 billion. However, a...  View Details
      Keywords: China; Technology; Startup; Start-up; International Strategy; Global Strategy And Leadership; Innovation; Political Risk; Regulations; Trump; Foreign Policy; Foreign Investment; Chinese Internet Market; Global Strategy; Crisis Management; Risk and Uncertainty; Entrepreneurship; Globalized Economies and Regions; Government Legislation; Innovation and Management; Governing Rules, Regulations, and Reforms; Internet and the Web; Social Media; Technology Industry; China; United States
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      Kirby, William C., and John P. McHugh. "ByteDance: TikTok and the Trials of Going Viral." Harvard Business School Case 321-110, January 2021. (Revised August 2021.)
      • November 2020
      • Teaching Note

      Valuing Celgene's CVR

      By: Benjamin C. Esty and Daniel Fisher
      When Bristol-Myers Squibb (BMS) acquired Celgene Corporation in November 2019, Celgene shareholders received cash, BMS stock, and a contingent value right (CVRs) that would pay $9 if the U.S. Food and Drug Administration (FDA) approved three of Celgene’s late stage...  View Details
      Keywords: Mergers and Acquisitions; Valuation; Value; Judgments; Decision Making; Cash Flow; Financial Instruments; Cognition and Thinking; Pharmaceutical Industry; Biotechnology Industry; United States
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      Esty, Benjamin C., and Daniel Fisher. "Valuing Celgene's CVR." Harvard Business School Teaching Note 221-036, November 2020.
      • November 2020
      • Supplement

      Valuing Celgene's CVR

      By: Benjamin C. Esty and Daniel Fisher
      When Bristol-Myers Squibb (BMS) acquired Celgene Corporation in November 2019, Celgene shareholders received cash, BMS stock, and a contingent value right (CVRs) that would pay $9 if the U.S. Food and Drug Administration (FDA) approved three of Celgene’s late stage...  View Details
      Keywords: Mergers and Acquisitions; Value; Valuation; Judgments; Decision Making; Cash Flow; Financial Instruments; Cognition and Thinking; Pharmaceutical Industry; Biotechnology Industry; United States
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      Esty, Benjamin C., and Daniel Fisher. "Valuing Celgene's CVR." Harvard Business School Spreadsheet Supplement 221-705, November 2020.
      • November 2020
      • Case

      Valuing Celgene's CVR

      By: Benjamin C. Esty and Daniel Fisher
      When Bristol-Myers Squibb (BMS) acquired Celgene Corporation in November 2019, Celgene shareholders received cash, BMS stock, and a contingent value right (CVRs) that would pay $9 if the U.S. Food and Drug Administration (FDA) approved three of Celgene’s late stage...  View Details
      Keywords: Mergers and Acquisitions; Value; Valuation; Judgments; Decision Making; Cash Flow; Financial Instruments; Cognition and Thinking; Pharmaceutical Industry; Biotechnology Industry; United States
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      Esty, Benjamin C., and Daniel Fisher. "Valuing Celgene's CVR." Harvard Business School Case 221-031, November 2020.
      • Article

      Cheating, Inequality Aversion, and Appealing to Social Norms

      By: Clara Amato, Francesca Gino, Natalia Montinari and Pierluigi Sacco
      We conduct a field experiment involving 143, 9-years old children in their classrooms. Children are requested to flip a coin in private and receive a big or a small prize depending on the outcome they report. Comparing the actual and theoretical distribution of...  View Details
      Keywords: Cheating; Inequality Aversion; Social Norms; Children; Experiment; Behavior; Equality and Inequality; Moral Sensibility
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      Amato, Clara, Francesca Gino, Natalia Montinari, and Pierluigi Sacco. "Cheating, Inequality Aversion, and Appealing to Social Norms." Journal of Economic Behavior & Organization 179 (November 2020): 767–778.
      • October 2020
      • Case

      TowerBrook: ESG in Action (A)

      By: Victoria Ivashina, Brian Trelstad and Meaghan Conway
      This case is the first of a two-part series that follows Ramez Sousou and his team at TowerBrook Capital Partners as they face a challenging investment decision in February of 2013. Since its founding, TowerBrook has prided itself on its purpose-driven investing...  View Details
      Keywords: ESG; Finance; Private Equity; Corporate Governance; Value Creation; Investment; Decision Making
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      Ivashina, Victoria, Brian Trelstad, and Meaghan Conway. "TowerBrook: ESG in Action (A)." Harvard Business School Case 221-045, October 2020.
      • August 6, 2020
      • Article

      It's Okay to Say 'No' to Social Events During COVID

      By: Ashley V. Whillans, Annie Wilson and Tobias Schlager
      As COVID turns even the most benign of social activities into risky propositions, many of us find ourselves in the uncomfortable position of rejecting our friends’ and family’s invitations to non-socially-distant activities. It can be particularly challenging to...  View Details
      Keywords: Difficult Conversations; Psychology; COVID-19; Health Pandemics; Relationships
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      Whillans, Ashley V., Annie Wilson, and Tobias Schlager. "It's Okay to Say 'No' to Social Events During COVID." Harvard Business Review Digital Articles (August 6, 2020).
      • 2020
      • Working Paper

      The Unexpected Benefits and Underlying Motivations for Communicating COVID-19 Contagion Risks When Rejecting In-Person Social Invitations

      By: T. Schlager, A. Wilson and A.V. Whillans
      Across five studies (N=3,071), we explore the interpersonal consequences of COVID risk communication when rejecting social invitations. In Study 1, people underestimate the benefits and overestimate the costs of rejecting social invitations for risk-related reasons. In...  View Details
      Keywords: COVID; Social Invitations; Interpersonal Perception; Health Pandemics; Risk and Uncertainty; Interpersonal Communication
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      Schlager, T., A. Wilson, and A.V. Whillans. "The Unexpected Benefits and Underlying Motivations for Communicating COVID-19 Contagion Risks When Rejecting In-Person Social Invitations." Harvard Business School Working Paper, No. 21-012, July 2020.
      • May 2020
      • Case

      Big Boom Beverages: Fight or Flight?

      By: Stephen A. Greyser and William Ellet
      Four college friends market a beverage that combines ingredients like those in a drink they consumed in college bars. It includes a caffeinated energy drink, malt liquor, and a soft drink flavoring. They launch the business, Big Boom Beverages (BBB), with their own...  View Details
      Keywords: Alcoholic Beverages; Energy Drinks; Regulation; Entrepreneurship; Ethics; Marketing Communications; Corporate Social Responsibility and Impact; Reputation; Communication Strategy; Decision Making
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      Greyser, Stephen A., and William Ellet. "Big Boom Beverages: Fight or Flight?" Harvard Business School Brief Case 920-557, May 2020.
      • January 2020
      • Case

      Governing PG&E

      By: Lynn S. Paine and Will Hurwitz
      The five commissioners of the California Public Utilities Commission (CPUC) listened intently at a public forum in April 2019 as PG&E Corporation’s out-going chairman Richard Kelly described the company’s proposed new board. PG&E, which provided electricity and natural...  View Details
      Keywords: Bankruptcy; Board Of Directors; Board Dynamics; Business Ethics; Business Model Innovation; Corporate Boards; Energy Efficiency; Environmental And Social Sustainability; Government And Business; Hedge Funds; Institutional Investors; Legal Aspects Of Business; Regulated Monopolies; Regulation; Shareholders; Stakeholder Management; Strategy And Execution; Utilities; Insolvency and Bankruptcy; Governing and Advisory Boards; Ethics; Capital Structure; Climate Change; Corporate Accountability; Corporate Governance; Environmental Sustainability; Executive Compensation; Leadership; Management; Safety; Business and Government Relations; Energy Industry; Utilities Industry; California; United States
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      Paine, Lynn S., and Will Hurwitz. "Governing PG&E." Harvard Business School Case 320-024, January 2020.
      • December 2019 (Revised March 2020)
      • Case

      Impossible Foods

      By: Jose B. Alvarez and Natalie Kindred
      Impossible Foods founder and CEO Pat Brown started the company out of concern over livestock production’s impact on climate change. Impossible’s mission is to end consumption of animals by 2035, and its strategy is to develop and market plant-based foods so similar to...  View Details
      Keywords: Agribusiness; Food; Consumer Behavior; Behavior; Venture Capital; Technological Innovation; Innovation Strategy; Entrepreneurship; Marketing Strategy; Distribution; Production; Product Development; Product Positioning; Growth Management; Global Strategy; Competition; Climate Change; Environmental Sustainability; Animal-Based Agribusiness; Agriculture and Agribusiness Industry; Technology Industry; Food and Beverage Industry; Consumer Products Industry; United States; China; Asia; California; Hong Kong; Taiwan
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      Alvarez, Jose B., and Natalie Kindred. "Impossible Foods." Harvard Business School Case 520-046, December 2019. (Revised March 2020.)
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