Publications
Publications
Show Results For
-
All HBS Web
(8,956)
- Faculty Publications (3,029)
Page 1 of
3,029
Results
→
- September 2024
- Case
River Remedy: Navigating Mississippi’s Medical Marijuana Market
By: Robin Greenwood, Richard S. Ruback and Robert Ialenti
MBA student William Chism, the founder of fully integrated medical marijuana company based in Mississippi, must respond to a significant disruption in the fledgling industry. In late 2023, Rapid Analytics, one of two active licensed testing facilities, has its...
View Details
Keywords:
Plant-Based Agribusiness;
Business Growth and Maturation;
Forecasting and Prediction;
Microeconomics;
Local Range;
Government Legislation;
Demand and Consumers;
Supply and Industry;
Competition;
Competitive Strategy;
Agriculture and Agribusiness Industry;
Consumer Products Industry;
Mississippi
- September–October 2024
- Article
How AI Can Power Brand Management
By: Julian De Freitas and Elie Ofek
Marketers have begun experimenting with AI to improve their brand-management efforts. But unlike other marketing tasks, brand management involves more than just repeatedly executing one specialized function. Long considered the exclusive domain of creative talent, it...
View Details
- 2024
- Working Paper
Determinants of Top-Down Sabotage
By: Hashim Zaman and Karim R. Lakhani
We investigate the conditions that motivate managers to impede the growth of talented
subordinates due to fears of future competition for their own positions. Our research expands on
existing tournament and contest theory literature that considers peer-to-peer...
View Details
- August 2024
- Case
Iogen: Decarbonizing Hard-to-Abate Sectors
By: George Serafeim, Charlotte Foody and John Mulliken
Brian Foody, CEO of Iogen Corporation, was an early leader in advanced biofuels, developing a range of technologies to transform agricultural waste into transportation fuel. With $100 million in revenue and 350 patents across various biofuel technologies, Iogen was...
View Details
- 2024
- Book
Smart Rivals: How Innovative Companies Play Games That Tech Giants Can't Win
By: Feng Zhu and Bonnie Yining Cao
A fresh, research-based look at how companies can better compete, on their own terms, with tech giants.
View Details
- 2024
- Working Paper
“If You’re Not There… You’re Not There”: How Art Market Platforms Induce Status Anxiety to Coerce Participation
By: James Riley and Ezra Zuckerman Sivan
This paper, an 18-month ethnographic investigation of international art fairs (IAFs), shows how market platforms can have a coercive effect, inducing sellers (i.e., art galleries) to participate despite ambivalence over their value and anxiety over the process by which...
View Details
- Winter 2024
- Article
Return to Office Decisions: A Culture Question?
By: Yo-Jud Cheng and Boris Groysberg
Company culture is an important source of competitive advantage and differentiation. Even in times of
crisis, leaders must attend to their company’s culture, designing it in alignment with their strategy and
priorities. One of the most consequential decisions
that...
View Details
- July 2024
- Case
Dynamic Pricing at Wendy’s: Where’s the Beef?
By: Elie Ofek, Alicia Dadlani and Martha Hostetter
In early 2024, Wendy’s new CEO announced on an earnings call that the company would install digital menus in its US locations so it could begin testing dynamic pricing—changing prices up or down in response to shifts in supply and demand – as well as allow engaging in...
View Details
- July 2024
- Case
ZEISS: Commercializing Science
By: Maria P. Roche, Carlota Moniz and Daniela Beyersdorfer
Karl Lamprecht, President and CEO of the ZEISS AG Group, mused on how far ZEISS had come in 175 years of being a pioneer in optics, and how the course he had charted since taking the helm of the company could keep it on track. In his role, he oversaw the four core...
View Details
Keywords:
Business Model;
Business Organization;
Decisions;
Business Strategy;
Competition;
Business History;
Collaborative Innovation and Invention;
Independent Innovation and Invention;
Disruptive Innovation;
Innovation and Management;
Innovation Strategy;
Technological Innovation;
Growth and Development Strategy;
Knowledge Sharing;
Industry Growth;
Monopoly;
Organizational Culture;
Supply Chain;
Supply Chain Management;
Relationships;
Partners and Partnerships;
Risk and Uncertainty;
Adaptation;
Commercialization;
Semiconductor Industry;
Technology Industry;
Germany;
Europe
- July 2024
- Case
Wizards of the Coast and Magic: The Rebounding
By: Boris Groysberg and Tom Quinn
This case traces the history and growth of the Magic: The Gathering trading card game. From its development in 1993 by tiny studio Wizards of the Coast, to Wizards’ acquisition by toy giant Hasbro in 1999, to its evolution into a billion-dollar brand in 2023,...
View Details
Keywords:
Business Growth and Maturation;
Change Management;
Transformation;
Cost vs Benefits;
Business Cycles;
Games, Gaming, and Gambling;
Global Strategy;
Growth and Development;
Selection and Staffing;
Collaborative Innovation and Invention;
Innovation Leadership;
Intellectual Property;
Job Design and Levels;
Knowledge Use and Leverage;
Leading Change;
Growth and Development Strategy;
Growth Management;
Management Succession;
Risk Management;
Brands and Branding;
Product Positioning;
Organizational Change and Adaptation;
Competitive Strategy;
Competitive Advantage;
Expansion;
Mergers and Acquisitions;
Product Development;
Entertainment and Recreation Industry;
United States;
Washington (state, US);
Seattle;
Japan
- July 2024
- Case
Knowledge-Enabled Financial Advice: Digital Transformation at Edward Jones
By: Lauren Cohen, Richard Ryffel, Grace Headinger and Sophia Pan
Edward Jones, a wealth management advisory firm that prided itself on its interpersonal connections and face-to-face interactions, was eager to augment their services with AI capabilities. Built on 1-to-1 close-knit relationships, the firm had more than 15,000 offices...
View Details
Keywords:
Fintech;
Transformations;
Innovation And Strategy;
Financial Advisors;
Big Data;
AI;
Artificial Intelligence;
Digital Strategy;
Digitization;
Financial Institutions;
Business Strategy;
Competitive Advantage;
Technology Adoption;
Business Plan;
Technological Innovation;
Interpersonal Communication;
Communication Intention and Meaning;
Communication Strategy;
Transformation;
Employee Stock Ownership Plan;
Disruptive Innovation;
Innovation Strategy;
Innovation and Management;
Innovation Leadership;
Knowledge Acquisition;
Knowledge Use and Leverage;
Financial Services Industry;
St. Louis;
Missouri;
United States
- June 2024
- Case
Metub: Scaling Influence beyond Vietnam
By: Paul A. Gompers and Shu Lin
Founded in 2014, Metub was a leading video and talent network in Vietnam. It managed over 3,000 channels on YouTube and more than 3,000 content creators. To expand creators’ income opportunities across multiple platforms, Metub had diversified beyond its original...
View Details
- June 2024 (Revised August 2024)
- Case
Revlon India’s Turnaround: Navigating Online-Offline Decisions Using a Balanced Scorecard
By: Tatiana Sandino and Samuel Grad
Revlon India was founded as a joint venture in 1995, pairing the industrial conglomerate UMG with the global beauty brand Revlon, Inc. to bring international color cosmetics to India. After growing rapidly and pioneering the Beauty Advisor (BA) model in India, the...
View Details
Keywords:
Balanced Scorecard;
Restructuring;
Training;
Supply Chain;
Supply Chain Management;
Distribution;
E-commerce;
Strategy;
Business Model;
Business Plan;
Decision Making;
Decision Choices and Conditions;
Marketing Strategy;
Alignment;
Brands and Branding;
Negotiation;
Retail Industry;
Consumer Products Industry;
Beauty and Cosmetics Industry;
India
- June 2024
- Case
Building Innovation at VINCI
By: Dennis Campbell, Aluna Wang and Carlota Moniz
This case study explores how the VINCI Group, a French multinational operating in concessions, energy, and construction, bolstered awareness and adoption rates of new technologies within the organization. Through its separate innovation hub, Leonard, VINCI aimed to...
View Details
Keywords:
Business Model;
Business Organization;
Decisions;
Business Earnings;
Business Strategy;
Competition;
Energy;
Corporate Entrepreneurship;
Values and Beliefs;
Global Range;
Global Strategy;
Cross-Cultural and Cross-Border Issues;
Multinational Firms and Management;
Globalized Markets and Industries;
Corporate Accountability;
Collaborative Innovation and Invention;
Disruptive Innovation;
Innovation and Management;
Innovation Strategy;
Technological Innovation;
Knowledge Sharing;
Organizational Culture;
Technology Adoption;
Innovation Leadership;
Organizational Structure;
Construction Industry;
Energy Industry;
Technology Industry;
France;
Europe
- June 2024
- Article
Information Spillovers in Experience Goods Competition
By: Zhuoqiong Charlie Chen, Christopher Stanton and Catherine Thomas
When experience goods compete, consuming one product can be informative about value for similar untried products. We study a two-period model of duopoly competition in markets that have this feature and where firms can price discriminate between consumers based on...
View Details
- June 2024
- Article
Rationalizing Outcomes: Interdependent Learning in Competitive Markets
By: Anoop R. Menon and Dennis Yao
In this article we use simulation models to explore interdependent learning in competitive markets. Such interactions require attention to both the mental representations held by the management of the focal firm as well as the beliefs of that management about the...
View Details
- May 2024
- Case
Naked Wines: The Profit vs. Growth Decision
By: Benjamin C. Esty and Edward A. Meyer
Nick Devlin faced a difficult strategic decision in October 2022. As the CEO of a UK-based subscription business connecting wine drinkers in the US, UK, and Australia with winemakers from around the world (which one journalist called the “Netflix of Wine”), he had to...
View Details
Keywords:
Profit Vs. Growth;
Platform Business;
Economies Of Scale;
Subscription Business;
Wine;
Scaling;
Racing;
Value Creation;
Network Effects;
Business Startups;
Small Business;
Financial Management;
Financial Strategy;
Growth Management;
Business Strategy;
Competitive Advantage;
Expansion;
Profit;
E-commerce;
Growth and Development Strategy;
Agriculture and Agribusiness Industry;
Food and Beverage Industry;
United States;
Australia;
United Kingdom
- May 20, 2024
- Article
Porter’s Five Forces and Competitive Advantage in Web3
By: Scott Duke Kominers and Liang Wu
Competitive strategy — the art of crafting and executing plans to achieve an advantageous position in the market — is integral to any business, and especially relevant for platforms because it determines their ability to achieve network effects and scale. But web3...
View Details
- May 2024
- Case
LinkedIn Corporation, 2024
By: David B. Yoffie, George Gonzalez and Emily Grandjean
By 2024, the LinkedIn profile was well established as the professional identity of record on the Internet. Following a multi-year effort to expand the platform’s user base, as well as a period of rapid growth during the COVID-19 pandemic, LinkedIn’s membership had...
View Details