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  • All HBS Web  (122)
    • Faculty Publications  (3)

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    • All HBS Web  (122)
      • Faculty Publications  (3)

      Cohort Analysis Remove Cohort Analysis →

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      Customer Management Dynamics and Cohort Analysis
      Yemeksepeti: Growing and Expanding the Business Model through Data
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      • April 2021
      • Article

      Utilizing Time-driven Activity-based Costing to Determine Open Radical Cystectomy and Ileal Conduit Surgical Episode Cost Drivers

      By: Janet Baack Kukreja, Mohamed A. Seif, Marissa W. Merry, James R. Incalcaterra, Ashish M. Kamat, Colin P. Dinney, Jay B. Shah, Thomas W. Feeley and Neema Navai
      Objectives
      Patients undergoing radical cystectomy represent a particularly resource-intensive patient population. Time-driven activity based costing (TDABC) assigns time to events and then costs are based on the people involved in providing care for specific...  View Details
      Keywords: Time-driven Activity-based Costing; Value-based Healthcare; Health Care And Treatment; Cost; Cost Vs Benefits; analysis
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      Kukreja, Janet Baack, Mohamed A. Seif, Marissa W. Merry, James R. Incalcaterra, Ashish M. Kamat, Colin P. Dinney, Jay B. Shah, Thomas W. Feeley, and Neema Navai. "Utilizing Time-driven Activity-based Costing to Determine Open Radical Cystectomy and Ileal Conduit Surgical Episode Cost Drivers." Urologic Oncology: Seminars and Original Investigations 39, no. 4 (April 2021).
      • June 2020
      • Background Note

      Customer Management Dynamics and Cohort Analysis

      By: Elie Ofek, Barak Libai and Eitan Muller
      The digital revolution has allowed companies to amass considerable amounts of data on their customers. Using this information to generate actionable insights is fast becoming a critical skill that firms must master if they wish to effectively compete and win in today’s...  View Details
      Keywords: Cohort Analysis; Customers; Data And Data Sets; Segmentation; analysis; Customer Value And Value Chain
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      Ofek, Elie, Barak Libai, and Eitan Muller. "Customer Management Dynamics and Cohort Analysis." Harvard Business School Background Note 520-122, June 2020.
      • February 2017
      • Case

      Yemeksepeti: Growing and Expanding the Business Model through Data

      By: William R. Kerr, Gamze Yucaoglu and Eren Kuzucu
      In October 2016, Nevzat Aydin, co-founder and CEO of Yemeksepeti, the Turkish online food-ordering company, was looking over the company's quarterly results and projections for the upcoming year with his management team. It had been almost a year and a half since Aydin...  View Details
      Keywords: Entrepreneurship; Entrepreneurial Management; Entrepreneurial Ventures; Turkey; Corporate Strategy; Big Data; Customer Focused Organization; Emerging Markets; Service Management; Competitive Advantage; Continuous Improvement; Data Analysis; Internet; Growth Strategy; Technological Change; Information Systems; Value Creation; Entrepreneurship; Corporate Strategy; Data And Data Sets; analysis; Customer Focus And Relationships; Emerging Markets; Service Operations; Competitive Advantage; Performance Improvement; Internet; Growth And Development Strategy; Information Technology; Value Creation; Food And Beverage Industry; Turkey
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      Kerr, William R., Gamze Yucaoglu, and Eren Kuzucu. "Yemeksepeti: Growing and Expanding the Business Model through Data." Harvard Business School Case 817-095, February 2017.
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      Customer Management Dynamics and Cohort Analysis
      Yemeksepeti: Growing and Expanding the Business Model through Data
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