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- 2020
- Working Paper
Accounting for Product Impact in the Consumer Finance Industry
By: George Serafeim and Katie Trinh
We apply the product impact measurement framework of the Impact-Weighted Accounts Initiative (IWAI) in two competitor credit card providers within the consumer finance industry. We design a monetization methodology that allows us to calculate monetary impact estimates...
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Keywords:
Product Innovation;
Impact;
Impact Investing;
Impact Measurement;
Esg;
Esg (environmental, Social, Governance) Performance;
Esg (environmental, Social, Governance) Performance;
Esg Ratings;
Social Corporate Responsibility;
Corporate Social Responsibility;
Social Impact;
Consumer Finance;
Financial Services;
Financial Inclusion;
Product;
Product Design;
Product Positioning;
Society;
Corporate Social Responsibility And Impact;
Personal Finance;
Credit Cards;
Financial Services industry
- November 2020
- Case
Roll-Ups and Surprise Billing: Collisions at the Intersection of Private Equity and Patient Care
By: Trevor Fetter and Kira Seiger
This case describes the increasing investment by private equity (PE) firms in patient care and other healthcare services. The case focuses on investments in physician staffing firms and roll-up strategy investments in physician practice management (PPM). Included in...
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Keywords:
business Ventures;
Acquisition;
Mergers And Acquisitions;
business Model;
Change;
Disruption;
Fluctuation;
Trends;
Customers;
Customer Value And Value Chain;
Ethics;
Fairness;
Finance;
Equity;
Insurance;
Private Equity;
Geography;
Geographic Scope;
Health;
Health Care And Treatment;
Markets;
Demand And consumers;
Supply And industry;
industry Structures;
Ownership;
Ownership Type;
Private Ownership;
Relationships;
Agency Theory;
business And Community Relations;
business And Shareholder Relations;
business And Stakeholder Relations;
Networks;
Strategy;
Competition;
Consolidation;
Expansion;
Integration;
Horizontal Integration;
Vertical Integration;
Value;
Value Creation;
Health industry;
Insurance industry;
United States
- 2020
- Working Paper
Accounting for Product Impact in the Consumer-Packaged Foods Industry
By: Amanda Rischbieth, George Serafeim and Katie Trinh
We apply the product impact measurement framework of the Impact-Weighted Accounts Initiative (IWAI) in two competitor companies within the consumer-packaged goods industry. We design a methodology that allows us to calculate monetary impact estimates on customer...
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Keywords:
Product Innovation;
Impact;
Impact Investing;
Impact Measurement;
Esg;
Esg (environmental, Social, Governance) Performance;
Esg (environmental, Social, Governance) Performance;
Esg Ratings;
Social Corporate Responsibility;
Corporate Social Responsibility;
Social Impact;
Nutrition Database;
Nutritional Information;
Cpg;
Consumer Packaged Goods;
Iwai;
Product Design;
Product Positioning;
Society;
Environmental Sustainability;
Corporate Social Responsibility And Impact;
Nutrition;
Product;
Safety;
consumer Products industry
- October 2020
- Article
The Supply Chain Economy: A New Industry Categorization for Understanding Innovation in Services
By: Mercedes Delgado and Karen G. Mills
An active debate has centered on the importance of manufacturing for driving innovation in the U.S. economy. This paper offers an alternative framework that focuses on the role of suppliers of goods and services (the “supply chain economy”) in national performance. We...
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- September 2020
- Teaching Note
Uber: Competing Globally
Teaching Note for HBS Case No. 720-404.
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Keywords:
business Ventures;
business Growth And Maturation;
business Model;
Geography;
Geographic Location;
Geographic Scope;
Global Strategy;
Globalization;
Multinational Firms And Management;
Globalized Markets And industries;
Governance;
Governance Controls;
Governing Rules, Regulations, And Reforms;
Innovation And Invention;
Disruptive Innovation;
Innovation Strategy;
Law;
Management;
Growth And Development;
Growth Management;
Markets;
Demand And consumers;
consumer Behavior;
Network Effects;
Emerging Markets;
Market Design;
Market Entry And Exit;
Market Participation;
Supply And industry;
industry Structures;
Planning;
Strategic Planning;
Relationships;
business And Community Relations;
business And Government Relations;
business And Stakeholder Relations;
Labor And Management Relations;
Networks;
Adaptation;
Strategy;
business Strategy;
Competition;
Competitive Advantage;
Competitive Strategy;
Expansion;
Technology;
Mobile Technology;
Technology Platform;
Transportation Networks;
Transportation;
Transportation industry;
Technology industry;
Africa;
Ghana;
Asia;
China;
Shanghai;
Shanghai Shi;
India;
New Delhi;
Europe;
United Kingdom;
London;
England;
Latin America;
North And Central America;
United States;
New York (city, Ny);
New York (state, Us);
South America;
Colombia
- July 2020
- Case
Amanda and Kristen: Mented Cosmetics
By: Steven Rogers, Jeffrey J. Bussgang and Alterrell Mills
The co-founders (Black HBS alumnae) of an e-commerce beauty startup explore the unmet needs within the beauty industry. This case study examines the entrepreneurial opportunities that come from identifying an underserved market, specifically within the Black community...
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Keywords:
Brands And Branding;
Competition;
Customers;
Disruption;
Disruptive Innovation;
Distribution Channels;
Entrepreneurship;
Finance;
Macroeconomics;
Marketing;
Marketing Channels;
Marketing Communications;
Marketing Strategy;
Mission And Purpose;
Organizational Culture;
Product Design;
Product Development;
Product Positioning;
Sales;
Social Issues;
Social Marketing;
business Startups;
Strategic Planning;
Strategy;
Supply Chain Management;
Venture Capital;
Advertising industry;
Public Relations industry;
Chemical industry;
Beauty And Cosmetics industry;
Manufacturing industry;
Retail industry;
North And Central America;
United States;
New York (city, Ny);
New York (state, Us)
- June 2020 (Revised October 2020)
- Case
What Went Wrong with Boeing's 737 Max?
By: William W. George and Amram Migdal
This case describes the development of the Boeing 737 Max airplane model and the events leading up to two tragic plane crashes, in which a total of 346 people died: the crash of Lion Air flight 610 on October 29, 2018, in Indonesia, and the crash of Ethiopian Airlines...
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Keywords:
Communication;
Communication Intention And Meaning;
Communication Strategy;
Forms Of Communication;
Announcements;
Decision Making;
Decision Choices And Conditions;
Judgments;
Ethics;
Moral Sensibility;
Values And Beliefs;
Globalization;
Global Strategy;
Governance;
Corporate Accountability;
Governance Controls;
Human Resources;
Resignation And Termination;
Leadership;
Leadership Style;
Management;
business Or Company Management;
Crisis Management;
Management Practices And Processes;
Management Skills;
Management Style;
Management Systems;
Risk Management;
Time Management;
Markets;
Demand And consumers;
Market Platforms;
Supply And industry;
Duopoly And Oligopoly;
industry Structures;
Operations;
Product Development;
Organizations;
Organizational Change And Adaptation;
Organizational Culture;
Outcome Or Result;
Failure;
Success;
Planning;
Strategic Planning;
Problems And Challenges;
Relationships;
business And Community Relations;
business And Government Relations;
business And Stakeholder Relations;
Risk And Uncertainty;
Safety;
Strategy;
Transportation;
Air Transportation;
Aerospace industry;
Air Transportation industry;
Africa;
Ethiopia;
Asia;
Indonesia;
North And Central America;
United States;
Seattle;
Chicago
- April 2020 (Revised June 2020)
- Case
Uber: Competing Globally
By: Alexander J. MacKay, Amram Migdal and John Masko
This case describes Uber’s global market entry strategy and responses by regulators and local competitors. It details Uber’s entry into New York City (United States), Bogotá (Colombia), Delhi (India), Shanghai (China), Accra (Ghana), and London (United Kingdom). In...
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Keywords:
business Ventures;
business Growth And Maturation;
business Model;
Geography;
Geographic Location;
Geographic Scope;
Globalization;
Global Strategy;
Multinational Firms And Management;
Globalized Markets And industries;
Governance;
Governance Controls;
Governing Rules, Regulations, And Reforms;
Innovation And Invention;
Disruptive Innovation;
Innovation Strategy;
Law;
Management;
Growth And Development Strategy;
Growth Management;
Markets;
Demand And consumers;
consumer Behavior;
Network Effects;
Emerging Markets;
Market Design;
Market Entry And Exit;
Market Participation;
Supply And industry;
industry Structures;
Planning;
Strategic Planning;
Relationships;
business And Community Relations;
business And Government Relations;
business And Stakeholder Relations;
Labor And Management Relations;
Networks;
Strategy;
Adaptation;
business Strategy;
Competition;
Competitive Advantage;
Competitive Strategy;
Expansion;
Technology;
Mobile Technology;
Technology Platform;
Transportation;
Transportation Networks;
Transportation industry;
Technology industry;
Africa;
Ghana;
Asia;
China;
Shanghai Shi;
Shanghai;
India;
New Delhi;
Europe;
United Kingdom;
England;
London;
Latin America;
North And Central America;
United States;
New York (city, Ny);
New York (state, Us);
South America;
Colombia
- Article
Toward a Corporate Culture of Health: Results of a National Survey
By: Michael Anne Kyle, Lumumba Seegars, John M. Benson, Robert J. Blendon, Robert S. Huckman and Sara J. Singer
Context: The private sector has a large potential role in advancing health and well-being, but attention to corporate practices around health tends to focus on a narrow range of issues and on large businesses. Systematically describing private sector engagement in...
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- October 2019
- Case
Agility Africa
By: Juan Alcacer, Caroline M. Elkins and Esel Çekin
This case illustrates the challenge and opportunities that firms face when developing and executing new business models in high-risk, low-infrastructure, low-trust countries. It features a global logistics group, Agility, that aimed to become the leader in supplying...
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- September 2019
- Supplement
Keroche (B): Considering Entry into the Kenyan Beer Market
By: Ramon Casadesus-Masanell and Pippa Tubman Armerding
This case discusses the situation of the Kenyan alcoholic drinks producer Keroche in July 2004, when co-founder Tabitha Karanja was debating whether to enter the Kenyan beer market. Doing so would mean direct competition with the multinational EABL in an industry and...
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Keywords:
Keroche;
Alcohol;
Alcoholic Drinks;
Alcoholic Beverages;
Beverages;
Drinks;
Wine Industry;
Wine;
Fortified Wine;
Viena;
Beer;
Beer Market;
Manufacturing;
Production Capacity;
Capacity;
Growth;
Regulated;
Unregulated;
Informal;
Informal Market;
Regulation;
Illicit;
Illegal;
Substandard;
Dangerous;
Shutdown;
Factory;
Safe;
Affordable;
Low-income Consumers;
business Growth And Maturation;
business Startups;
Production;
Investment;
Safety;
Quality;
Small business;
Family business;
Crime And Corruption;
Customer Focus And Relationships;
Decisions;
Income;
Demographics;
Geographic Scope;
Geographic Location;
Goods And Commodities;
Government Legislation;
Growth And Development;
business History;
Lawsuits And Litigation;
Laws And Statutes;
Lawfulness;
Goals And Objectives;
consumer Behavior;
Market Entry And Exit;
Problems And Challenges;
Social Issues;
Poverty;
Strategy;
Competition;
Entrepreneurship;
Marketing;
Manufacturing industry;
Food And Beverage industry;
Kenya;
Nairobi;
Africa
- August 2019
- Case
The Allstate Corporation, 2019
By: John R. Wells and Benjamin Weinstock
In July 2019, Allstate, the United States’ number-three property and casualty (P/C) insurer, released its second-quarter earnings, which reported first-half revenues of $22.1 billion, up 11.4% year-over-year. Shareholders cheered the top-line growth, but P/C premiums...
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- July 2019 (Revised April 2020)
- Case
Momofuku Ando and the Globalization of Noodles
By: Geoffrey Jones and Megumi Takada
This case examines the entrepreneurial career of Momofuku Ando, the Taiwanese-born Japanese entrepreneur who pioneered instant boodles with his Chicken Ramen (1958) and Cup Noodle (1971) products. It begins by reviewing his many previous unsuccessful ventures,...
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- July 2019
- Case
Autonomous Vehicles: Smooth or Bumpy Ride Ahead?
By: Elie Ofek and Akhil Waghmare
In early 2019, transportation was set to undergo a major transformation with the advent of autonomous vehicles (AVs), also referred to as driverless cars, which were nearing completion from an R&D and testing phase. Yet many questions remained open regarding exactly...
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- June 2019 (Revised October 2019)
- Technical Note
Note on the Future of Commerce
By: William R. Kerr, Daniel O'Connor and Nathaniel Schwalb
In 2019, the retail and consumer product industries were undergoing a significant transformation. Over the past 50 years, what was once a highly fragmented industry began to consolidate, digitize, and increase convenience while lowering costs. The winning enterprises...
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- November 2018 (Revised August 2020)
- Case
The Reinvention of Kodak
By: Ryan Raffaelli and Christine Snively
The Eastman Kodak Company (Kodak) was a name familiar to most Americans. The company had dominated the film and photography industry through most of the 20th Century and was known for making affordable cameras (and the “Kodak Moment”) and supplying the movie industry...
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- May 2018 (Revised June 2018)
- Case
Ashar Group: Brokers and Co-opetition in the Life Settlement Industry
By: Alexander Braun, Lauren H. Cohen, Christopher J. Malloy and Jiahua Xu
Connecting life insurance policyholders with potential investors (called Life Settlement Providers), Ashar Group plays a pivotal role in the industry. Its current position is, however, increasingly being challenged by consumer-direct models, led by major providers...
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- September 2017 (Revised December 2017)
- Case
Hulu: Redefining the Way People Experience TV
By: Henry W. McGee and Christine Snively
In May 2017, Hulu CEO Mike Hopkins announced the launch of Hulu Live TV, a new offering that would "change the way people experience TV." The new service would allow consumers to bypass traditional cable and satellite delivery and use the Internet to access live...
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- 2017
- Book
Profits and Sustainability: A History of Green Entrepreneurship
By: G. Jones
This book explores whether profits and environmental sustainability are compatible through the lens of a global history of green entrepreneurship between the nineteenth century and today. It tells the story of the extraordinary and often eccentric men and women who...
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Keywords:
Environmental Entrepreneurship;
Green Business;
Sustainability;
Entrepreneurship;
Ethics;
business History;
Religion;
Environmental Sustainability;
Agriculture And Agribusiness industry;
Banking industry;
Beauty And Cosmetics industry;
consumer Products industry;
Alternative Energy industry;
Financial Services industry;
Food And Beverage industry;
Green Technology industry;
Tourism industry;
Africa;
Asia;
Europe;
Latin America;
North And Central America;
Oceania
- February 2017
- Supplement
JCDecaux, 2016: Global Leader ... Again
By: John R. Wells and Gabriel Ellsworth
In 2016, JCDecaux was number one in the world in outdoor advertising. This was a far cry from the situation in 2003; at that time, JCDecaux had been unseated by Clear Channel from the number-one spot that it had held for decades, and it was fighting for second place...
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Keywords:
Jcdecaux;
Clear Channel Outdoor;
Outfront Media;
Lamar Advertising Company;
Jean-françois Decaux;
Jean-charles Decaux;
Outdoor Advertising;
Street Furniture;
Airports;
Billboards;
Bicycles;
Digital Devices;
Digital Marketing;
Bidding;
Advertising;
Advertising Campaigns;
Acquisition;
Mergers And Acquisitions;
business Growth And Maturation;
business Model;
business Organization;
Family business;
For-profit Firms;
Joint Ventures;
Design;
Price;
Profit;
Revenue;
Geographic Location;
Geographic Scope;
Global Range;
Globalization;
Global Strategy;
Globalized Firms And Management;
Multinational Firms And Management;
Globalized Markets And industries;
Government Legislation;
business History;
Human Resources;
Laws And Statutes;
business Or Company Management;
Goals And Objectives;
Growth And Development Strategy;
Growth Management;
Marketing;
Brands And Branding;
Marketing Channels;
Marketing Strategy;
Product Marketing;
Demand And consumers;
Supply And industry;
Operations;
Distribution;
Infrastructure;
Logistics;
Product;
Product Design;
Production;
Organizational Structure;
Property;
Public Ownership;
Renting Or Rental;
Problems And Challenges;
business And Community Relations;
business And Government Relations;
Family And Family Relationships;
Sales;
Situation Or Environment;
Luxury;
Strategy;
business Strategy;
Commercialization;
Competition;
Competitive Advantage;
Competitive Strategy;
Consolidation;
Corporate Strategy;
Customization And Personalization;
Expansion;
Segmentation;
Mobile Technology;
Wireless Technology;
Air Transportation;
Bicycle Transportation;
Rail Transportation;
Transportation Networks;
Advertising industry;
France;
Paris