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      • May 2022
      • Case

      Founder Collective

      By: Jo Tango and Alys Ferragamo
      FC launched in 2009 with a clear mission: to be the most aligned fund for founders at the seed stage. In keeping with its mission, FC maintained smaller fund sizes and was not a lifecycle investor. By November of 2021, however, the seed market had gotten more...  View Details
      Keywords: Seed Investing; Business Startups; Mission and Purpose; Investment; Competitive Strategy
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      Tango, Jo, and Alys Ferragamo. "Founder Collective." Harvard Business School Case 822-129, May 2022.
      • May 2022
      • Case

      From GOP to NFT: Anthony Scaramucci and the Launch of Flatter NFT

      By: Lauren Cohen, Richard Ryffel and Grace Headinger
      Anthony Scaramucci, Managing Director of SkyBridge Capital, considered whether he should officially greenlight the launch of SkyBridge’s own NFT platform — Flatter NFT. He had led the investment firm to push first into Bitcoin and then Ethereum to make SkyBridge a...  View Details
      Keywords: Business Startup; Fintech; Technology; Cryptocurrency; Web3; Business Startups; Volatility; Decision Making; Entertainment; Entrepreneurship; Investment; Strategic Planning; Adoption; Competitive Advantage; Technology Adoption; Finance; Currency; Banking Industry; Financial Services Industry; Technology Industry; New York (city, NY)
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      Cohen, Lauren, Richard Ryffel, and Grace Headinger. "From GOP to NFT: Anthony Scaramucci and the Launch of Flatter NFT." Harvard Business School Case 222-085, May 2022.
      • April 2022
      • Case

      Pear Venture Capital

      By: Jo Tango and Alys Ferragamo
      Keith Bender, Principal at Pear Venture Capital, is working over the weekend to prepare for a Monday morning investment meeting. He has three startup pitch decks in front of him, and he must choose one to recommend at the meeting. He finds that each company has its...  View Details
      Keywords: Decision Choices and Conditions; Presentations; Business Startups; Investment; United States
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      Tango, Jo, and Alys Ferragamo. "Pear Venture Capital." Harvard Business School Case 822-097, April 2022.
      • March 2022
      • Case

      Swvl: Smart Mobility for the Masses

      By: Krishna Palepu, Esel Çekin and Menna Hassan
      The case focuses on strategy and governance issues at SWVL, a tech-enabled mass mobility marketplace. It describes the journey of CEO and Chairman Mostafa Kendil on his journey from founding to the company’s listing on Nasdaq. Since its founding in Egypt in 2017, Swvl...  View Details
      Keywords: Corporate Governance; Growth and Development Strategy; Initial Public Offering; Innovation and Invention; Business Startups; Transportation Industry; Technology Industry; Middle East; North Africa
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      Palepu, Krishna, Esel Çekin, and Menna Hassan. "Swvl: Smart Mobility for the Masses." Harvard Business School Case 122-097, March 2022.
      • March 2022 (Revised May 2022)
      • Case

      Reclaiming the Land of Purple: Purpl’s Mission to Unlock Finance in Lebanon

      By: Lauren Cohen and Grace Headinger
      Karl Naim, Co-Founder and CEO of Purpl, embarked on a venture to lower remittance costs for his native Lebanon. Since October 2019, the Lebanese economy had entered a free fall as its banking sector collapsed and large swathes of its population were plunged into...  View Details
      Keywords: Business Startup; Fintech; Inflation; Deflation; Cross-border Frictions; Remittances; Business Startups; Diasporas; Financial Crisis; Money; Entrepreneurship; Cross-Cultural and Cross-Border Issues; Poverty; Financial Institutions; Banking Industry; Financial Services Industry; Technology Industry; Lebanon
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      Cohen, Lauren, and Grace Headinger. "Reclaiming the Land of Purple: Purpl’s Mission to Unlock Finance in Lebanon." Harvard Business School Case 222-078, March 2022. (Revised May 2022.)
      • 2022
      • Working Paper

      Do Startups Benefit from Their Investors' Reputation? Evidence from a Randomized Field Experiment

      By: Shai Benjamin Bernstein, Kunal Mehta, Richard Townsend and Ting Xu
      We analyze a field experiment conducted on AngelList Talent, a large online search platform for startup jobs. In the experiment, AngelList randomly informed job seekers of whether a startup was funded by a top-tier investor and/or was funded recently. We find that the...  View Details
      Keywords: Startup Labor Market; Investors; Randomized Field Experiment; Certification Effect; Venture Capital; Business Startups; Human Capital; Job Search; Reputation
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      Bernstein, Shai Benjamin, Kunal Mehta, Richard Townsend, and Ting Xu. "Do Startups Benefit from Their Investors' Reputation? Evidence from a Randomized Field Experiment." Harvard Business School Working Paper, No. 22-060, February 2022.
      • March 2022
      • Case

      Tensions at SearchLight Cures

      By: Laura Huang and Sarah Mehta
      This general experience case tells the story of SearchLight Cures, a fictional biotechnology startup. Having discovered a new therapy for a rare disease, the company’s co-founders find themselves at an impasse over a pricing disagreement.  View Details
      Keywords: Business Ventures; Business Growth and Maturation; Business Startups; Communication; Interpersonal Communication; Values and Beliefs; Management; Negotiation; Relationships; Partners and Partnerships; Science; Biotechnology Industry; United States; California; San Francisco
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      Huang, Laura, and Sarah Mehta. "Tensions at SearchLight Cures." Harvard Business School Case 422-059, March 2022.
      • March 2022
      • Case

      Emeritus: Achieving Impact, Providing Access (A)

      By: Ashish Nanda and Zack Kurtovich
      In June 2019, Emeritus cofounders Ashwin Damera (HBS MBA 2005) and Chaitanya (Chait) Kalipatnapu were thrilled with the growth of their start-up. Eruditus, formed in October 2010 to provide in-person executive education, had established itself in the market and was...  View Details
      Keywords: Technology; Education Technology; Professional Service Firm; Strategy; Entrepreneurship And Strategy; Entrepreneurship; Executive Education; Startup; Digital Brand; Marketing; Global Business; Global Firm; Business Startups; Growth and Development; Growth and Development Strategy
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      Nanda, Ashish, and Zack Kurtovich. "Emeritus: Achieving Impact, Providing Access (A)." Harvard Business School Case 722-429, March 2022.
      • March 2022
      • Case

      DealShare: Social E-Commerce for the Indian Mass Market

      By: Krishna G. Palepu and Malini Sen
      Launched in September 2018, e-retail startup DealShare has created a tech-enabled model for the Indian mass market that allows customers to buy together, save money on good quality goods, and at the same time have fun. It targets customers who are still getting used to...  View Details
      Keywords: Business Model; Disruption; Trends; Talent and Talent Management; Customer Focus and Relationships; Value; Cost vs Benefits; Value Creation; India
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      Palepu, Krishna G., and Malini Sen. "DealShare: Social E-Commerce for the Indian Mass Market." Harvard Business School Case 322-099.
      • March 2022 (Revised April 2022)
      • Teaching Note

      Spotify's Audio-First Strategy: Leading the Podcasting Market

      By: Hong Luo and Carol Lin
      Teaching Note for HBS Case No. 721-439. Within 15 years, CEO Daniel Ek had led Spotify from an ambitious startup to a multi-billion dollar company that had transformed the music industry. As part of Spotify’s next phase of growth, the platform would invest heavily in...  View Details
      Keywords: Business Startups; Growth and Development Strategy; Business Divisions; Customer Relationship Management; Revenue; Music Industry
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      Luo, Hong, and Carol Lin. "Spotify's Audio-First Strategy: Leading the Podcasting Market." Harvard Business School Teaching Note 722-443, March 2022. (Revised April 2022.)
      • March 2022
      • Case

      Pakistan Rising: Bazaar's Growth Story (A)

      By: Paul A. Gompers and Gamze Yucaoglu
      The case opens in September 2021 as Hamza Jawaid and Saad Jangda, co-founders of Bazaar technologies (Bazaar), the Pakistani high growth B2B e-commerce marketplace, are contemplating whether the year-and-a half old startup should also venture into offering financing to...  View Details
      Keywords: Business Model; Emerging Markets; For-Profit Firms; Strategy; Digital Platforms; Information Technology; Value Creation; Globalization; Competition; Expansion; Profit; Resource Allocation; Diversification; Corporate Strategy; Pakistan
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      Gompers, Paul A., and Gamze Yucaoglu. "Pakistan Rising: Bazaar's Growth Story (A)." Harvard Business School Case 822-098, March 2022.
      • 2022
      • Chapter

      Immigration Policy Levers for U.S. Innovation and Startups

      By: William R. Kerr and Sari Pekkala Kerr
      Immigrants account for about a quarter of US invention and entrepreneurship despite a policy environment that is not well suited for these purposes. This chapter reviews the U.S. immigration policy environment that governs how skilled migrants move to America for...  View Details
      Keywords: High-tech; H1-B; Immigration; Entrepreneurship; Innovation and Invention; Business Startups; Venture Capital
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      Kerr, William R., and Sari Pekkala Kerr. "Immigration Policy Levers for U.S. Innovation and Startups." In Innovation and Public Policy, edited by Austan D. Goolsbee and Benjamin F. Jones. Chicago: University of Chicago Press, 2022.
      • February 2022
      • Case

      Agora (A)

      By: Lindsay N. Hyde, Thomas R. Eisenmann and Tom Quinn
      Agora was a civic technology (civic tech) startup founded by Elsa Sze, who wanted to enhance the connection between political officials and their constituents by facilitating virtual “town halls,” making underrepresented voices heard and benefiting elected and...  View Details
      Keywords: Civic Technology; Government Administration; Conferences; Business Startups; Business Strategy
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      Hyde, Lindsay N., Thomas R. Eisenmann, and Tom Quinn. "Agora (A)." Harvard Business School Case 822-022, February 2022.
      • February 2022
      • Supplement

      Agora (B)

      By: Lindsay N. Hyde, Thomas R. Eisenmann and Tom Quinn
      This is the conclusion to Agora (A), where founder Elsa Sze decides if she wants to continue investing energy in her civic technology startup.
      Agora was a civic technology (civic tech) startup founded by Elsa Sze, who wanted to enhance the connection between...  View Details
      Keywords: Civic Technology; Government Administration; Conferences; Business Startups; Business Strategy
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      Hyde, Lindsay N., Thomas R. Eisenmann, and Tom Quinn. "Agora (B)." Harvard Business School Supplement 822-026, February 2022.
      • February 2022 (Revised February 2022)
      • Case

      Fondeadora

      By: Álvaro Rodríguez Arregui and Mitchell Weiss
      Norman Müller and René Serrano, cofounders of Fondeadora, a Mexican “neobank,” had lined up a $12.5 million in Series A funding round in 2020 only to run into a major obstacle: The lead investor was Gradient Ventures, a venture firm launched by Alphabet, Inc., and...  View Details
      Keywords: Fundraising; Entrepreneurship; Venture Capital; Financial Institutions; Business Startups; Government Legislation; Governing Rules, Regulations, and Reforms; Financial Strategy; Financial Services Industry; Mexico City; Latin America
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      Rodríguez Arregui, Álvaro, and Mitchell Weiss. "Fondeadora." Harvard Business School Case 822-077, February 2022. (Revised February 2022.)
      • 2022
      • Working Paper

      The Transformation of Self Employment

      By: Innessa Colaiacovo, Margaret Dalton, Sari Pekkala Kerr and William R. Kerr
      Over the past half-century, while self-employment has consistently accounted for around one in ten of the United States workforce, its composition has changed. Since 1970, industries with high startup capital requirements have declined from 53% of self-employment to...  View Details
      Keywords: Self-employment; Startup Investment; Occupational Choice; Financing; Small Business; Entrepreneurship; Business Startups; Financing and Loans
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      Colaiacovo, Innessa, Margaret Dalton, Sari Pekkala Kerr, and William R. Kerr. "The Transformation of Self Employment." Harvard Business School Working Paper, No. 22-051, January 2022.
      • 2022
      • Working Paper

      When the Journey—Not Only the Destination—Matters: Internationalization Shaping Entrepreneurial Experimentation

      By: Nataliya Langburd Wright and Laura Huang
      Internationalization—gaining exposure to cross-border markets—often results in the aftermath of an entrepreneurial venture’s initial success. Ventures develop strong products or services, and they rely on international markets to help them continue growing and scaling...  View Details
      Keywords: Entrepreneurship And Strategy; Entrepreneurial Ventures; Entrepreneurial Journey; International Entrepreneurship; Entrepreneurship; Business Startups; Global Range; Strategy
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      Wright, Nataliya Langburd, and Laura Huang. "When the Journey—Not Only the Destination—Matters: Internationalization Shaping Entrepreneurial Experimentation." Working Paper, February 2022.
      • 2022
      • Chapter

      Creating 'Smart' Policy to Promote Entrepreneurship and Innovation

      By: Karen G. Mills and Annie Dang
      Entrepreneurship is a key to unlocking innovation and fostering regional and national economic productivity. Extensive studies demonstrate that small and young firms contribute to innovation and employment growth. But which of the many types of small firms are...  View Details
      Keywords: Economic Policy; High-growth; Entrepreneurship; Innovation and Invention; Business Startups; Economic Growth; Policy; United States
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      Mills, Karen G., and Annie Dang. "Creating 'Smart' Policy to Promote Entrepreneurship and Innovation." In The Role of Innovation and Entrepreneurship in Economic Growth, edited by Michael J. Andrews, Aaron Chatterji, Josh Lerner, and Scott Stern. Chicago: University of Chicago Press, 2022.
      • 2022
      • Chapter

      The Servicification of the U.S. Economy: The Role of Startups versus Incumbent Firms

      By: Mercedes Delgado, J. Daniel Kim and Karen G. Mills
      Over the last few decades, the U.S. economy has exhibited a significant shift from manufacturing towards services. This transition has been particularly prominent in an important subcategory of services industries that drives innovation and employs many high-wage...  View Details
      Keywords: Servicification; Supply Chain Industries; STEM Labor; Innovation; Growth; Entrepreneurship; Innovation and Invention; Economic Growth; Policy; Service Industry; United States
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      Delgado, Mercedes, J. Daniel Kim, and Karen G. Mills. "The Servicification of the U.S. Economy: The Role of Startups versus Incumbent Firms." In The Role of Innovation and Entrepreneurship in Economic Growth, edited by Michael J. Andrews, Aaron Chatterji, Josh Lerner, and Scott Stern. Chicago: University of Chicago Press, 2022.
      • January 2022
      • Case

      Hello Heart: The Next Generation of Chronic Disease Management Apps

      By: Ariel D. Stern and Danielle Golan
      Hello Heart, a hypertension management app debated whether to go deep and cover other heart conditions, or to expand its solution to other chronic conditions.  View Details
      Keywords: Health; Health Care and Treatment; Information Technology; Mobile and Wireless Technology; Analysis; Business Startups; Transition; Customer Focus and Relationships; Customer Satisfaction; Decision Making; Demographics; Design; Entrepreneurship; Venture Capital; Technological Innovation; Growth and Development Strategy; Product Launch; Product Design; Product Development; Business Strategy; Competitive Strategy; Competitive Advantage; Customization and Personalization; Business Growth and Maturation; Business Model; Strategy; Applications and Software; Health Industry; Technology Industry; Israel; United States
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      Stern, Ariel D., and Danielle Golan. "Hello Heart: The Next Generation of Chronic Disease Management Apps." Harvard Business School Case 622-061, January 2022.
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